SEO Marketers & the word "Guaranteed"
In the internet marketing world you see all types of ads for search engine optimization services. Things that I see non-stop from probably 90% of the SEO promoter ads I come across are similar to:
- We will get you to #1 rank GUARANTEED
- We will double your google traffic GUARANTEED
- We will get you to page one of google GUARANTEED
Obviously these are pitch lines. Since the pitch pages have no idea which keywords we are targeting, the competition involved for said keyword(s), and we generally assume that no one offering the services works directly under Google, isn't it a bit misleading to guarantee something you ultimately have no control over due to the constant adjusting, leak plugging, and refining of the google search algorithm?
Is this a case of the 'hype' mentality that has been discussed similar to that of the Make Money niche? What do you think?
âAn expert is a person who has made all the mistakes that can be made in a very narrow fieldâ Niels Bohr
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