Sure fire method to make me unsubscribe..

by Louis Raven

Posted: 18 years ago 26 replies

INTERNET MARKETING

Hi Warriors,

When I see a good offer that will help my business grow, I'll buy!

That being said, if I subscribe to your newsletter and email:

#1 is the usual "free product", great, I'm still with you.

#2 is a link to buy something, I'm still with you. Hey, you're a marketer like me right?

#3 is a broken link "sorry" email. I'm still with you but so soon into this business relationship you've waisted my time. Never mind, carry on.

#4 is a "Bad News" email with NO REAL BAD NEWS. Now I'm actually starting to REGRET signing up to.. to.. who are you? All I know is you sent me "so and so" and I obviously did sign up because you state my ip address in the footer of the email??

SO, now I'm being bombarded with /?x#' offers and affiliate link from someone who doesn't know me, clearly doesn't want to know me, so I think to myself, "will I actually get any benefit from these affiliate links in my inbox ever morning?".

Good bye.. um, you?

UNSUBSCRIBE
----------------------------------------------------------

Now, I/ WE all use the methods outlined above, and most use them with such success, they're being worshiped on Fox News as Pro's (which they are)

.

I can't speak for everyone but you'll certainly lose me as a prospect if you you follow that email sequence or similar order above. Is this a bad thing?.. read my first sentence up there ^^ and decide for yourself.

Selling to a friend or family member is the easiest thing in the world if you have the right offer. Why is this?

TRUST!

Louis

#make #method #unsubscribe

lakshaybehl 18 years ago

Very true!

And "I am with you" tolerance is not really found very much...
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- JayXtreme 18 years ago
  
  I hate to do a pat on the back post Louis.. put here's a pat on the back for ya...
  
  Spot on dude
  
  Jay
  
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  Bare Murkage.........
  
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Glenn Newsome

18 years ago

Ok Louis, calm down. Next time you get the dreaded "bad news" email with no real bad news, just go here to solve your problem and ease your mind!

Guaranteed to help-

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Louis Raven

18 years ago

Originally Posted by Glenn Newsome

Ok Louis, calm down. Next time you get the dreaded "bad news" email with no real bad news, just go here to solve your problem and ease your mind!

Guaranteed to help-

I'm now a new man and retract my OP

Seriously though I love seeing marketers trying and testing new things. Just wanted to nip in the bud and point out that junk mailing people is not the way to go.

101 adviser Louis

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sparrow 18 years ago

The quickest way I started to unsubscribe is if you started pushing the latest product to pimp you became history.

I got on your list because you stood out from the crowd.

If you decide to push what the lemmings are doing you became history.

My inbox has gotten so quiete lately, I am almost lonely not receiving email (just kidding)

Now I have more time to do work, no more looking for email that counts, they all count now.

Ed
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- Richard Tunnah 18 years ago
  
  Here's a sure fire way for me to unsubscribe. I recently joined a so called 'well known' email marketers list. I got an offer with a broken aweber link in it. I thought I'd hit the reply to and let him know - only the email bounced back as he'd set it not to accept emails and had no other contact info. What annoyed me more was I got a follow up email a few days later with said same offer with said same broken link telling me how the offer was flying and I need to jump in now.
  Surely...surely he could have provided a working email addy or contact addy of some sort.
  I unsubscribed by the way as I thought if he can't be bothered answering emails I'm not buying anything from him as he obviously doesn't do support!
  
  Rich
  
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  1 reply
  
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  Anup Mahajan 18 years ago
  
  The quickest way to make me unsubscribe is to recommend a crap product. Seriously I doubt that some gurus even know what they are promoting. I am fine as long as they are recommending products that are really innovative or help to build my business. But in their greed to make money they do not even research products and just send their affiliate links.. I quickly unsubscribe from such lists......
  
  Cheers,
  Anup
  
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  Sirius Lin 18 years ago
  
  The fastest way to make me unsubscribe is to bombard me day in day out with affiliate links. However, I am on the list of an IMer who bombards us with free stuff. Guess whose list I'm going to stay on?
  
  ~ Sirius
  
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  Free Advertising for Your Products & Services for Life! No Gimmicks!
  Follow me on Twitter ;)
  
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  Michael Dominic 18 years ago
  
  I try to provide a useful bit of information in every one of my e-mails.
  
  Thanks
  
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Kevin Riley 18 years ago

Originally Posted by roulettered56

#3 is a broken link "sorry" email. I'm still with you but so soon into this business relationship you've waisted my time. Never mind, carry on.

I'll tolerate #3 once. After that, the marketer had better have a good reason or been providing stellar info.
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Kevin Riley, long-time Warrior living in Osaka, Japan
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Michael Oksa

18 years ago

Good points here.

For me, there is one thing that will get me to unsubscribe faster than anything else. And that is using subterfuge to get me to open the email.

If you fool me into opening an email I may open it, but I am going straight to the bottom of it to click the 'unsubscribe' link. I don't mind a creative subject line, and all of them that were mentioned above can be used the right way.

It's when you see the "Oops! I Sent The Wrong Link" emails exactly 24 hours later after every third email. You see, if you really sent the wrong link, I would assume you would send a broadcast message to alert me, and not have it pre-loaded in your autoresponder to go out EXACTLY 24 hours later.

Promote a product based on its own merits instead of resorting to trickery and I will stay subscribed much, much longer.

~Michael

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braver55b

18 years ago

Originally Posted by Michael Oksa

Good points here.

It's when you see the "Oops! I Sent The Wrong Link" emails exactly 24 hours later after every third email. You see, if you really sent the wrong link, I would assume you would send a broadcast message to alert me, and not have it pre-loaded in your autoresponder to go out EXACTLY 24 hours later.

~Michael

While I agree with several points, it seems that people easily want to get offended at getting any email when they signed up to the newsletter. I don't support sending junk and the first email should let you know that you will be getting some quality information and that you do offer and recommend products, that sets the stage on what to expect as a subscriber.

Mistakes like broken link etc are going to happen, don't sweat it.

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Kevin Riley

18 years ago

100% surefire way to get me to unsub?

Send me an e-mail with "Re: Your affiliate commissions" when I'm not your affiliate and all you're doing is trying to get me on board as an aff. That false advertising -- along with fake PayPal notifications -- really puts you solidly on my blacklist.

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Kevin Riley, long-time Warrior living in Osaka, Japan

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Michael Oksa

18 years ago

Originally Posted by braver55b

Yep, my poin t is that when these so-called broken link messages are part of the autoresponder series. You can tell by the time the message is sent. I have no problem with the occassional broken link, or any of the other 'problem' subject lines - IF they are being honest. If they are resorting to gimmicks to trick people into opening them, then I don't have the time and will unsubscribe.

Originally Posted by Kevin Riley

Those are excellent examples of what I meant by 'subterfuge'. The sad thing is that I'm sure a lot of these people were told that's the way to do it.

~Michael

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JasonParker

18 years ago

Originally Posted by Kevin Riley

Yep, I'm with you. I hate any misleading subject lines.

Other than that, I guess I have to see that there's no value in a list to unsubscribe... like tons of crap products being promoted. I actually like reading good e-mail pitches and checking out quality products if they're going to help me make more money.

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vitalgirl

18 years ago

My pet peeve is any subject line with "Re: Blah blah" when it is not a reply to an email I sent out. One is bad enough - but I've seen it used on *every* email I get from some lists

aaaagh! They don't make unsubscribe buttons big enough

Rebecca

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BIG Mike

Banned 18 years ago

[DELETED]

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Kevin Riley

18 years ago

Originally Posted by BIG Mike

I'm not on many IM lists but am on a lot of mainstream lists from companies involved in programming and development. These folks don't pound their lists with offers or use Email Marketing tricks to get you to open the email.

They usually provide summaries or updates to information about their products in general, which is very useful. From any given company I might get one email per month or every six weeks or so.

No hard selling, no hype - just clearcut, factual summaries that can be skimmed quickly and followed up on their web site if the info interests me or is applicable to something I'm doing.

Exactly. I'm on a number of lists that are for brick and mortar businesses and they tend to send out notifications of new products or services.

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Kevin Riley, long-time Warrior living in Osaka, Japan

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Easy Cash

18 years ago

The fastest way to get me to unsubscribe is to try and sell me something everytime you send me an email.

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BIG Mike

Banned 18 years ago

[DELETED]

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Glenn Newsome

18 years ago

Originally Posted by BIG Mike

I really don't mind this part of it - I understand they're in business to make money. I just hate being treated like a mindless idiot (Ok, I let my wife get away with it, but no one else! :rolleyes

- so I usually don't subscribe or quickly unsubscribe.

Hey Big Mike,
Tell your wife your going to unsubscribe!

Just let us know when so we can listen for the frying pan upside your head

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Alex Kij

Banned 18 years ago

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ibringjoy

18 years ago

If they have a misleading subject line, then they are breaking the spam laws. So, in effect, what they are sending IS spam!

I know how everyone hates for a marketer to send them too many emails advertising things, but I still remember how a long time ago I sent out a beautiful Happy Easter email, with no ads or anything, just a warm wish to my members for a beautiful Easter, and some lady unsubscribed. I guess she wanted me to send an ad instead, lol.

Kathryn

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Lance K 18 years ago

Sylvie & Michel Fortin recently made public (for free) a video about how to use auto responders correctly. It had been reserved for paid members of their SuccessChef site.

You can watch the video here ---> http://www.successchef.com/anatomy-of-an-autoresponder/

It's really worth watching!!
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"You can have everything in life you want if you will just help enough other people get what they want."
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Lance K

18 years ago

Originally Posted by ibringjoy

...I still remember how a long time ago I sent out a beautiful Happy Easter email, with no ads or anything, just a warm wish to my members for a beautiful Easter, and some lady unsubscribed. I guess she wanted me to send an ad instead, lol.

Kathryn, perhaps not all your subscribers are Christian.

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ibringjoy 18 years ago

Yes, Lance, that may have been the reason. I did think of that possibility.

Or maybe the Easter Bunny brought her money that morning and she wanted to spend it, but I didn't send her anything to buy. Too bad.
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- undergroundaffiliate1 18 years ago
  
  Yeah, I´m bailing out when someone sells me e-crap.
  
  This reminds me of one "guru" who had put up his "explosive" new product...
  ...which I bought for $197...and which was complete bullsh*t!
  (You should avoid a product that has a word "explosive" and costs $197...)
  
  After he sold me his scam, I´ve never, ever touched anything with his name on it...
  
  I just wonder what´s the point in recommending crap...If someone buys it, they will never be buying again!
  
  -Lauri
  
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BIG Mike Banned 18 years ago

[DELETED]

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- Greg Cooksley 18 years ago
  
  Originally Posted by BIG Mike
  
  Ouch man - you have no idea how much that
  hurts - and it takes a week for the dent to fill out again :p
  
  Your dent fills out again?
  
  Maybe your wife needs a heavier pan - one made in Africa! :rolleyes:
  
  Regards
  Greg
  
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Greg Cooksley 18 years ago

What I hate is when well known gurus send out two to three emails
per day!!! All trying to get me to buy something.....it totally
sucks!

They never try to build a relationship or try and engage me in
any sort of two way conversation by means of online surveys or
questionnaires.

I guess their lists are so huge that they can accomodate unsubscribes,
and it must be working for the masses...

But not for me....unsubscribe!!!!

The other thing that is becoming a little annoying is when a
bunch of IM'ers start cross promoting each other's stuff. So
you get 5 or 6 emails for the same offer....

Regards

Greg
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Sure fire method to make me unsubscribe..

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