How to identify your Ideal Client?

3 replies
Thank You Thank You Thank You for opening this!
(I need your advice)

Before I do any copyrighting for my landing-page i want to get enlightened by warriors

"How to identify your Ideal Client?" If you found the title confusing sorry but i tried to get your attention ....

I have two companies. One is for webdesign (ird) the other is for seo vollkin (if you google it you will find it).

I need to know my market... i have bin in business for a long time, since 2004; however i never went deep into marketing and sales. Most of my customers are word of mouth and local search engine keyword results.

Hers my questions:
Dose anyone know a website/material that would give a good detailed information about markets Or point me to a place where i can learn this?

Guess is not an option ... but it will if there really isn't anything out there which i doubt. I know you guys are really smart and hope to hear some reply or ideas to this thread.
(I don't want to just rely on my experience)

Thank you for your valuable time and effort in helping me.
#client #ideal #identify
  • Profile picture of the author RussRuffino
    Hey iluxa,

    You can use Alexa.com to search for your competitor's websites and get their audience demographics. This can be VERY valuable input. Once you have them identified, it's useful to find forums related to your niche (like this one) and identify people's top issues and concerns (those are the things people are asking about, and complaining about). This can give you GREAT insight into the needs of your niche.

    Once you have this information, you can use e-mail marketing by buying ads on e-mail lists inside your target demographic, and hitting the "emotional buttons" that appeal to your customers. It's a place to start! :-)

    Russ
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  • Profile picture of the author JackDawson
    You can also use quantcast.com to gather info..
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  • Profile picture of the author John Romaine
    Im not quite sure I understand your question...but check out my signature links if you're interested.

    Web design business kit and SEO business kit.

    The information and resources in those kits Im sure will help you.

    Best of luck.
    Signature

    BS free SEO services, training and advice - SEO Point

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