Should I segment my list
The keyword I'm going after is general, like "barbell training" for instance.
But visitors stick around and I have low bounce rate, so it's not too general.
I'm having a bit of a dilema though, I'm wondering whether there is enough money in this to bother create different newsletters for the different segments.
Although my biggest concern is if I ask visitors to send me too much information off the bat, it may reduce optin rates.
I plan to ask for gender and training goals as well as name and email
Sex
[] Male
[] Female
Training goals
[] Fat loss
[] Strength gain
[] Fitness
Has anyone done any split testing to see what the optin rates are like? I don't have much traffic (currently 30 a day) to do my own split tests.