How to sell Amazon products?

by Timyvo
21 replies
Dear Fellow Warriors,

I am learning how to sell Amazon products as an affiliate. I have 3 questions to ask here. Any response will be greately appreciated. I thank you all in advance.

1.) Since the commission rate is around 5%, should I avoid products which are cheap and only research into products which are at least $50 or higher as taught by many trainers?

2.) Amazon is selling hundredsss of different stuff under different categories online. How do I find out which ones are worth promoting? Should I just concentrate at the bestsellers list?

3.) Why do people would want to buy physical products on Amazon when they can just easily buy them at their nearest shopping mall?
#amazon #products #sell
  • Profile picture of the author riya@seogirl
    I can answer 1st and 3rd.

    1. Nop. You should not consider the rate of products but the number of products that you can sell.

    3. Because of the royalty programs and fringe benefits.

    P.S.correct me if I am wrong, anyone.
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    • Profile picture of the author PatriciaJ
      1. No you shouldn't avoid cheap products because the more you sell the higher your commission goes. The products that I like the best have price tags of around £100 but also have other must have linking products to go with them.

      2. Check out feedback, products with lots of good feedback are usually worth promoting, but research first

      3. Convenience, variety and who doesn't like opening parcels. For me personally I like to browse through a wide range of products in the comfort of my home rather than trail from shop to shop, being badgered by sales people and then realise when my feet are aching that what I want is in the first shop afterall.

      Also where I live the electronics, furniture and home improvement stores have moved out of the shopping centre to industrial estates on the outskirts of the town. To check them out you really need a car and I don't drive. So those stores have made it more difficult for me and other non car owners to buy from them.
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      • Profile picture of the author riya@seogirl
        Originally Posted by PatriciaJ View Post


        3. Convenience, variety and who doesn't like opening parcels. For me personally I like to browse through a wide range of products in the comfort of my home rather than trail from shop to shop, being badgered by sales people and then realise when my feet are aching that what I want is in the first shop afterall.

        Also where I live the electronics, furniture and home improvement stores have moved out of the shopping centre to industrial estates on the outskirts of the town. To check them out you really need a car and I don't drive. So those stores have made it more difficult for me and other non car owners to buy from them.
        Indeed Forgot to include the variety point
        No single store can have as many varieties of a product as a catalog can and amazon is one of the best laid out catalog.
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  • Profile picture of the author matt5409
    Originally Posted by Timyvo View Post

    3.) Why do people would want to buy physical products on Amazon when they can just easily buy them at their nearest shopping mall?
    if you think like this, i would give up now. amazon turns over millions, if you are not aware of this then i'm not sure what you're trying to do :S
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  • Profile picture of the author Michael Franklin
    Originally Posted by Timyvo View Post

    1.) Since the commission rate is around 5%, should I avoid products which are cheap and only research into products which are at least $50 or higher as taught by many trainers?
    Personally, I like to aim for $80+. You will sell many unrelated products that are cheap due to the 24 hour Amazon cookie so might as well get the best bang for the buck and sell more expensive products that people are ACTIVELY SEARCHING FOR which leads to me to your 2nd question......


    Originally Posted by Timyvo View Post

    2.) Amazon is selling hundredsss of different stuff under different categories online. How do I find out which ones are worth promoting? Should I just concentrate at the bestsellers list?
    You need to look at Amazon bestsellers whose products and categories have decent search volume by using keyword tools and researching their monthly search volume.

    Originally Posted by Timyvo View Post

    3.) Why do people would want to buy physical products on Amazon when they can just easily buy them at their nearest shopping mall?
    I talked about this months ago in another post but now more than ever buyers are shifting from brick and mortar stores to purchasing on Amazon due to poor economic conditions (despite what you see in the stock market) AND Amazon's very competitive prices!
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  • Profile picture of the author thebitbotdotcom
    3.) Why do people would want to buy physical products on Amazon when they can just easily buy them at their nearest shopping mall?

    Simple. It's more convenient. I hate going to the mall. It's annoying. The crowds are rude and annoying. You have to walk all over the place. Half of the stuff isn't stocked so you usually have to settle.

    At Amazon, it's all there...it's delivered to your front door...you have access to comparable products and reviews all at your fingertips.

    The question should have been:

    3.) Why do people would want to buy physical products at the mall when they can just easily or even easier buy them on Amazon for less money and time spent and tax free (for now)?
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  • Profile picture of the author bluechillisa
    I think that when it comes to selling cheap products you need to sell many of them. It all depends on what type of person you are. If you would like to close just a few deals a week and make good money then sell higher priced goods.
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  • Profile picture of the author redrabbitt67
    The commission rate gets bumped up from 4% to 6% after selling 7 items on a monthly basis. So, one strategy is to have a few sites selling low-priced items, such as books, to get the number of sales over 7 items and then have other sites to sell the higher-priced items, like over $100.
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  • Profile picture of the author Jeff Bush
    Good info in this WF. One word of advice that may happen in your state. Our state of Illinois wanted to charge taxes on online purchases and Amazon warned them if Illinois got their way that Amazon would not do business with Illinois affiliates. Sure enough we got the tax increase and Amazon dropped us affiliates. I heard Indiana is also considering it. During that interim Amazon also dropped my ebook because of Public Domain material that made too many people with the same book. I had priced mine less than others and apparently they kept the more expensive version of same book. So, watch your politicians and their laws to change your income.
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  • Profile picture of the author omk
    1.) Since the commission rate is around 5%, should I avoid products which are cheap and only research into products which are at least $50 or higher as taught by many trainers?

    A: You need a mix of products. Do not sell just high-priced products. You must sell some cheaper ones too, in order to help get into the higher commission levels. The higher commission levels demand a certain number of sales. By selling cheaper products, you can easily sell many of them, thus helping you reaching the required sales to get into the higher commission levels.

    2.) Amazon is selling hundreds of different stuff under different categories online. How do I find out which ones are worth promoting? Should I just concentrate at the bestsellers list?

    A: Use the bestsellers list and also double check from within each category. Also take a look at recent trends and other outside data. Sometimes you can pick up on a trend from data outside of Amazon, before it translates into the bestseller list.

    3.) Why do people would want to buy physical products on Amazon when they can just easily buy them at their nearest shopping mall?

    A: Sometimes people don't have time - a lot of times the Amazon price is cheaper than offline - sometimes it could be a deal of the day - sometimes that particular product can not be found in the buyers's local area




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  • Profile picture of the author ankur420420
    Originally Posted by Timyvo View Post

    Dear Fellow Warriors,


    2.) Amazon is selling hundredsss of different stuff under different categories online. How do I find out which ones are worth promoting? Should I just concentrate at the bestsellers list?

    Try Amazon bestsellers and categories and you will be overloaded with awesome ideas

    thanks
    Ankur
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  • Profile picture of the author Volcano
    Originally Posted by Timyvo View Post

    Dear Fellow Warriors,
    1.) Since the commission rate is around 5%, should I avoid products which are cheap and only research into products which are at least $50 or higher as taught by many trainers?
    Depends on which amazon you want to promote for. Amazon Europe, so .co.uk, .de, .fr, etc. caps the commission at €10/£7. This really su*** because no matter if you sell a cellphone for €200 or a lct-tv for €2000 you just get €10.
    Amazon.com does no yet cap commissions I believe.

    However I'm promoting for amazon Europe and I only go for products up to €200 because of the commission cap. They also sell a lot easier, I have a few sites promoting high priced products for other affiliate programs and conversions are significantly lower than on my low priced item sites. Of course, since those other affiliate programs do not cap the commissions I get a lot more per item sold... numbers game.

    But if you're just starting out and learning I would start with low priced products. You will most likely see results more quickly and qualify for a higher commission level.
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  • Profile picture of the author SEOguymike
    1. You should try to look for products over $100 than at least you'll get 5 a sale compared to making selling 10 $10 items for the same commission.

    2. Best Seller Lists is the best place to start looking at general items, look deeper and you'll find quality products that are not as competitive

    3. Easy! Some people rather have it shipped to their door versus spending gas money and physical labor to get the product. Also, amazon is fairly cheaper compared to local stores in most cases.
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  • Profile picture of the author JamesPenn
    No matter what type of Amazon marketing you are doing, I strongly suggest you have a read of this article from ProBlogger.

    11 Lessons I Learned Earning $119,725.45 from Amazon Associates Program

    James
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    • Profile picture of the author JRCarson
      The ease of making commissions with a product is directly proportional to how many and how high the reviews are.
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    • Profile picture of the author redrabbitt67
      The link to 11 lessons to promote Amazon on ProBlogger is an absolute "must read" for anyone who wants to be serious about promoting Amazon products. These lessons are the roadmap on how to set yourself apart from the crowd as an Amazon affiliate.
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  • Profile picture of the author coolidge
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    • Profile picture of the author Chris Sorrell
      All the information of what to sell and what people want to buy is on amazon itself, which forms part of the appeal of being an amazon affiliate. Also, people are already primed and ready to buy the product they want before they even read about it or hit a website. Conversely, conversion rates will be much higher than for your average ebook for instance.

      Secondly, you have much greater scope to be able to rank for items on the search engines because you can either target the niche, the brand name, the product type etc, rather than just going after your normal keywords associated with trying to sell some crappy clickbank ebook.
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      • Profile picture of the author myob
        Don't be afraid to promote the high end products ($10,000+). Amazon's status and amazing conversion system makes it highly likely that your customers will buy your authoritative recommendation or even something similar.
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        • Profile picture of the author JohnMcCabe
          Another quick tip for those on the performance plan...

          Offer some items that tend to sell in groups, as Amazon counts items rather than transactions.

          For example, people tend to buy glassware, towels, even underwear and socks in multiples - often 6-10 at a time. One of these sales per month bumps you from 4% to 6% on every sale.

          If you do promote books or CDs, look for authors/artists that have other titles available. That "free shipping on orders over $25" offer is your friend...
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          • Profile picture of the author Hamida Harland
            1) I promote mostly products that cost over $150. I do promote a few products that cost less than $100, but only if they get thousands of monthly searches, and I can rank really easily for them.

            2) The products that are worth promoting are those that people are searching for. You should be targetting products with lots of searches, good reviews, and that are relatively easy to rank for.

            3) Personally I buy products on Amazon because I often find the prices are cheaper than on the high street. Plus it's alot easier to shop from the comfort of my own home (not a big fan of shopping unless it's for clothes/shoes or handbags).

            I also like to read reviews before I buy some items, and with Amazon being one of the best places to find unbiased reviews it's just easier to place my order on Amazon rather than getting in the car and going into town.
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  • It has already been covered, but there are so many WF Warriors that are already making some serious money on Amazon.

    You can run an advanced search and use keywords, Amazon, WSO, etc to find some great teachers.

    I personally have found Russell Smitheram and Jan Roos to be invaluable, because they do not pitch some secret system.

    They point to a system that you can employ in a step by step method that WORKS if you follow it.

    Patrick
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