How much is a Site that brings in $1k-$1.5k/month?

13 years ago

You can look to get about 12 months worth of sales but if there is reason to believe it could make more soon then it will obviously hold a higher market value.

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Anonymous Affiliate

13 years ago

Depends on how long it's been generating that amount for. If it's consistent and it runs pretty much on autopilot, you can get around 9 or even 12 times the monthly revenue. It also depends on the potential of growth.

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Josh MacDonald

13 years ago

The idea is 10-12 months worth of earnings, however it really is only whatever people are willing to pay. I would contact Thomas Smale of Flipping Enterprises to get a more accurate appraisal.

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sandrax

13 years ago

Just a little advise, if you are about to sell it, give as much possible insight to the new buyer with stats, screenshots, Google analytics and everything you else you have.

That way, the buyers can make a better decision if it's worth it and you will get more bids

.

Also keep in mind the longer the auction, the more people will see it, hopefully bringing the value up also.

Good luck with your sale!

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jwmann2 13 years ago

Going rate is usually a year's worth of revenue. For example, saling price for Twitter would be around 400 million, since that is what they are bringing in annually.
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xDennis

13 years ago

That makes sense. I'm still not sure about selling it.

I've been seeing this revenue for about 8 months now. If I went after affiliates, or added more supporting sites more youtube video's I'd see a ton more traffic.

The other thing is, about 60% of the traffic is from Youtube , would I have to sell it with my youtube account? The youtube account has a ton of subscribers, great video's likes, comments and conversation I almost feel like that's more of a commodity than the site.

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Jay Wessman

13 years ago

Yeah it really depends on the niche but about 10-12 months is about average.

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TheKeys

13 years ago

Another note - if you are going to sell your website make sure you have google analytics showing your traffic for X amount of time. Also I would show all your monthly sales and make sure all of you information is 100% accurate to the best of your knowledge.

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NoBSGuy

13 years ago

Originally Posted by xDennis

Hello,

I have a site that brings in about 1,000-1,500 per month on auto pilot. I have not really worked it in a while, but know it has more potential.

I'm thinking about putting it up on flippa to see what I can get. The site does not get a TON of traffic , but it gets quality niche related traffic, my conversions are around 4%.

Just curious as to what the going rate is, and what should be done to "prep" a site for sale?

If you can provide detailed earning + traffic reports for the past 6 months you could sell your site for 10k$-12k$. Generally speaking, people who trust a deal will be more likely to invest this sum of money on an established website.

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highrank

13 years ago

Generally speaking, sellers will not get anywhere near 10-12 months revenue.

From my personal experience buying and selling websites, you would have to have something special to get anything on the fun side of 6 months revenue.

I'd also say that you would almost definitely have to sell the Youtube account if it is responsible for 60% of the traffic. Potential buyers will push you to include everything in the sale.

You have done really well to generate this level of income. If you know how to improve it even more, then I wouldn't sell just yet.

Keep up the good work!

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RevSEO 13 years ago

Why bother selling it? Do you need a short equity boost?

I'd recommend building it out, allocate a budget of $400/mo. and find someone that you can outsource the work that you don't enjoy doing!

Getting it to this point is great! Never underestimate the power of residual income, especially if you are able to double or even triple that amount of money.
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- shaunyb1 13 years ago
  
  Yep, makes more sense to push an established site to new highs with domain age, backlinks and trust. Personally I wouldnht give it up, but as revseo says, grow it, outsource everything you hate about promoting it (if anything).
  
  Good luck...
  
  Shaun
  
  Thanks
  
  1 reply
  
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  xDennis 13 years ago
  
  Thanks everyone, for your input.
  
  The reason why I was thinking about selling is just to transfer capital into another growing project.
  
  The passive income from this site is great though, it's been good know about 95% of my monthly bills can be paid from this one source of income.
  
  The other thing is, my heart just is not in this project anymore.
  
  Thanks
  
  1 reply
  
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  timpears 13 years ago
  
  Originally Posted by xDennis
  
  The other thing is, my heart just is not in this project anymore.
  
  Good reason to sell.
  
  You might want to talk to a web site broker, one was mentioned in a previous post. You can find lots more with a Google search. My guess from looking at some of their sites is that you might get $25K to as much as $30K for the site if this income is being generated without any work on your part.
  
  Typically a broker will want a 10% commission and sometimes a $10K minimum. But even if you had to pay nearly half of it in commissions, you will come out ahead of selling it on Flippa.com.
  
  Thanks
  
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  Tim Pears
  
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celente

13 years ago

I actually have seen people get angry in flippa if you dont charge 10 - 12 months worth of income to your price.

I am like WTF, lol. What a silly thing to say. Its up to the seller, what do you think it is worth, what niche, is it an authoritive site in this niche, how much are you willing to let it go.

Dont worry what others say, what do you think it is worth, and you will know your figure.

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DPM70

13 years ago

Even if you're fed up with the project - just hang onto it and outsource any work. Do you want money or not? LOL. Unbelievable.

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xDennis 13 years ago

Pmce again, thanks guys for the input, maybe I'll contact a broker to get a better idea.

Originally Posted by DPM70

Even if you're fed up with the project - just hang onto it and outsource any work. Do you want money or not? LOL. Unbelievable.

Considering this is not my only project, it just happens to be one of my first projects. This site represents about 15-20% of my current income. If I sold the site I could better reinvest the money into larger projects.

Afterall, how do you think Warren Buffett made his billions?? Selling, not holding.
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DPM70

13 years ago

Do you think Warren Buffett sold his best early assets for x5 monthly income on Flippa?

Edit:
OK - I just want you to make sure that selling early isn't a mistake. If you have bigger projects planned that need the quick cash injection then I wish you good luck.

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xDennis 13 years ago

Originally Posted by DPM70

Do you think Warren Buffett sold his best early assets for x5 monthly income on Flippa?

You make a lot of false assumptions.

1) This is certainly not my best asset. I have other more profitable ventures worth investing time into.

2) Did I ever say I would sell for 5 times the monthly income? I don't recall.

I'm more or less interested in how much I could sell the site for.
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DPM70

13 years ago

Hey xDennis - I just edited my last post - good luck with how you do it. I just worry that some here sell their sites before they (the sites) become mature.

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retsek

13 years ago

List it on Flippa, set your reserve price to what you want - which would be 10-12 months revenue.

If it's a good site and it actually has potential to make more than 1k per month, then a bidding war will most likely erupt and the price will go higher.

The trick is to provide as much information as you possibly can and make your suggestions on how to increase revenue.

Start your bid low, and let the number of bids build up to the auction gets to be most active.