This is sort of the chicken or the egg question, but which is best to offer first? I have a product that is about ready for an WSO, but I would also like to gain some JV support to announce the launch. Is it best to start small by just offering a WSO and then go for a JV backed web based launch? Or should you gain JV list support and then launch the WSO?
Which comes first WSO or JV?
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This is sort of the chicken or the egg question, but which is best to offer first?
I have a product that is about ready for an WSO, but I would also like to gain some JV support to announce the launch. Is it best to start small by just offering a WSO and then go for a JV backed web based launch? Or should you gain JV list support and then launch the WSO?
I have a product that is about ready for an WSO, but I would also like to gain some JV support to announce the launch. Is it best to start small by just offering a WSO and then go for a JV backed web based launch? Or should you gain JV list support and then launch the WSO?
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