What Would You Do If You Had To Start Over From Scratch?

43 replies
Hi Warriors

I'd like to know what you would do if you have to start over from scratch with your business?

I've seen a lot of threads on this forum by people asking for advice on which products or courses that can help them make money, and I've done my fair share of jumping from one WSO to another in the past as well.

I thought that besides from satisfying my own curiousity some of the ideas in this thread might inspire people to pick a business model right for them.
#scratch #start
  • Profile picture of the author Psst
    Banned
    Originally Posted by TroelsJepsen View Post

    Hi Warriors

    I'd like to know what you would do if you have to start over from scratch with your business?

    I've seen a lot of threads on this forum by people asking for advice on which products or courses that can help them make money, and I've done my fair share of jumping from one WSO to another in the past as well.

    I thought that besides from satisfying my own curiousity some of the ideas in this thread might inspire people to pick a business model right for them.
    I would set up an affiliate landing page and write articles to drive traffic to that landing page.
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  • Profile picture of the author Michael Meaney
    I'd pick something that I'm good at / know a lot about - or find someone who has skills in a certain area..

    Find newbie questions about that topic.. and answer them in detail, in PDF format... explaining what they need to do, but not how to do it.

    Use it as a lead magnet to build a qualified list.

    The ebook would contain affiliate links and a special offer to a product that explains how to do X, Y and Z.

    On the download page I would place a one time offer, incase they download the ebook but don't go through it.

    Then I would segement my list; subscribers and buyers. Both lists get tons of free high quality content, to help build a relationship.

    On the buyers list I would eventually promote high ticket items and a continuity program to repeat customers.
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    • Profile picture of the author TroelsJepsen
      Thanks for all your replies so far.

      @ Mick Meaney: I like your approach, and I really agree on picking an area, that you know stuff about and one that has your interest. If you just go where the money is, you might be able to make money, but you probably will not feel much joy and fullfillment about your business in the long term.

      Troels
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  • Profile picture of the author blueclcl
    I would make sure that I took action and not get distracted by other offers.

    Probably go with product creation and use affiliates to promote them.
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  • Profile picture of the author Willie Murray
    I would have started a Blog sooner and not wasted so much money searching for the next best thing!
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  • Profile picture of the author Andrea Wilson
    If I can start over once again from scratch I will probably stick with blogging and will forget about anything else. I love blogs and I believe that doing the thing that I love will produce better results.

    Andrea
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  • Profile picture of the author Claire Sharp
    If i start over again from scratch i'd still do the blogging. I will focus on the niche i want.
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  • Profile picture of the author vvsingh
    Have an idea of a profitable product , services or business. Then have a website with aesthetic look and great great content. Start doing SEO and other advertising for your site. Since SEO will take time to show results , run PPC and CPC ad campaigns.
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  • Profile picture of the author Jaymark
    I would try to ignore all the "Shiny Things" offers and focus on tried and true strategies. Article marketing, blogs promoting affiliate goods and services and especially content creation are great places to focus on.

    I believe that content creation is one of the best opportunities now and in the future. It DOES require work but if you can do some research and have talent putting this information into words, there is demand.

    Start out on the freelance sites. Once you've established a reputation, you can branch out and develop clients who need more dedicated support.

    The good news is that the Internet marketplace is always changing so you have the opportunity to get in on the ground floor of something big all the time. However stay focused on one or two proven strategies but keep your sights on interesting new ops as well.
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    • Profile picture of the author myob
      You ultimately only need two skills: An ability to sell and the ability to write. Learn these well, first and foremost. Everything else (including online/offline) is just an extension of these essential core skills.
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      • Profile picture of the author Joe Benjamin
        Originally Posted by TroelsJepsen View Post

        Hi Warriors

        I'd like to know what you would do if you have to start over from scratch with your business?

        I've seen a lot of threads on this forum by people asking for advice on which products or courses that can help them make money, and I've done my fair share of jumping from one WSO to another in the past as well.

        I thought that besides from satisfying my own curiousity some of the ideas in this thread might inspire people to pick a business model right for them.
        If I had to start over from scratch...

        I would *build a list*. Doesn't matter in what market
        as long as it's big enough to expand and leverage.

        Those marketers generally are: Relationships, Golfing,
        Weight loss, & Finances (making money).

        I've done a lot of things to make money and did well,
        but I always faced a major problem: I had big money
        but no ASSETS.

        ...and when the money ran out, I was left not only
        without money, but without any assets to make that
        money back.

        ...starting from scratch every time. It was exciting at
        first. Got old fast. Grown-ups and real professionals
        build lists and assets. And, I'm sticking to it.

        Originally Posted by myob View Post

        You ultimately only need two skills: An ability to sell and the ability to write. Learn these well, first and foremost. Everything else (including online/offline) is just an extension of these essential core skills.
        This is also true.

        If you can sell and write, you will never go broke and
        you will never starve.

        I don't claim to be the best marketer and salesperson
        in the world, but I can link it to knowing how to write
        and sell very well.

        ...problem is although on paper learning these 2 skills
        sound like a piece of cake, it's very tough to get used
        to if you come from a corporate or zero sales history.

        Selling & Marketing in my opinion are the most difficult
        challenges I've faced in my life, understanding women
        is a distant second
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        • Profile picture of the author Carl Donovan
          understanding women is a distant second
          I'd start right there! I only half mean that as a joke. Seems the lion's share of IM types are men. If those men learn to sell to women, they could make a killing.
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      • Profile picture of the author TroelsJepsen
        Wow. I leave my computer for 5 or 6 hours and I come back to find so many great and very thorough answers. Thanks. I really appreciate it.


        Originally Posted by myob View Post

        You ultimately only need two skills: An ability to sell and the ability to write. Learn these well, first and foremost. Everything else (including online/offline) is just an extension of these essential core skills.
        The part about learning to sell is something that I really didn't get for a very very long time. I thought that by being an affiliate you could skip the learning to sell part and leave that to the merchants.

        Over the last couple of months or so though, I've really started to realize, that having an online business isn't that much different than an offline one, at least when it comes to selling.

        About learning how to write, I must admit, that I haven't given that much thought to that. But I guess it just comes down to being able to cumminicate effectively, which is off course mostly done by writing when doing business online, where in an offline business there would be more cummincation by phone or in meetings.

        I'd love to comment on a few more of the replies, but It's getting late here, so I will be back for that tomorrow.
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  • Profile picture of the author Michael Franklin
    I'd take all of my available time and focus on 2 things:

    1) Immediate Income - Services/Offline Marketing
    2) Long-Term Income - Affiliate Marketing (Create sites targetting Amazon or Clickbank)
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  • Profile picture of the author Belgin Fish
    I'd code stuff for people until i got around 1k and then i'd setup a business
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  • Profile picture of the author albertwoo
    What I did not know when I started was the importance of the domain name. So whatever the niche, I will make sure to have a domain with the correct attributes, such as good keyword, good branding concept, no hyphens, preferably .com, and depending on budget I may pay for a domain I want instead of registering another one I do not like as much.
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  • Profile picture of the author Emoney
    I'd first and foremost buy a top level domain, install latest wordpress in the root directory, write 2-3 posts per week, SEO the entire blog/posts, set up all the proper settings to get top ranks, install all proper plugins to make the site look awesome, promote affiliate offers, not waste time with blogger blogs that get shutdown, focus more on content creation than expecting tons of sales, bookmark my posts in social networks, article marketing for backlinks and some traffic, submit to directories, increase backlinks to main site and posts, choose a niche that you can write 2-3 posts per week on forever, rinse and repeat on blog 2, 3, 4... etc.

    Blogs, you can't beat'em..
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  • Profile picture of the author Mike Anthony
    I'd do what I still do every day - concentrate on driving traffic for a niche. Once I have traffic monetization is secondary. People spend entirely too much time thinking about how they are going to make money. Everyone makes money the same exact way.

    They get traffic be it through print ads, television ads, SEO, direct mailings radio spots store placement in high traffic malls etc. IF there ever was a bad question it s the one asked here almost every day.

    "What must I do to makes some money online?"

    Its wrong because the focus is wrong. the right question is

    "What niche can I operate in where I (in particular )can get ton loads of people to visit my page, website or business?

    A company with a constant stream of potential customers Will make good money eventually. Even if they sell the wrong product at first or use the wrong setup as long as they do nothing by way of rep to destroy that stream they will be able to correct it and make money.

    Thats why all the good IMers build their name and brand over everything else. thats where you start and thats where you should continue to live. Unfortunately many of them also forget what matters and start asking the question of making more money online and end up selling enough crap products the stream wises up and runs away - or the authorities knock on the door.
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  • Profile picture of the author BenJackson
    I'd dedicate myself to one niche on a topic I am interested in and passionate about and build an authority site, posting fresh, original content every day or a few times a week.
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  • Profile picture of the author clever7
    I would make money by writing articles and creating Squidoo lenses instead of spending money building my websites with various webmasters, before learning internet marketing.

    I made many mistakes and I spent too much in the beginning because I completely ignored how the internet works, but I was too confident. I thought that everything would be easy for me because of the superiority of my products. I didn’t imagine that I would have to face a fierce competition and I wouldn’t even have the chance to reach my audience.

    There are billions of users online, but they see only a few websites; the ones displayed in the first results pages… There are many ‘details’ that the gurus never mention in their lessons…

    Now that I’ve learned the basics about internet marketing I understand how na├»ve I was in the beginning. You must Study internet marketing very well before spending your money without knowing what you are doing.



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  • Profile picture of the author Anthony W
    Build a list right away and start outsourcing right off the bat.

    Doing SEO by yourself sucks!
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    • Profile picture of the author greenowl123
      I would learn about keyword research and SEO sooner than I did.

      I would use that knowledge to then build blogs, get them ranked high on the Big G.

      I would have promoted services that have a recurring monthly commission sooner than I did, rather than making money on adsense clicks or clickbank 1 time sales of ebooks or whatnot.

      I would have started building a list sooner than I did.
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  • Profile picture of the author ahmadbasyir
    Yeah.. start from scratch is really painful sometimes... But, no need to feel the pain, if we start with better guidelines and motivations.. So, the hard one become an easy one ;-)

    I would start with an affiliate marketing and promote it in Web 2.0 networking.. Also I will need paid autoresponder, a stunning landing page, and a quality hosting...

    For SEO, I will try to find a mentor to learn.. ;-)
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  • Profile picture of the author SerpSmasher
    Id read the book "internet marketing for dummies" although I spent more than 10k just to learn internet marketing I bought that book years later, and it basically reiterated what I had learned in all my classes, It summed up the basics of IM as a whole, Id get that book, Id also Sign-up to adsense and clickbank. Get a namecheap account and get familiar with Wordpress! Goodluck!
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  • Profile picture of the author CDarklock
    Originally Posted by TroelsJepsen View Post

    I'd like to know what you would do if you have to start over from scratch with your business?
    I am starting over from scratch (by choice; I'm just not happy with my business, and want to be happy with it, so I'm rebuilding it), so let me explain - in a very general sense - what I am doing.

    - Frequent small products in bronze/silver/gold/platinum versions, promoted through an ongoing stream of free content.

    - Reliable feed of products on a tight schedule. This is the hard part. I typically build large products that come out every few months. I want to change that, and develop a huge library of small products: one problem, one solution.

    - Membership programs at the same four levels, so you can subscribe to the product releases. Once I get step two working effectively, I'm going to move up to this.

    - Occasional releases of large, monolithic products like I'm already known for doing every few months... except bigger and more comprehensive and higher quality. I'm targeting two of these annually, and would like to get one out around the same time the memberships are up and running.


    - At least one annual appearance as a speaker at a live event. This is something I'd like to do before the end of the year, and if all else fails I may simply have to do my own event.

    - Coaching and consulting services, once everything else is working reliably and I'm happy with that aspect of things.

    If you are paying attention to this industry at all, you'll be able to recognise this as Brendon Burchard's "Millionaire Messenger Money Map." You'll also see a lot of Frank Kern and Jason Moffatt reflected in the way I'm doing it... along with a hefty dose of Tim Castleman... tempered with a lot of direct guidance (i.e. "these people actually talk to me") from Dennis Becker, George Sepich, and Bond Halbert.

    I did a lot of stuff wrong in my first two years of IM, and I'm looking very much to other people who have been there and made a success of themselves over time. So what looks like name-dropping up there is really me saying "look, there are people out there who are where you want to be, and all you have to do is go find out how they got there." For all the anti-guru rhetoric people spew on here, gurus are called that for a reason. It's just as bad to ignore what they are as it is to believe they're something they aren't.
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    • Profile picture of the author TroelsJepsen
      Originally Posted by CDarklock View Post

      I am starting over from scratch (by choice; I'm just not happy with my business, and want to be happy with it, so I'm rebuilding it), so let me explain - in a very general sense - what I am doing.

      - Frequent small products in bronze/silver/gold/platinum versions, promoted through an ongoing stream of free content.

      - Reliable feed of products on a tight schedule. This is the hard part. I typically build large products that come out every few months. I want to change that, and develop a huge library of small products: one problem, one solution.

      - Membership programs at the same four levels, so you can subscribe to the product releases. Once I get step two working effectively, I'm going to move up to this.

      - Occasional releases of large, monolithic products like I'm already known for doing every few months... except bigger and more comprehensive and higher quality. I'm targeting two of these annually, and would like to get one out around the same time the memberships are up and running.


      - At least one annual appearance as a speaker at a live event. This is something I'd like to do before the end of the year, and if all else fails I may simply have to do my own event.

      - Coaching and consulting services, once everything else is working reliably and I'm happy with that aspect of things.

      If you are paying attention to this industry at all, you'll be able to recognise this as Brendon Burchard's "Millionaire Messenger Money Map." You'll also see a lot of Frank Kern and Jason Moffatt reflected in the way I'm doing it... along with a hefty dose of Tim Castleman... tempered with a lot of direct guidance (i.e. "these people actually talk to me") from Dennis Becker, George Sepich, and Bond Halbert.

      I did a lot of stuff wrong in my first two years of IM, and I'm looking very much to other people who have been there and made a success of themselves over time. So what looks like name-dropping up there is really me saying "look, there are people out there who are where you want to be, and all you have to do is go find out how they got there." For all the anti-guru rhetoric people spew on here, gurus are called that for a reason. It's just as bad to ignore what they are as it is to believe they're something they aren't.
      Sounds like an interesting project. Best of luck with it.

      I really agree on looking to the gurus for inspiration. It's my impression that many people get caught up in trashing the gurus for one reason or another. But no matter what we think of the gurus nothing can take away from them, that what they are doing works, and there's alot to learn from them.
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  • Profile picture of the author Rach72
    If I had to start all over again I'd offer a service to other marketers - ghostwriting, graphics, bookmarking, backlink building etc and use the proceeds of that to fund my affiliate marketing - including outsourcing!

    The eventual end goal would be to have my own product and to be as independent from other people as possible so I wouldn't have to work to anyone elses TOS
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  • Profile picture of the author ricoramiro
    I guess you could say I'm starting over from scratch right now. I'm a former eBay Powerseller (about 5 years ago) and I had an eBook store.

    Right now what I'm doing is learning as much as I can about link building, SEO, social media and such. And it's paying off. After my blog gets going really good I'll know exactly how to make any site rank and convert.

    I guess what I'm trying to say is that I'm learning and growing at the same time.

    Wanna hear how my blog is only three months old and already getting search traffic?

    I'm loading it with videos. Video tutorials, video series, social media videos. I try very hard not to do a post with at least one video.
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  • Profile picture of the author Smokin Joe
    I would go fulltime into CPA.
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  • Profile picture of the author Targeted Traffic
    First would be mindsetting. Prepare for mental hardwork, and at the same time think BIG!

    Then think of an audience for you, the basic startegy may be becoming an affiliate first.You can build your own list from here.

    and then do your homework...research...the best keywords
    when you've found that find the best program where you can sell something related to the keyword.

    You have to draw people, so make or get yourself a good content...and use the most effective ways to get traffic

    Yeah its basic...but then that's where one usually starts...

    Good luck!
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  • Profile picture of the author DavidTT
    I would do the same thing I did in the beginning but just get less distracted and focus more.
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    • Profile picture of the author 2011profit
      Mine, I would start by recruiting other individuals to have a partnership with me.. the more people the better your advertisements would be. Planning will also be easy since they say two heads are better than one.
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  • Profile picture of the author RLINKEN
    Not so much what WOULD I Do... but what I Would NOT Do.

    1. I Would not be scared to mess up.
    2. I Would not try to make everything perfect and just TAKE ACTION.
    3. I Would Not stick to my markets norms and go with my gut
    4. I Would not get people involved to help me unless they are 100% Outsourced
    5. I Would not fear Spending Money To Make Money
    6. I Would not buy a bunch of crap, just the necessities.
    7. I Would not be a tight ass, and Outsource the jobs I suck at or don't like
    8. I Would Not Wait 6 months to start list building, I would do this my first hour
    9. I Would Not Wait 12 months to have a product out, it would be out in 1 month
    10. I Would Not Let People Who "THINK" they are IM'rs tell me what I need to be doing
    11. I Would Not Go to My Next "Big Idea" Until The Current "Big Idea" Was Implemented
    12. I Would Not Promote Anything that I didn't believe in
    13. I Would Not Interact With Negative People
    14. I Would Not Interact With Bull****ters-Alot of IMer's talk/know IM but don't implement: Avoid em'
    15. I Would Not Make Limitations Ever- This Stuff Is Easy, And Can Be Repeated! Believe THAT!


    Whew, I have 100's more I am sure haha... but this is the start to my list, I'm sure I'll have more later!
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  • Profile picture of the author BlakeM
    I agree with the posts on here about list building. Does anyone here know of a reliable free software/site to build a list just until I make enough to pay the monthly fees of aweber etc?
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    • Profile picture of the author RLINKEN
      Doesn't Aweber have the 1 dollar trial or something? They did a few years back when I started mine. Honestly, I would purchase aweber, and create some accountability! its what, <20 bucks... not going to break the bank, but will keep your ass in gear and working towards your goal! No one wants to pay for something they don't use, nor do they want to admit failure and cancel their account.

      Just my two cents I would pay the buck, and start list building hard!
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  • I am new to IM and i want to say thanks for all the advice i have read this really helps
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  • Profile picture of the author thebitbotdotcom
    I would have started about 10 niche blogs and add unique authority posts to each n a consistent basis and set each up with an autoresponder with 10 autoresponder series to go with them.

    I would have made sure the the on-site SEO was flawless and then promoted them with a little article marketing.

    Ultimately I would dump the losers, keep the winners, replace the losers with new niche blogs...rinse repeat...indefinitely.

    That setup pretty much has it all.
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  • Profile picture of the author tonyalves
    I would start the way I started which was trying different things to see what worked for me and what didn't.

    We all have different skills and knowledge and this is why what works for one person is not necessarily going to work for another.

    What I would do differently though, is what I did once I found what worked for me.

    Instead of continuing to spend most of my time testing new things, I would spend less time testing and more time building on what I found to be working.

    In addition, I would have started contributing to the community earlier (I only started doing this very recently) and I would also put list building at the top of my list of things to do.
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  • Profile picture of the author Fazal Mayar
    Outsource SEO better for my affiliate sites, more outsourcing seo for my main blog,etc.
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  • Profile picture of the author webinsiders
    I would pick a topic/niche that you're really passionate about and enjoy, and do some short videos talking about it. Then offer them for free with your 'tips' and have a squeeze page to build up a list with AWeber of people interested in your passion. Then play around with doing some live webinars... cause webinars are always fun
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