Youre fat because youre stupid.com - WOW - what a challenge!

by pseudonymble 90 replies
I aquired this site last year, and figured I would put PLR product on it.
Do you guys see any potential in this thing or is it way too over the top?
It certainly does keep the readers attention, but would someone be willing to buy anything from this author?

www. yourefatbecauseyourestupid. com
#main internet marketing discussion forum #challenge #fat #stupidcom #wow
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  • Profile picture of the author Brent Miller
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    • Profile picture of the author Alfredo Carrion
      Nah, the kind of people who buy eBooks about losing weight aren't the kind of people who respond to being insulted.
      Well, you have "Fat Loss 4 Idiots" and they seem to do pretty well.

      Fat Loss 4 Idiots / Weight Loss and Diet Center

      Do as Michael said and position it in a non-insulting way.
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      • Profile picture of the author Kay King
        I see potential as good copy and products could bring the term around and make it memorable.

        Toss it online with some PLR? Probably wouldn't bother.
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      • Profile picture of the author Sheryl Polomka
        Originally Posted by Alfredo Carrion View Post

        Well, you have "Fat Loss 4 Idiots" and they seem to do pretty well.

        Fat Loss 4 Idiots / Weight Loss and Diet Center

        Do as Michael said and position it in a non-insulting way.
        I was wondering why nobody had brought this up yet. Fat Loss 4 Idiots is one of the best selling fat loss products and the name is just as insulting.

        So, I think you can definitely monetize this website if you do it in the right way. I don't like the language used on the website, using the F Bomb is just bad taste and may turn a lot of people away.

        It's find to have an 'insulting' domain and turn it around to make it a positive weight loss solution. But bad language is a different story, that is just wrong IMO.

        I also want to add, and I think it has been mentioned, that I hope the photos you are using are paid for photos and that you haven't just taken photos from the internet. Go onto dreamstime or istock photos and pay for some photos to use, at least then you're not going to be sued for using someone else's photos.
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        • Profile picture of the author Preben Frenning
          Originally Posted by Sheryl Polomka View Post

          I was wondering why nobody had brought this up yet. Fat Loss 4 Idiots is one of the best selling fat loss products and the name is just as insulting.

          So, I think you can definitely monetize this website if you do it in the right way. I don't like the language used on the website, using the F Bomb is just bad taste and may turn a lot of people away.
          I don't agree on that one. It's a completely different meaning/tone in "Fat Loss 4 Idiots". That title gives a hint about making it easy (as in, idiots can do it), the one we're discussing here is just a plain insult, saying you are fat and stupid.
          It still have possibilities though :rolleyes:
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          • Profile picture of the author Sheryl Polomka
            Originally Posted by Preben Frenning View Post

            I don't agree on that one. It's a completely different meaning/tone in "Fat Loss 4 Idiots". That title gives a hint about making it easy (as in, idiots can do it), the one we're discussing here is just a plain insult, saying you are fat and stupid.
            It still have possibilities though :rolleyes:
            One calls you stupid, one calls you an idiot...... not much difference to me!
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    • Originally Posted by Brent Miller View Post

      Nah, the kind of people who buy eBooks about losing weight aren't the kind of people who respond to being insulted.
      They are not insulted they are told the truth, it's just they are so entitled they think they are insulted but it's true. I was stupid and fat, why? Because I was stupid. Once I faced the truth I lost 90 pounds. What kind a person eats poisons and toxins? Well I did and I was stupid, so it's not an insult i'ts true, but our sensitive spoiled society you are banned from telling the truth!

      That being said try saying if you want the brutal truth here you go, test it and see how people respond, my guess is people don't want to the truth (sadly).
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      • Profile picture of the author cjreynolds
        Originally Posted by HelpingYouBeAnExpert View Post

        That being said try saying if you want the brutal truth here you go, test it and see how people respond, my guess is people don't want to the truth (sadly).
        That's the bottom line here - until you test it, all of this is just speculation...
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        • Originally Posted by cjreynolds View Post

          That's the bottom line here - until you test it, all of this is just speculation...
          Agreed test, test and test some more!
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    • Profile picture of the author Nigelonthenet
      Keep it, its no different to the 'Weight Loss For Dummies Series' lol I'm overweight, I'm really overweight, I'm far from lazy and have a weight loss site, showing people how to lose weight, if they could see a 25 stone man giving advice on weight loss, they would stop buying from me lol ;-)
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  • Profile picture of the author Yogini
    I agree with Brent, it isn't useful to insult people and is not a source of motivation to change. I would scrap the site. I think education is much more important and many people with weight issues repeat childhood eating patterns that they need clarity on. Also people are not aware of how high in calories certain foods are that look very innocent.

    Debbie
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  • Profile picture of the author Jonathan Smith
    It is definitely a funny title but not funny if you are sort of like me with that pot belly. lol
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    • Profile picture of the author Ben Armstrong
      It's catchy and could work but you'd need to immediately change the tone as soon as the readers hit your site.

      A challenge indeed.

      The first post could be something along the lines of...

      "You're fat because you're stupid", that's what I was told by a mentor and personal coach several years ago. He didn't say it to insult me, he said it to shake me up and change my way of thinking about my diet blah blah blah....

      You immediately transition from the shock and negative connotations of the title to being on the same side as your readers and can help them/sell to them from there.

      I've seen plenty of sales videos and marketing techniques that start out by insulting you to grab your attention. Whether they're successful from that point on, I have no idea.
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      • Profile picture of the author JR Consulting
        Randy Gage has a great book with a title along these lines, but I think he pulls it off a little better...

        "Why You're Dumb, Sick & Broke...And How to Get Smart, Healthy & Rich!"
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        • Profile picture of the author celente
          Originally Posted by Jeffrey Reidy View Post

          Randy Gage has a great book with a title along these lines, but I think he pulls it off a little better...

          "Why You're Dumb, Sick & Broke...And How to Get Smart, Healthy & Rich!"
          Ha ha that title is genius. Now many people would walk past that, thinkin....hmmmmmm classic stuff. Randy has a way of doing this sort of stuff. Smart guy!
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          • Profile picture of the author JR Consulting
            Originally Posted by celente View Post

            Ha ha that title is genius. Now many people would walk past that, thinkin....hmmmmmm classic stuff. Randy has a way of doing this sort of stuff. Smart guy!
            Yeah, Randy is one smart cookie. Great guy too!
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      • Profile picture of the author Zootalaws
        I'm fat because I'm lazy, not stupid.

        Well I might be deluded in not coming to grips with the point that if I don't do something I will be a target for high blood pressure, diabetes, strokes, heart attacks... but I know this, I'm not stupid!

        But I love the domain name - want to sell it?

        If you have ever seen peopleofwalmart you are sitting on a cracking address - you just need to find the right use for it.
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      • Profile picture of the author ChocolateCheese
        Originally Posted by Ben Armstrong View Post

        "You're fat because you're stupid", that's what I was told by a mentor and personal coach several years ago. He didn't say it to insult me, he said it to shake me up and change my way of thinking about my diet blah blah blah....

        You immediately transition from the shock and negative connotations of the title to being on the same side as your readers and can help them/sell to them from there.
        Yes, I agree with that.
        In this case I would just make it a squeeze page and drive PPC traffic to it while split testing different approaches, but I really like Ben's approach. And fatlossforidiots has been selling millions.
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      • Profile picture of the author Derek_Thomas
        Originally Posted by Ben Armstrong View Post

        It's catchy and could work but you'd need to immediately change the tone as soon as the readers hit your site.

        A challenge indeed.

        The first post could be something along the lines of...

        "You're fat because you're stupid", that's what I was told by a mentor and personal coach several years ago. He didn't say it to insult me, he said it to shake me up and change my way of thinking about my diet blah blah blah....

        You immediately transition from the shock and negative connotations of the title to being on the same side as your readers and can help them/sell to them from there.

        I've seen plenty of sales videos and marketing techniques that start out by insulting you to grab your attention. Whether they're successful from that point on, I have no idea.
        I think this piece of advice was to spot on I wanted to quote here to ensure it doesn't get overlooked.

        Can you find success with such a brash approach? I think so. However I feel you will be very, very limited as most people who struggle with weight will be entirely turned off by such insults. This is not my idea of a "niche". While work needs to be done, no doubt, the quite above (along with several others like it) should help you in the right direction.

        Derek
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      • Profile picture of the author Barry Huddleston
        That could actually work, it seems as if you write sales copy.
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      • Profile picture of the author iamatwar
        Originally Posted by Ben Armstrong View Post

        It's catchy and could work but you'd need to immediately change the tone as soon as the readers hit your site.

        A challenge indeed.

        The first post could be something along the lines of...

        "You're fat because you're stupid", that's what I was told by a mentor and personal coach several years ago. He didn't say it to insult me, he said it to shake me up and change my way of thinking about my diet blah blah blah....

        You immediately transition from the shock and negative connotations of the title to being on the same side as your readers and can help them/sell to them from there.

        I've seen plenty of sales videos and marketing techniques that start out by insulting you to grab your attention. Whether they're successful from that point on, I have no idea.
        Ben,

        What an amazing take on this topic.
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    • Profile picture of the author Gianni
      Originally Posted by ahang View Post

      It is definitely a funny title but not funny if you are sort of like me with that pot belly. lol
      I see you working out on that picture.

      YOu must be in good shape.

      Maybe we can have a session together one of these days.
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  • Profile picture of the author pseudonymble
    I thought it was funny as hell (me previously being overweight) but have doubts as to the... marketability of the site in general..

    Perhaps there is another audience that I can build a list from. Not overweight people, but maybe some other demographic...
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  • Profile picture of the author Michael Oksa
    You're Fat Because You're Stupid

    Yep, I would definitely KEEP the domain name and build it up. You can ABSOLUTELY position it in a way that is NOT insulting.

    My first thought was it reminded me of "Why Smart People Do Dumb Things".

    Perhaps your angle could be one of education mixed with humor and straight talk. Would people respond to that? You bet they will!

    I have to humbly admit that I'm a bit surprised at some of the responses so far, especially coming from Warriors.

    Anyway...I think it CAN be done right, but you do have to be mindful to not cross the line.

    You're Fat Because You're Stupid - Discover How to Wise Up, Slim Down and Have Fun Doing It!
    .
    Okay, that's not perfect, but you get the idea.

    All the best,
    Michael
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  • Profile picture of the author pseudonymble
    Thanks for the suggestions guys.
    MY first thought is to simply add an an optin box and see how the list builds.
    The site already gets some traffic just from backlinks and such..
    Not sure how well that would convert but at least my testing phase could start there.
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  • Profile picture of the author blueboy9
    I think with the right copy it could definitely work. Until a few months ago, nobody would've thought a nursery rhyme with swearing would sell but the guy that came up with "Go the #$^@ to Sleep!" proved that to be very wrong. People don't seem as defensive or as easily insulted as they used to be so give it a go and let us know how it works out.
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  • Profile picture of the author lotsofsnow
    It's an excellent name and I would develop it!
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    • Profile picture of the author Tevis Verrett
      Originally Posted by hpgoodboy View Post

      It's an excellent name and I would develop it!
      I agree that it is insulting for overweight people. . . and it is also a great name !

      so just repurpose it.

      Think Funny or Die, or Break It. . .

      My .03,

      Tevis
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  • Profile picture of the author michaelhearne
    how do you tell who the pioneers are?? they're the guys with arrows sticking out of their backs...

    you might be able to get a small sub-segment of the weight loss market with that, but never the masses... which might be profitable enough for your income goals...

    but really - the biggest successes in that market have always been very empathetic & sensitive towards the feelings of overweight people - think Richard Simmons - the KING of selling to fat people

    because the core pain for overweight people is really low self esteem...

    but what do i know - i just write copy for some of the biggest names in this market

    f*&^ it - why not give it a try - maybe you'll be the pioneer that makes it big - or big enough to pay your bills at least!!

    you'll only lose time & money if it fails... best of luck!
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  • Profile picture of the author Joseph Robinson
    Does this website get any targeted traffic at all? I would expect something like this to be a joke site, not a place to actuallly learn to lose weight. I would try to get rid of this domain to be honest.
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  • Profile picture of the author Lou Diamond
    Hello,
    this would be a better domain:
    your fat because you eat to much
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    • Profile picture of the author David Hooper
      I'm sure this message will work for some people, but I doubt it will work for the majority, because most people, even those who are really overweight, will have a disconnect with the way you're talking about them and the way they feel about themselves. You don't have to target everybody with your offer, but I think you can do better than this.

      The biggest issue I see is that most of the letter talks about the problem (eat too much) without really focusing on the remedy for pain (which is what you're selling, right?) or the emotion that will get people to act.
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  • Profile picture of the author BloggingPro
    Great name for the site. Get's one's attention and the copy builds up the emotion of being overweight and then trashes several excuses that people have. Should generate some sales if you get it in front of targeted traffic.

    Obviously it would be more polite if you used the word "Ignorant," but Stupid definitely will bring in the eye balls. Also this picture is absolutely wild.

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  • Profile picture of the author NoBSGuy
    Cool name :-)
    I has potential for really obese people.
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    • Profile picture of the author j hogan
      I've enjoyed visiting that site, and yes I could lose a few pounds myself! But if you think about your audience they are not looking for weight loss products, they visit for a giggle and and a bit of amusement, not weight loss advice.
      I'd think about adding some free game cpa offers and some things that are entertaining.
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      • Profile picture of the author ExRat
        Hi pseudonymble,

        Judging from what I see in this thread and from looking at your site, I would be nervous about an overweight image-rights lawyer working for Reuters coming across your site.

        You are aware that you can't just go ripping other peoples images and using them on your website, aren't you?

        You do know what a copyright symbol means don't you? Not knowing could end up making you look stupid and your wallet a little less fatter.
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        • Hi Roger,

          Originally Posted by ExRat View Post

          You do know what a copyright symbol means don't you?
          I've read about this. It's a psychological trigger of some sort which subconsciously makes people look at the right side of the page, because that's where the copy is?
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  • Profile picture of the author owenlee
    i will just close the window!!haha...
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  • Profile picture of the author sbucciarel
    Banned
    With the f-bombs and insults throughout that site, I can't imagine anyone buying anything from it. It's really an awful site.
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  • Profile picture of the author Mercury Labs
    Yer i have to agree people that are fat do not want it slammed in there face even if they are looking for help.
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  • Profile picture of the author 2011profit
    That site is really insulting for those who are fat. If someone finds it as insulting you could never expect them to buy it.
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  • Profile picture of the author Claire Sharp
    Brent is correct! No one would dare to buy the site because of the name. Who would want to be insulted?!?! The name itself is not a good idea.
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  • Profile picture of the author highrank
    Can I request that you take my picture off the website?

    It looks bad, but I think my chair was just really small.

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    • Profile picture of the author ExRat
      Hi Marx,

      I've read about this. It's a psychological trigger of some sort which subconsciously makes people look at the right side of the page, because that's where the copy is?
      I'm not entirely 100% sure, but I would wager that your quote is an indication of your subtle, dry sense of humour - something we Brits are known to appreciate.
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      Roger Davis

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  • Profile picture of the author Steven Miranda
    Edgy but effective.
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  • Profile picture of the author Tiptopcat
    Well this woman maybe fat, but she certainly isn't stupid.

    She has a membership site where she charges people to watch her eat. Her aim is to become the biggest woman in the world. WoW!

    This just seems unbelievable to me but people will pay for anything.
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  • Profile picture of the author pseudonymble
    Update.
    I added an optin block at the bottom of the page a couple of months ago.
    So far 250 people signed up. Turns out there is a steady flow of traffic. Enough to build a list.
    I have decided to dump the site on flippa though. I am too busy to produce a product and dial it in.
    L
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  • Profile picture of the author Menzieshunt
    But what is your target market? Is it people who are fat? Because I agree with the majority of the previous comments - I think most people in the market to lose wight and who may therefore buy weight loss products will find it insulting - and I'm not just saying that because I have my own weight loss blog! Its also a very competitive market so you really do need to know who exactly you are targeting. And if your target market is people who want a laugh at the expense of fat people, then what are you planning to sell them ? They aren't exactly a niche crowd.
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  • Profile picture of the author Preben Frenning
    Make a good-looking blog on it, and give it a "funny weight loss blog" that makes weight loss a bit more fun. Then sell both the idea and brand. Also get yfbys.com and bundle it up. Could be a hit for the right person!
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  • Profile picture of the author Jeffery
    Millions of different types of people with different interests are online everyday, so you are bound to find a target market. It may not be easy selling to them, but if the site becomes a high traffic site then you have the potential to earn money through advertisers.
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  • Profile picture of the author Gary_The_Ace
    Stop listening... and just take action.

    Anything can work if marketed properly.

    If you need an example of how this type of marketing can work, look no further than the Rich Jerk.

    -G
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  • Profile picture of the author Gianni
    Maybe, you never know.
    There are people out there who do not care about the title.
    All you need a few thousands to make some money.

    All the best.
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  • Profile picture of the author mosthost
    The name makes it sound like a website made by an idiot.
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  • Profile picture of the author deelouise864
    I agree with Brent. In my own opinion: the person who wrote the book is the stupid one. What an insulting piece of work.
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  • Profile picture of the author vivi62
    I think you would of been better off with something like Eat cake And Lose Weight as this talks to the subconscious of someone who wants to lose weight.
    Regards
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    • Profile picture of the author Karen Blundell
      Many people with weight problems already have self-esteem issues. Insulting them makes it worse.

      I was taught to treat people the way I want to be treated. I personally would be ashamed of myself if I had to stoop so low to have to insult people to cause a stir and to earn a buck.

      But to each their own.
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  • Profile picture of the author PR Wizard
    Some people will be offended by the title while others might feel intrigued or challenged by it. Personally I would put some good copy on the site and see what happens. Frame it as, "You are still fat because you have been doing it wrong." Then offer them the correct, "smart," way. As someone above said, shock them with the title, pique their curiosity then show them you're on their side. Just make sure you really are providing quality information and products to these people. Don't offer them any false hope unless you can help them.
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    • Profile picture of the author PR Wizard
      I just went and checked your site out and your copy is awful. It is beyond insulting and seems like enough to make someone cry. It reads like it was written by The Situation from Jersey Shore. Not a compliment bro. I do stand by what I said above; I believe your domain name might challenge or intrigue someone enough to visit but the copy is too insulting to sell. I would stay away from the weight-loss niche until/unless you have something of value to offer the niche.
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  • Profile picture of the author Tom Lazenby
    I think it could really work. Remember The Rich Jerk? That was one of the biggest selling products online for years. His whole shtick was insulting the reader...done with tongue in cheek and a bit of humour could really set you apart from the crowd.
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    • Profile picture of the author Derek_Thomas
      Originally Posted by Tom Lazenby View Post

      I think it could really work. Remember The Rich Jerk? That was one of the biggest selling products online for years. His whole shtick was insulting the reader...done with tongue in cheek and a bit of humour could really set you apart from the crowd.
      I agree in certain niches this works very well. I'm just not sure if the "weight loss" niche is one of them. My opinion.

      Derek
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  • Profile picture of the author pseudonymble
    I can see it working for sure, however with so much on my plate, I'd rather just sell it off..
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  • Profile picture of the author scrofford
    Very insulting. People aren't fat because they're stupid. People are fat for many other reasons, and it CAN be their thyroid or some other kind of health problem. MOST PEOPLE DON'T WANT TO BE FAT AND OVERWEIGHT! This site is ignorant and insulting and silly. There's not a lot of truth to it either.

    There are many many intelligent people who are fat and they don't want to be! Maybe you should work in a niche market where you happen to know something about it. Just sayin...
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    • Originally Posted by scrofford View Post

      Very insulting. People aren't fat because they're stupid. People are fat for many other reasons, and it CAN be their thyroid or some other kind of health problem. MOST PEOPLE DON'T WANT TO BE FAT AND OVERWEIGHT! This site is ignorant and insulting and silly. There's not a lot of truth to it either.

      There are many many intelligent people who are fat and they don't want to be! Maybe you should work in a niche market where you happen to know something about it. Just sayin...
      I was fat because I was ignorant (stupid). Once you are not you are not fat it's simple as that. You can't be fat if you know how deadly the stuff you it is, when I found out what aspartame is do you think I could eat that? So you can't be smart and fat at the same time. Just my 2 cents and I was 270 once
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  • Profile picture of the author Serenity090
    Test It...With Diff Tones...Else Flip it...
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    Love the Humanity...:)

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  • Profile picture of the author SteveSRS
    hehe is is very funny but I think it's not so much funny for fat people..

    I would def stay away from American market and try on English market, en well this 'type' would perhaps also do well in the Netherlands . I think (sorry to generalize this) Americans are a bit to sensitive for this for this kind of 'brutal' truth.

    However I do think people from the UK / NL could appreciate the hard truth I'm not sure you will make them buyers with this..

    Perhaps you should think going completely overboard with the concept and make it about exercising for computer nerds like me or something making the 'stupid' part more of a big WINK.. because there IS a big different saying you are an idiot or stupid..

    Everybody can be an idiot in something, you can say this without insulting somebody his /her intelligence.. stupid is more about your intelligence which is more insulting I think..
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  • Profile picture of the author tj
    To much insulting ... don't expect to get any people that order from the site.

    Timo
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  • Profile picture of the author LetsGoViral
    Originally Posted by pseudonymble View Post

    I aquired this site last year, and figured I would put PLR product on it.
    Do you guys see any potential in this thing or is it way too over the top?
    It certainly does keep the readers attention, but would someone be willing to buy anything from this author?

    www. yourefatbecauseyourestupid. com
    The link is too long.

    Insulting the person won't work.

    It's not even SEO friendly.

    I see no use in it.
    Signature
    Time of thinking is over.
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  • Profile picture of the author Applejus
    I am a Fitness Trainer, and I agree with all the comments about it being a bit insulting. Gaining trust is what its about as far as health and wellness is concerned.
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  • Profile picture of the author RedShifted
    I have to admit I loved the website. Will probably make me sound evil too.

    The problem is I don't actually know how it will work for you. On one hand people with weight issues may have insecurity issues, on another hand those are EXACTLY the types who will be attracted to the site (& moreso the type you NEED).

    You're definitely not attracting confident, fat people to the site so that should be a given.

    Lets look at this realistically. What if I made a site "yourstupidbecauseyousmoke.com".

    That might work better because many people believe smokers are of a lower intelligence level. The fact remains that being either fat or a smoker is NO sign of low intelligence.

    It IS a sign of low intelligence in a certain area of life. But there are different forms of intelligence, things people will naturally be smarter at than you. Maybe not weight loss, maybe accounting who knows?

    It doesn't matter. Its just that on a certain very core level, what you're promoting is obviously not true.

    You're going to need to find VERY insecure people to sell to. I also don't think this will be hard because theres more than enough of these types in the world.

    So the website is what it is. I love the excuse about "my thyroid" I honestly wanted to make a blog about that a LONG TIME AGO.

    Many of these people with thyroid problems, claiming its genetic, have NO IDEA being fat is what actually messed up their hormone levels, thus effecting their thyroid. Same thing with diabetes. "I got diabetes because my dad had it". Um noo, you got diabetes because your dad was fat, he taught you horrible eating behavoirs, you got fat, and so you got diabetes. If you live a healthy life, and get diabetes being a healthy old man, THEN you have reason to say its genetic.

    If you're 35, overweight, a diabetic/have thyroid problems, genetics had a lot less to do with it than you think.

    Genetics never mandate you will get problems like this as much as lifestyle choices do.

    When you are overweight for a long enough time, your adrenals burn out, your kidneys, your liver, your thyroid, your pancreas so its just a matter of which goes first.

    I'm not even overweight but burnt out my adrenals from drinking too much sugar in my coffee. I was begining to put on weight the second my hormones started acting up (this is something I always get checked every 6 months). I IMMEDIATELY STOPPED drinking sugar, my hormones started producing again, and off came the little bit of weight I gained. It took sacrifice, time, and change of behavoirs.

    Had I not made that choice, in a few years I could be diabetic.

    Other people simply don't care. I still can't say they're stupid, but moreso have no education at all towards their health. Since health is directly related to survival, you do have a good arguement. But in this politically correct day and age too many people would have a problem with it.

    Still not saying its good or bad, it just is what it is.

    -Red
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  • Profile picture of the author Yadira Barbosa
    Maybe if the website was created by Dr. House MD
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    • Profile picture of the author Onora Oz
      Originally Posted by Yadira Barbosa View Post

      Maybe if the website was created by Dr. House MD
      Nice one

      By the way, I know a few people who think they're fat because they're stupid. Like that friend of mine, who told me a few days ago she's so stupid that she has quit exercising after her first child. You can create a website, an ebook, a system, something for these people. But you have to be special. I mean really special. Like Dr. House MD

      I hope you get the idea.

      You know why people do like Dr. Oz this much? Because they've been continously told by him that they're smart and special, and their obesity is not their fault.
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  • Profile picture of the author yourreviewer
    In our own IM space, we had the Rich Jerk who resorted to similar marketing and it worked.
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  • Profile picture of the author elcomandante
    Pissing people off on the internet is not necessarily a bad thing. If you can generate some actual controversy and get people riled up, commenting, linking to you on forums, calling you a genius, calling you an ass-hole and all that, you could be onto something.

    Key is to be more than just purely insulting though. You have to balance between making sense and getting people incensed.
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  • Profile picture of the author TorinoGray
    What part of your brain thought:
    “I have curves!” No, you f**king don’t!!" was brilliant marketing?

    You have pictures of people that your demographic are not going to related to. Even if they are the same size, they won't see themselves reflected. They will just see a basher, and a school yard bully. They are flatout mean.

    I could almost see this site working with some sass and humor. If the name pulled someone in, I think you could go with a quick change to a helpful tone. I think you could even test it with some sassy pitch, with a "Rich Jerk" type tone.

    You're use of the words, "disgusting", "STFU", and "Liar" are lunacy. And I just skimmed it! You are trying to sell something right? It looks like Andrew Dice Clay got into IM. People will read it for the shock factor, but ya ain't gonna sell diet books.
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    • Profile picture of the author pseudonymble
      Originally Posted by TorinoGray View Post

      What part of your brain thought:
      “I have curves!” No, you f**king don’t!!" was brilliant marketing?

      You have pictures of people that your demographic is not going to related to. Even if they are the same size, they won't see themselves reflected. They will just see a basher, and a school yard bully. They are flatout mean.

      I could almost see this site working with some sass and humor. If the name pulled someone in, I think you could go with a quick change to a helpful tone. I think you could even test it with some sassy pitch, with a "Rich Jerk" type tone.

      You're use of the words, "disgusting", "STFU", and "Liar" are lunacy. And I just skimmed it! You are trying to sell something right? It looks like Andrew Dice Clay got into IM. People will read it for the shock factor, but ya ain't gonna sell diet books.


      I did not write the content. I simply bought the site, and put it up on a wp platform. I planned on revising to to be more inline with SELLING a product, but never got around to it.. which is why I am not flipping it. Hopefully someone will see a value in it, make the changes, and cash in. I simply do not have the time
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      • Profile picture of the author TorinoGray
        Originally Posted by pseudonymble View Post

        I did not write the content. I simply bought the site, and put it up on a wp platform. I planned on revising to to be more inline with SELLING a product, but never got around to it.. which is why I am not flipping it. Hopefully someone will see a value in it, make the changes, and cash in. I simply do not have the time
        THANK GOODNESS! I take back those things I just thought of you! :rolleyes:

        So you're saying it could have been Andrew Dice Clay who wrote it..
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        • Profile picture of the author pseudonymble
          Originally Posted by TorinoGray View Post

          THANK GOODNESS! I take back those things I just thought of you! :rolleyes:

          So you're saying it could have been Andrew Dice Clay who wrote it..
          Could have been, but the guy I sent the money to went by a different name.
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  • Profile picture of the author Devin X
    Banned
    hahaha i love the title, and tough love always worked for me...but most people have very sensitive egos so insulting them (even though you're right) won't open up their wallets to you.

    however, it could be a really funny website like people of walmart or 9gag....
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    • Profile picture of the author cjreynolds
      "You're Fat Because You're Stupid"

      No, you're fat and stupid - total coincidence!

      But really, I see this more for selling joke books than diet books - just MHO...
      Signature

      I just added this sig so I can refer to it in my posts...

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  • Profile picture of the author williamk
    Banned
    What do you plan to do with this? I dont think people like to talk about stupid beacuse they are fat.
    But let us know what you do.
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  • Profile picture of the author ankur sharma
    You could have tested it out till now. Just throw in some money and get some banner ads together. Test it yourself rather than posting it here
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  • Profile picture of the author hostwindsEvanM
    You could try selling something with a twist like others said - or even try making it a community site for jokes and things like that to build it up.
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  • Profile picture of the author Randohm
    Some people will respond to this favorably and others wont. If you can find out more about the kind of person that responds favorably then you can better market to them. In the Marine Corps we didn't say a lot of positive sounding things to each other but that didn't necessarily mean we were insulting each other. It was just the way we talked. Maybe you can try marketing this to Marines except Marines aren't usually fat and if they are they are kicked out of the Marine Corps. Some people see the negative tone as a challenge and that motivates them to improve. Your task as a marketer is to find out who they are and find out more about them so you can better tailor your message to them.
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  • Profile picture of the author natas105
    OMG! it's really funny and would insult overweight people just enough to see what the *** your site is about, but...... be careful! I agree with some of what has been said: change your tone and dive right into the facts of why most people are overweight. Try and be understanding, because IT AINT FUNNY BEING OVERWEIGHT!

    About the pictures: use creative common pictures from flickr and give the owner credit. You should be safe then.

    Oh! this could be a great line to use in ads. The most important thing is to get the attention of the reader. Good luck!
    Signature

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  • Profile picture of the author DanSFM
    The language is so far over the top it detracts any desire to take your copy seriously. It borderlines on childish in my opinion. Even if your approach appeals to a small portion of your viewers, there is no doubt it will not appeal to a much larger percentage. I'm surprised you have 250 subs, especially given the fact that your opt-in is buried underneath 2 pages of "****" and "****".

    With that said, the copy isn't that bad. It gets you down the page easily. I'd remove the excessive foul language (It doesn't provide anything useful unless you're trying to turn away visitors) and add an email opt-in at the bottom of page one. Give them page two for their email and place your offer on the bottom of page two.

    I'd be interested in hearing how this does for you on Flippa, although some of the stuff that sells on Flippa still amazes me.

    Best of luck.
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  • Profile picture of the author kevinmartinjr
    Most definitely many consumers would gain a lack of interest seeing how they would be offended b/c of the title
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