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Anyone send print newsletters????

by Callum
1 replies
Hi all,

Long time reader but my first post

I'm looking at producing a monthly print newsletter as part of a package. A very simple question at this stage, but for anyone with any experience in the field, can you recommend what would be a good paper to use? ie what gsm etc

Thanks in advance,
Callum
#newsletters #print #send
  • Profile picture of the author Rupps
    Sine I am in the US, we go with lbs/ream. The lighter the paper, the more you can send for the same amount. What this usually translates to is an extra page to mail at the same cost.

    20# paper is the norm here. A heavier stock such as 24# will have a better feel, but of course is heavier and costs more. adding recycled content paper will give it a better feel as will glossy. But those are just for loks, of course it's your content that makes your newsletter a winner or not.

    Doing these yourself is a major hassle. I your newsletter list is small you may want to do it yourself, if not you can easily outsource it and is highly recommended.

    I have been involved in numerous newsletters and I also own a printing/publishing/advertising company.
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