WSO's. How much UNIQUENESS necessary?

by bwh1
22 replies
I wonder how those great Warriors like Imran (in the past, he left), the Rhodes Brothers, Jay Boyer etc. spit out so many WSO's with great quality.

Are they living in a different time zone with 48 hour days or are they using any PLR?

As to section 2 in the rules..

2. All WSO's Must Be Something You Created. A Product Of Your Own. (A package of ebooks someone threw together is not considered a product and will be deleted) This is completely self explanatory and not up for debate. If you yourself did not create the product do not post it here.
So I wonder HOW can PLR be used in a WSO (if I rework it of course)?

Any percentage allowed, recommended?

G.
#uniqueness #wso
  • Profile picture of the author Istvan Horvath
    Well, I cannot answer for them... but think in this way:

    You are selling to other IMers in the WSO section. Except the shiny-object-addicted newbies all the decent marketers are more or less familiar with what PLR stuff is available on the market... And if they recognize it in your offer, they will not be happy. Neither will be you.

    Also, take in account that some marketers may have a team working for them: coders/developers, ghostwriters, VA etc. - so that might be an explanation for many products.

    Just my $0.02
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    • Profile picture of the author bwh1
      Originally Posted by Istvan Horvath View Post

      Also, take in account that some marketers may have a team working for them: coders/developers, ghostwriters, VA etc. - so that might be an explanation for many products.

      Just my $0.02
      That's off course a huge time saver if you can afford it after you've made the first money with your WSO.

      I just purchased Jay Boyers WSO about "How to make WSO's".

      Let's see what his secret is.

      G.
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      • Profile picture of the author timpears
        Originally Posted by bwh1 View Post

        I just purchased Jay Boyers WSO about "How to make WSO's".

        Let's see what his secret is.

        G.
        There are no secrets. Just repackaged.
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        Tim Pears

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        • Profile picture of the author MaggieMay
          I noticed that Jay Boyer is banned. Does anyone one know why? I thought he was one of the good guys!!
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  • Profile picture of the author Rod Cortez
    My understanding of the rules is that one cannot use PLR content as part of their own product offering, it has to be an original work that they or someone else created (for example, hiring someone else to do your videos). However, if you have written your own articles (or had them out-sourced for you only and you retain all the rights) and want to offer PLR packages as a WSO, that is okay.

    Certain people can crank out a lot of quality WSOs because they have an extensive knowledge base and they have a system which allows them to create them. Some of them have a staff that makes them. A majority of the WSOs are simple PDFs documents. If you know a lot about the topic at hand you can fire up Dragon Naturally Speaking or Windows built-in speech recognition program and make a quality product in a few hours or in one day.

    I hope this helps.

    RoD
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    • Profile picture of the author bwh1
      Originally Posted by Rod Cortez View Post

      My understanding of the rules is that one cannot use PLR content as part of their own product offering, it has to be an original work that they or someone else created (for example, hiring someone else to do your videos). However, if you have written your own articles (or had them out-sourced for you only and you retain all the rights) and want to offer PLR packages as a WSO, that is okay.

      Certain people can crank out a lot of quality WSOs because they have an extensive knowledge base and they have a system which allows them to create them. Some of them have a staff that makes them. A majority of the WSOs are simple PDFs documents. If you know a lot about the topic at hand you can fire up Dragon Naturally Speaking or Windows built-in speech recognition program and make a quality product in a few hours or in one day.

      I hope this helps.

      RoD
      Hi Rod, yes that helped.

      So the message is that there is 0% allowance to use parts of PLR in a WSO. No videos, no mindmap, no reports no nothing.

      Thats all I wanted to know.

      G.
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      • Profile picture of the author Rod Cortez
        Originally Posted by bwh1 View Post

        Hi Rod, yes that helped.

        So the message is that there is 0% allowance to use parts of PLR in a WSO. No videos, no mindmap, no reports no nothing.

        Thats all I wanted to know.

        G.
        I'm glad it helped.

        As far as the zero % of PLR material allowed, that's the ideal. But in reality, the mods cannot catch everything, nor do I expect them to. This is why members using the report button is a huge help to them. People still try and game the system, but another thing to consider is that there are more vigilant members here than ever before.

        Have there been WSOs where people have copied other people's WSOs or used PLR material? Yes, there's no denying that reality. I had one of my original WSOs almost copied word-for-word, including at least 1/3rd of my WSO sales copy. Ultimately it turned out to be an honest, ignorant mistake, so there was no real harm done and it was handled quietly behind-the-scenes.

        So my hat is off to you for asking ahead of time since there are some that don't.

        According to the WSO rules any offer you make is something that you have created. If you hired someone to create it for you, it still has to be unique and you have to have full rights to it. As you can see, this presents it's own set of challenges on the moderation side.

        If you use any PLR material and someone recognizes it, they will definitely report it (if the mods don't catch it first). Besides, an original product with YOUR personality stamp on it will do FAR better in the long run anyway.

        Here is Rule #2 from the WSO forum sticky itself:

        2. All WSO's Must Be Something You Created. A Product Of Your Own. (A package of ebooks someone threw together is not considered a product and will be deleted) This is completely self explanatory and not up for debate. If you yourself did not create the product do not post it here.
        RoD
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  • Profile picture of the author premiumplr
    King Solomon wisely tells us that there is nothing new under the sun.

    All any of us can do is add our 2 cents, spin, input and experience.

    That being said, simply reworking PLR does not a WSO make.

    Especially if it's being reworked with a "reworking percentage" . This kind of sounds like you're only changing it enough to be semantically different but not striving to offer new value. Like the difference between scallions and green onions.

    Now if you're able to take an old PLR and use it as a jumping off point towards creating something new then that's fine.

    It's like taking those scallions and adding your own ingredients for a completely new dish.
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  • Profile picture of the author sbucciarel
    Banned
    Originally Posted by bwh1 View Post

    I wonder how those great Warriors like Imran (in the past, he left), the Rhodes Brothers, Jay Boyer etc. spit out so many WSO's with great quality.

    So I wonder HOW can PLR be used in a WSO (if I rework it of course)?

    Any percentage allowed, recommended?

    G.
    Great Warrior like Imran? lol. The rehash King? He was banned, he didn't leave. You don't repurpose PLR as a WSO. You create a unique and valuable product.
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    • Profile picture of the author kindsvater
      Originally Posted by sbucciarel View Post

      Great Warrior like Imran? lol. The rehash King? He was banned, he didn't leave.
      There's apparently different levels of bans.

      The "normal" you're banned so your account is dead.

      And then there is the rare you're so frickin' banned everything you posted on the forum is being deleted.


      Just seeing this question asked:

      "How much UNIQUENESS necessary?"

      Raises a lot of questions. None of them good.

      How about: WSOs are not your personal PLR playground where you "change" just enough to try and skate by with "your" "new" "cheaper" WSO. Same applies for PLR material.

      .
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      • Profile picture of the author bwh1
        Originally Posted by kindsvater View Post

        There's apparently different levels of bans.

        The "normal" you're banned so your account is dead.

        And then there is the rare you're so frickin' banned everything you posted on the forum is being deleted.


        Just seeing this question asked:

        "How much UNIQUENESS necessary?"

        Raises a lot of questions. None of them good.

        How about: WSOs are not your personal PLR playground where you "change" just enough to try and skate by with "your" "new" "cheaper" WSO. Same applies for PLR material.

        .
        Well, guess he's WSO's passed mods before they went life. I bought some, mainly due to the rave reviews.

        And about my initial Q about PLR, I got the message.

        G.
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      • Profile picture of the author CMartin
        Brian,

        Originally Posted by kindsvater View Post

        Just seeing this question asked:

        "How much UNIQUENESS necessary?"

        Raises a lot of questions. None of them good.

        How about: WSOs are not your personal PLR playground where you "change" just enough to try and skate by with "your" "new" "cheaper" WSO. Same applies for PLR material..
        Should this be applied also to WSO software products "dressed" with a different UI (and sometimes even with a very similar UI) using exactly the same method/ideas used in a previous WSO and nothing new? In other words WSO "copycat" software products?

        Carlos
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        • Profile picture of the author Dennis Gaskill
          Originally Posted by bwh1 View Post

          I wonder how those great Warriors ... spit out so many WSO's with great quality.
          Some of them have ghostwriters.

          Originally Posted by bwh1 View Post


          So the message is that there is 0% allowance to use parts of PLR in a WSO. No videos, no mindmap, no reports no nothing.
          Partially true, I think ... it's my understanding you can use PLR as a bonus to an original product if the original product is the main offer, but the main offer does have to be 100% original.

          This gets into a gray area though, because the mods will have to make a judgment call on whether the bonus overshadows the main product. If, in their opinion, it does, it won't fly.

          Originally Posted by GetMoreTraffic View Post

          The reason most products become PLR material is because the product creator found he/she had produced something that nobody wanted to buy...so switching to PLR is the only way to make a few bucks.
          That seems logical, but like most generalizations it is only true in isolation. Many, many people write original PLR that is sold only to those seeking PLR. Creating PLR is just another business model.

          Also, some PLR sold great ... in its day. In order to cash in again on it, it gets sold as PLR. Think of it like renting a movie vs. seeing it in the theater when it's brand new. It's just part of a product cycle. That doesn't mean it's bad or outdated when it's made into PLR. A talented person can put a new face on it, add in their own valuable ideas, and have a new product that helps a whole new set of people.
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  • Profile picture of the author Istvan Horvath
    I also don't get this % of uniqueness thingy...

    If someone doesn't have his/her ideas in a product - there shouldn't be a product. Period.

    Nobody is interested how one can twist an existing product to create the appearance of being a new one. Personally, I am interested to see what YOU can teach me, what kind of novel approach YOU have, what kind of tool YOU can offer.

    I don't see it that complicated to be in need for a long discussion.
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  • Profile picture of the author ganesh
    The warriors are clever enough to smell even nicely rewritten PLR stuff. If you want to stay here for long then say no to PLR in your WSO offers. Some warriors who keep pumping in new WSO’s every week or so have a good team working for them. Then there are others who do it by themselves but they usually stick to a subject that they know in and out.
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  • Profile picture of the author GetMoreTraffic
    Using PLR is just being lazy. The reason most products become PLR material is because the product creator found he/she had produced something that nobody wanted to buy...so switching to PLR is the only way to make a few bucks.

    Much better to come up with an original idea, and create an original product - it will sell ten times better, and the refunds will be ten times lower.
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    • Profile picture of the author marcuslim
      The question to ask is whether it will add value to someone who buys the WSO. If I learn something new that I haven't thought of before, or see a twist to an existing technique, then it's worth the $7 I paid for the WSO. It is true that there are very few truly original unique ideas under the sun, but people could easily combine 3 different things together and create something that is unique.
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      • Heya G,

        Cannot speak for Imran, but as for John and Jay those guys are the real deal spitting out original content as far as they implement it in their daily business operations. I buy all their WSO's and can sniff BS when I see it, and these fellas are simply content creation kings.

        How do they create quality content so fast? My thinking is to flip the question and ask why are we so slow ourselves? And my thinking is...

        Perhaps us mere mortals are simply not as productive as John, Jay, Mike Carraway (winebuddy) and all the other prolific product creators.

        Am friends with all these guys, and the one thing I notice is they are hardly ever around on Skype, which just happens to be the biggest productivity killer, but the best JV connector tool out. They are definitely contactable by email, help desk and skype but on their terms.

        So my honest answer to how they "spit out so many WSO's with great quality" is they are productive and have laser focus. They are doers, and when you take so much action you have far more "experiences" than most, which effectively is where their content comes from - pure action!

        As for your question about using PLR, how about this strategy: Take the PLR and implement it and document your results as a case study. Compile it into an over the shoulder video series, strip the audio out, create a mindmap/blueprint, as well as cheat sheets and KAPOW!! You've got yourself 100% original content sourced from PLR ready for WSO launch.

        Just a thought..

        Kieran
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  • Profile picture of the author CDarklock
    Originally Posted by bwh1 View Post

    Any percentage allowed, recommended?
    If you're able to quantify how different it is with a percentage, it's not different enough.

    It's pretty clear from the product in my sig banner at this writing that I don't have any problem with repurposing content.

    However, your job is not to change it as little as possible; that's false efficiency.

    Your job is to deliver maximum value.

    I've started from PLR and put up WSOs from it, but I used the PLR as research and not as base material. I don't open PLR and start editing. I open PLR in one window, take notes in another, then close the PLR... rearrange the notes... and open a brand new document to write my product.

    That said, I have edited my way to a WSO from original products I've commissioned to order, but those products were already eligible for WSO status - and I owned the copyright anyway. Not a rights purchase or a nonexclusive licence: owned.

    Here's the basic rule of thumb.

    If you aren't sure whether it's different enough, it's not.
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    • Profile picture of the author bwh1
      Originally Posted by CDarklock View Post

      That said, I have edited my way to a WSO from original products I've commissioned to order, but those products were already eligible for WSO status - and I owned the copyright anyway. Not a rights purchase or a nonexclusive licence: owned.
      Actually my "percentage" question was wrong, what I meant is the part you answered above here CDarklock. Thanks.

      And to Kieran

      So my honest answer to how they "spit out so many WSO's with great quality" is they are productive and have laser focus. They are doers, and when you take so much action you have far more "experiences" than most, which effectively is where their content comes from - pure action!
      Amen, those guys scary me sometimes with the speed they launch products. A perfect system with a VA team and what you mentioned above must be the key.

      I started to watch Jay's last WSO videos and could see that there are 14 short to the point videos between 2 and 5 minutes each. That's not that hard to do. Mine always get close to 30 minutes because I miss to focus and talk too much.

      Thank you all.

      G.
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      • Profile picture of the author celente
        Originally Posted by bwh1 View Post

        Actually my "percentage" question was wrong, what I meant is the part you answered above here CDarklock. Thanks.

        And to Kieran



        Amen, those guys scary me sometimes with the speed they launch products. A perfect system with a VA team and what you mentioned above must be the key.

        I started to watch Jay's last WSO videos and could see that there are 14 short to the point videos between 2 and 5 minutes each. That's not that hard to do. Mine always get close to 30 minutes because I miss to focus and talk too much.

        Thank you all.

        G.
        I have only done a few WSO's but I must say that when I started outsourcing my whole world damn well changed.

        You can spend much more time on your business not in it. Plus it gives you free time. As long as you are earning money put lots of it back into your business. it will help you in the long run.
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      • Originally Posted by bwh1 View Post

        Amen, those guys scary me sometimes with the speed they launch products. A perfect system with a VA team and what you mentioned above must be the key.

        I started to watch Jay's last WSO videos and could see that there are 14 short to the point videos between 2 and 5 minutes each. That's not that hard to do. Mine always get close to 30 minutes because I miss to focus and talk too much.

        Thank you all.

        G.
        Definitely - Jay and John move at lightning pace. Certainly something to admire and model.

        The goal is "efficiency of the message" - Jay is good at that, which is why he is a popular WSO creator and gets great feedback. Short and to the point (without the fluff) videos work wonders for delivering the message.

        Like a punch to the guts, the message is a clean blow - highly effective.
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