The Times They Are A-Changin...
Nothing stays the same forever. Just ask all the people who made thousands of dollars from Google Adsense in 05/06.
Doesn't mean that method is dead either, so don't start that! It just changed. It evolved. Did you? Hope so.
Ezine got hit hard with Panda. Hope you didn't have all your eggs in that basket. Amazon just shut down all of you California affiliates. Didn't see that one coming? Well you should have. Nothing lasts forever.
What is your plan if Google decides to slap your site? I assure you, coming on a message board and complaining isn't going to fix it. But you know what will get you by while you figure things out? Another traffic generation method.
Diversification is completely understated, especially for the little guy. If you don't have the resources to survive when the perfect storm hits, then you failed to plan--which gives you no excuse when you get knocked out.
Google will change. Facebook will evolve. Twitter may not even exist in three years. Myspace is being renewed. Plenty of Fish could be replaced by niche dating sites, that cater more to people's specific personality traits.
Were you promoting poker last year? I bet your struggling now. What did you have in your back pocket that you could rely on while the industry crumbled to pieces.
Bottom line of this post is that you must evolve, you must change, and you must diversify your income streams if you want to be in this industry for the long haul. I've only been involved with IM for about three years and the landscape looks completely different today than it did when I first started.
The sky is ALWAYS falling around you. I hope you built a tough shed to weather the storm.
Don't look to MAKE money - look to HELP people and you will make all the money you can ever want.
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