What Matt Cutts says about article marketing?

by ale88
50 replies
Matt Cutts of the Google Webmaster Central Forum says that he is not personally a big fan of article marketing. Writing articles and having them published on article directories or article farms, as they are now called, has been abused by the bum marketers who blasted these article directories with poor quality articles for links
kind regards.


regards
#article #cutts #marketing #matt
  • Profile picture of the author Jarvis Edwards
    I really hope that Google gets some significant competition (Bing, Yahoo etc) within the coming years, to capture a healthy percentage of its market share. It is not healthy in my opinion for one company to have such a strong "police" presence on the internet, and influence the decisions of the majority of webmasters, SEO firms, etc.

    Eventually the term "SEO" will be replaced with the word "Google." Scary.
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  • Profile picture of the author Matt Barrington
    The fact is, Google did a favor to actual article marketers. I say actual article marketers because most people submitting to those sites were doing it for the SEO benefits, with keyword addled posts that used 500 words to say absolutely nothing. In my book, those aren't article marketers, those are article DIRECTORY marketers, as the term goes.

    An ARTICLE marketer writes articles in hopes that an ezine publisher will read and like what they have to say. This provides an opportunity for later syndication. If you approach an ezine editor with "Hey, you published one of my articles. Would you like some more?" They're likely to say "Uh....yeah." Because they already know who you are and that you know at least SOMETHING about the work.

    That's a complete 180 from the traditional "article marketing" model, but it works like gangbusters if you choose to write well. It takes something most marketers don't have, though. It means the writer must be trying to HELP the reader, not just SELL the reader.

    Like I said, Google did us a favor.
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    • Profile picture of the author DCGwest
      Once you write quality articles or blog posts you are able to disperse them throughout the internet and place a link back to your website in every article. You will see the a regular rise in your back link profile as soon as your articles start getting syndicated. As time passes if this is done enough you will observe your site start to achieve greater rankings far better in the search engines.

      Another reason internet article promotion is excellent, is simply because you may also get targeted traffic from people that find your posts online. Individuals will find your articles in article submission sites or in the search engines. In every article or blog post you're making you will see a link back to your site. You will get excellent results using this method.

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    • Profile picture of the author Onora Oz
      Originally Posted by Matt Barrington View Post

      The fact is, Google did a favor to actual article marketers. I say actual article marketers because most people submitting to those sites were doing it for the SEO benefits, with keyword addled posts that used 500 words to say absolutely nothing. In my book, those aren't article marketers, those are article DIRECTORY marketers, as the term goes.

      ...

      Like I said, Google did us a favor.
      This I agree 100%. I was so tired and fed up with competing against directory farmers. Now the competition feels more fair.
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  • Profile picture of the author AlexisMoore
    The directories still work, as long as you submit quality work. The trouble is, many would rather skip the part about creating content which is worthwhile, so a lot of the people who once used article marketing via the directories are now looking for other ways to peddle their junk.

    This is fine with me, as I would rather not look at one more spun article for the rest of my life.

    As long as our clients are still seeing favorable results from the directories, we will keep using them. However, I'm assuming that the reason it still works for us is because we don't distribute anything that is of poor quality.

    I'm in no way saying that anyone who chooses not to use directories doesn't produce quality work- a lot of quality writers have just found other effective methods that work for them.

    Isn't it possible that both ways are effective? I don't see why it has to be one way or the other. From what I can tell, nothing is ever black and white when it comes to IM anyway.

    There's my two cents, for what it's worth.:p
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  • Profile picture of the author Alexa Smith
    Banned
    Originally Posted by ale88 View Post

    Matt Cutts of the Google Webmaster Central Forum says that he is not personally a big fan of article marketing.
    If you think carefully about what he's saying, he's actually referring to "article directory marketing", and barely otherwise to "article marketing" at all.

    And not many people are still enthusiasts of "article directory marketing" anyway.
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    • Profile picture of the author howinfo
      He would probably say that about anything that is not natural link building. If he was asked about blasting your link to hundreds of social bookmarking sites or getting lot of forum profile links or getting blog comments or regular directory submission for link building purposes then just saying that he is not big fan of it would be quite modest.

      If you blast your articles to hundreds or even thousands of article directories using some automated software than who would be a big fan of that. But if you get quality articles to quality article directories and these articles get syndicated to relevant websites then that would be very natural indeed and will provide you quality relevant links and traffic.
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    • Profile picture of the author Chri5123
      Originally Posted by Alexa Smith View Post

      If you think carefully about what he's saying, he's actually referring to "article directory marketing", and barely otherwise to "article marketing" at all.

      And not many people are still enthusiasts of "article directory marketing" anyway.
      Yes, another big problem is that STILL a HUGE amount of people do not know the difference.

      I don't claim to be an expert but know enough to say you are right Article Directory no longer works, and even when it did was only in the short term anyway.

      Chris
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    • Profile picture of the author Kurt
      Originally Posted by Alexa Smith View Post

      If you think carefully about what he's saying, he's actually referring to "article directory marketing", and barely otherwise to "article marketing" at all.

      And not many people are still enthusiasts of "article directory marketing" anyway.
      Sound like to me Cutts is talking about all forms of article marketing, specifically all types that are submitted to directories like EZA.

      Plus, if you notice, he talks about articles being picked up by other web sites, then at about the 26 second point, he mentions "copies or mirrors or duplicates", another example that Google feels syndicated content is in fact duplicate content.

      And at about the 47 second mark he says "duplicate content across the web", yet another example of how Google feels that duplicate content isn't only limited to a single domain, as you've contended numerous times.

      My own feeling is Google will want content to be "one of a kind" more and more in the future, regardless of quality. Of course, hand approved, white-listed news sites will be excluded.
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  • Profile picture of the author ~kev~
    Post your articles on your own site, end of story.

    If your going to take the time to write an article, "why" would anyone want to post that article on someone elses site?

    The only way to establish your site as an authority, is to post content. If your posting content on other sites, you have less time to post content on your own site.
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    • Profile picture of the author howinfo
      Originally Posted by ~kev~ View Post

      Post your articles on your own site, end of story.

      If your going to take the time to write an article, "why" would anyone want to post that article on someone elses site?

      The only way to establish your site as an authority, is to post content. If your posting content on other sites, you have less time to post content on your own site.
      Yes, it is good to build an authority sites and just wait till other sites link to you but that is not always the case. If you want to get your links to other sites yourself, but nobody is really happy just to take your link and post it on their site, so you have to attach an article or something else useful to your link so that they would be willing to post it on their site and also benefit from it.
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      • Profile picture of the author jwenberg
        As many others have already said....quality content that isn't just a keyword list is still the way to go. What that has really done is cut the knees out from under the people who could give a crap less about putting quality content out there that actually makes sense to read. It's a good move in my book.
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      • Profile picture of the author ~kev~
        Originally Posted by howinfo View Post

        Yes, it is good to build an authority sites and just wait till other sites link to you but that is not always the case.
        There is a big time difference in submitting your links to social bookmarking sites, and spending lots of time re-writting articles, finding article sites, getting article submission software, spinning articles, making sure the articles meet a certain standard,,,,,,.

        A lot of my links are from RSS feed sites and social bookmarking sites - which take very little time. Once the RSS feeds are in place, I get lots of deep links to my current articles, its one of those set-it-and-forget-it kind of things.
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        • Profile picture of the author howinfo
          Originally Posted by ~kev~ View Post

          There is a big time difference in submitting your links to social bookmarking sites, and spending lots of time re-writting articles, finding article sites, getting article submission software, spinning articles, making sure the articles meet a certain standard,,,,,,.

          A lot of my links are from RSS feed sites and social bookmarking sites - which take very little time. Once the RSS feeds are in place, I get lots of deep links to my current articles, its one of those set-it-and-forget-it kind of things.
          I would not spin my articles nor use article submission software. I do however have my articles professionally rewritten but that is not even always necessary. And to submit them to article sites that I have chosen can take a bit of time but once that is done the syndication to other sites works on autopilot and I don't have to do anything else. And the initial time and money I have spend has really paid off many time more as it has provided me whit lot of links form relevant sites and also very targeted traffic that I would have not been able to get otherwise.

          I do also like social bookmarking but the traffic and links form there are usually not that powerful then the links form the relevant sites to my niche, and I have also noticed that social bookmaring links tend to be nofollow.
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    • Profile picture of the author Alexa Smith
      Banned
      Originally Posted by ~kev~ View Post

      If your going to take the time to write an article, "why" would anyone want to post that article on someone elses site?
      Since you ask, yet again: for all the reasons that so many people have explained to you so methodically, painstakingly, exhaustively and exhaustingly on so many other occasions, in so many other threads, Kev.

      They all more or less boil down to one thing, really: the principle that AFTER doing everything you do with your articles and I start off by doing with mine, it's possible to get enormous additional benefits out of them, in terms of targeted traffic, which you're choosing not to do, because you mistakenly believe that that would somehow detract from the authority of your own site, when in reality it would enhance it, as it does all of mine.

      The irony is that - like many professional article marketers - I have exactly the same opinion of article directory marketing as you do, and I entirely share your views on establishing your own site as an authority, and that's always been my primary objective for article marketing. The difference between us is that I'm gaining something additional from the syndication of my work, which you're choosing not to because you mistakenly believe that that would somehow detract from the authority of your own site, when in reality it would enhance it.

      Originally Posted by ~kev~ View Post

      If your posting content on other sites, you have less time to post content on your own site.
      Even if it adds 1% on your workload and 100% on your income? That's just pseudo-justification by clutching at pseudo-logistical straws that don't even begin to stand up to any intelligent examination, and you know it, really.

      Nice try, though ...
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      • Profile picture of the author entrprnr
        Originally Posted by Alexa Smith View Post

        Since you ask, yet again: for all the reasons that so many people have explained to you so methodically, painstakingly, exhaustively and exhaustingly on so many other occasions, in so many other threads, Kev.

        They all more or less boil down to one thing, really: the principle that AFTER doing everything you do with your articles and I start off by doing with mine, it's possible to get enormous additional benefits out of them, in terms of targeted traffic, which you're choosing not to do, because you mistakenly believe that that would somehow detract from the authority of your own site, when in reality it would enhance it, as it does all of mine.

        The irony is that - like many professional article marketers - I have exactly the same opinion of article directory marketing as you do, and I entirely share your views on establishing your own site as an authority, and that's always been my primary objective for article marketing. The difference between us is that I'm gaining something additional from the syndication of my work, which you're choosing not to because you mistakenly believe that that would somehow detract from the authority of your own site, when in reality it would enhance it.
        You post a lot of insightful stuff. FWIW the onus shouldn't be on you though to illustrate "methodically, painstakingly, exhaustively and exhaustingly" details about SEO authority basics.

        My 2 cents.
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    • Profile picture of the author Richard Van
      Originally Posted by ~kev~ View Post

      Post your articles on your own site, end of story.

      If your going to take the time to write an article, "why" would anyone want to post that article on someone elses site?

      The only way to establish your site as an authority, is to post content. If your posting content on other sites, you have less time to post content on your own site.
      Yes, but, if I had just created a site about cleaning Elephants and the current authority site on cleaning elephants had 20,000 regular readers and they agreed to publish one of my very informative articles with a link back to my site that pre sells the very famous elephant cleaning Clickbank product, don't you think, at the least that may be a good way to get some targeted traffic, build a list and potentially sell some copies of cleaning elephants successfully, whilst you tried to become that authority site?

      There's nothing wrong with piggy backing off the free traffic already being generated by rather large already established authority sites in your niches, that happen to want good quality content, which you can provide.

      Besides, having already indexed the article on your own site first, Google knows where it came from.

      I'm not argueing, I'm just pointing out something I do that is very useful in niches that are simply too competitive but still rather too lucrative to walk away from.
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      • Profile picture of the author ~kev~
        Originally Posted by Richard Van View Post

        Yes, but, if I had just created a site about cleaning Elephants and the current authority site on cleaning elephants had 20,000 regular readers and they agreed to publish one of my very informative articles with a link back to my site .
        Your talking about something totally different then submitting articles to some random article site.

        I see a lot of people in here talking about submitting their articles to random sites with no care given as to the quality of the site their submitting to. All their concerned about is pushing their articles out to 200 different un-targeted, and probably low quality sites.

        The articles I post on my blog, I sometimes also post on 2 forums. But the forums are in the same niche as my blog and are good quality sites.

        I see a big difference in picking somewhere to post your article because its a good quality site, and just throwing articles out there just to get backlinks from some unrelated, low quality site.
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      • Profile picture of the author myob
        Originally Posted by Richard Van View Post

        ....There's nothing wrong with piggy backing off the free traffic already being generated by rather large already established authority sites in your niches, that happen to want good quality content, which you can provide...
        Being very much a rather picky and discriminating writer, I prefer to find context-relevant sites with high authority and page ranks in the vicinity of 4-7 for my syndication. Anything less than PR4 is uncivilized and will never do.
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        • Profile picture of the author Richard Van
          Originally Posted by myob View Post

          Being very much a rather picky and discriminating writer, I prefer to find context-relevant sites with high authority and page ranks in the vicinity of 4-7 for my syndication. Anything less than PR4 is uncivilized and will never do.
          PR4 is for nancy boys.
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          • Profile picture of the author Dan C. Rinnert
            Originally Posted by Richard Van View Post

            PR4 is for nancy boys.
            PR0, on the other hand, is a Badge of Honor.
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            • Profile picture of the author myob
              Originally Posted by Dan C. Rinnert View Post

              PR0, on the other hand, is a Badge of Honor.
              All of my websites proudly wear this badge, but ride piggyback on the nancy boys.
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    • Profile picture of the author H.Miller
      Originally Posted by ~kev~ View Post

      Post your articles on your own site, end of story.

      If your going to take the time to write an article, "why" would anyone want to post that article on someone elses site?

      The only way to establish your site as an authority, is to post content. If your posting content on other sites, you have less time to post content on your own site.
      Yes you should post content to your own site but you should also post it other places on the internet as well. Links play a huge role in gaining authority. Just posting articles on ones site will not automatically make it an authority site. You also have to have links pointing to the site.
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  • Profile picture of the author umrbd
    It seems matt cutts doesn't have much knowledge about article marketing
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  • Profile picture of the author howinfo
    Originally Posted by ~kev~ View Post

    Your talking about something totally different then submitting articles to some random article site.

    I see a lot of people in here talking about submitting their articles to random sites with no care given as to the quality of the site their submitting to. All their concerned about is pushing their articles out to 200 different un-targeted, and probably low quality sites.

    The articles I post on my blog, I sometimes also post on 2 forums. But the forums are in the same niche as my blog and are good quality sites.

    I see a big difference in picking somewhere to post your article because its a good quality site, and just throwing articles out there just to get backlinks from some unrelated, low quality site.
    I don't think that anybody here have suggested that submitting their articles to random low quality sites is a good idea.
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    • Profile picture of the author ~kev~
      Originally Posted by howinfo View Post

      I don’t think that anybody here have suggested that submitting their articles to random low quality sites is a good idea.
      When I see article marketing mentioned on warriorforum, there is usually very little discussion about the "quality" of the article site.

      I see thread after thread of "I have an article I want to spin and submit to a couple of hundred different article sites, I need a program that will spin and submit the article for me."

      Example - http://www.warriorforum.com/main-int...necessary.html This example thread talks about 600+ article directories.

      Rarely, do I see anyone even mention taking the quality and relevance of the article site into consideration.

      From time to time I will take an article from my blog and post it on a couple of forums, but its forums that I reviewed and picked, and they are related to my blog content.
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      • Profile picture of the author howinfo
        Originally Posted by ~kev~ View Post

        When I see article marketing mentioned on warriorforum, there is usually very little discussion about the "quality" of the article site.

        I see thread after thread of "I have an article I want to spin and submit to a couple of hundred different article sites, I need a program that will spin and submit the article for me."

        Example - http://www.warriorforum.com/main-int...necessary.html This example thread talks about 600+ article directories.

        Rarely, do I see anyone even mention taking the quality and relevance of the article site into consideration.

        From time to time I will take an article from my blog and post it on a couple of forums, but its forums that I reviewed and picked, and they are related to my blog content.
        Yes, I have seen threads like that as well and I think that is precisely what Matt Cutts does not like and neither do I. I have always said that to get your articles syndicated you need to use good quality articles and quality article directories.
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  • Profile picture of the author Richard Van
    Kev,

    Sorry I was directly, perhaps too literally, responding to this statement...

    If your going to take the time to write an article, "why" would anyone want to post that article on someone elses site?
    I was just explaining "why" I do that.

    All the best.
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  • Profile picture of the author rowanman28
    I don't get why noone mentions titles. Are these mass submitting softwares submitting hundreds of articles with the same title, or are they different titles? If you had hundreds of articles indexed and on the first pages of very specific searches, then that would add up to a lot of extra traffic, but if they were all the same titles, there would only be one copy getting any traffic from Google.
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    • Profile picture of the author thebitbotdotcom
      Originally Posted by rowanman28 View Post

      I don't get why noone mentions titles. Are these mass submitting softwares submitting hundreds of articles with the same title, or are they different titles? If you had hundreds of articles indexed and on the first pages of very specific searches, then that would add up to a lot of extra traffic, but if they were all the same titles, there would only be one copy getting any traffic from Google.
      It is about time somebody asked that question on this forum...I was beginning to wonder...:confused:
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  • Profile picture of the author Zeducation
    Hey Guys,

    I'm just new around here and still feeling my way around, however when I saw this thread about Matt Cutts, I could not resist having a reading and adding a comment.

    G has been using young Master Cutts as their 'mouthpiece' for years and there is not a word that comes out of his mouth that should be believed. He was put there to deliberately spread disinformation, and it amazes me that more people have woken up to what he is all about.

    Google has long had a fetish about maintaining complete secrecy surrounding how their ranking are performed. And the reason is pretty self-explanatory...... if the truth was revealed we'd be back in the days of 2000-2001 again where manipulating them was easier than falling off a log.

    So you have to ask yourself, why with such a need for secrecy have they set this guy to tell you how to get the best ranking that you can.

    As far as Article Marketing goes, good strong original content will always be of great value. However taking somebody else's article and spinning the words and all the other tricks has a very limited life. After all, if you stop and think about it for a moment, what else can a search engine really rate you on if they promise quality search results.
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    • Profile picture of the author ~kev~
      Originally Posted by Zeducation View Post

      G has been using young Master Cutts as their 'mouthpiece' for years and there is not a word that comes out of his mouth that should be believed. He was put there to deliberately spread disinformation, and it amazes me that more people have woken up to what he is all about.
      You just lost all credibility.

      Keep posting stuff like that, and your probably going to get laughed out of the community.
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      • Profile picture of the author Kurt
        Originally Posted by Ken_Caudill View Post

        If you think Matt Cutts is going to reveal anything that will make you competitive in SEO, I have an exceptionally nice bridge you may be interested in.

        It's in Brooklyn.
        You need to read Cutts like a poker player would...Is he bluffing? Is he giving away intentional tells or unintentional tells? He does give away some info, but it isn't always intentional. You can bet what he says is what Google wants us to think, and take it from there.
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  • Profile picture of the author Rod Cortez
    This was partially hashed out here:

    http://www.warriorforum.com/main-int...g-extinct.html

    You know what I would rather listen to than Matt Cutts? My decade's worth of experience using articles to drive targeted traffic to my websites as well as the advice of others who don't have a vested interest in steering you the wrong way like Matt Cutts. To those in the know, meaning people who actually drive profitable targeted traffic using articles, it's plainly obvious that he's talking about how one aspect of article marketing done several years ago which is clearly not as effective as it once was. So I'd agree with him on the one very specific point; however, he does not make that distinction. Some of us had to do it for him, viz, here.

    He refers this as "article marketing". Which it clearly isn't. It's just one very small aspect of it. That's like me saying that Pay Per Click is no longer effective or it's dying out and then going on to describe how my Adwords campaigns shot up to $5 per click because I did not optimize my websites correctly. Well, for those that actually do PPC and actually optimize their sites know that it's still a very effective way to get traffic, IF you've kept up with the changes. People are still getting 5 cents a click or less in many markets, but you have to know how to do it.

    The same thing here. Some experts state that Google changes their aglo anywhere from 150 to over 800 times a year. Who in the heck do you believe? I'm leery of anyone trying to guess that figure or even claiming to know it because only a select few know it. And with that many changes the only thing I'm going to pay attention is my own testing and from people that I respect and know who actually do the same testing that I do and get results.

    Don't let that myopic article fool you, article marketing may be changing, but it's going to be around for years to come. However, you cannot limit your efforts to just submitting to article directories. Market how the internet works. Think about where your audience is going to seek out your content and then use those distribution channels.

    I've have been writing this since 2001 and I still hold to it: quality, original content spread around effective channels of distribution will always work in getting a targeted audience. This is the direction the online world has been going to and will continue to gravitate to. I strongly recommend getting Seth Godin's updated version of All Marketers Are Liers (Tell Stories) because it gives some great insight into this timeless marketing principle.

    RoD
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    • Profile picture of the author Alexa Smith
      Banned
      Originally Posted by Rod Cortez View Post

      He refers this as "article marketing". Which is clearly isn't. It's just one very small aspect of it.
      This.

      Exactly.

      Unfortunately the good Mr Cutts (whose utterances - unlike some here - I often find pretty helpful and illuminating, myself) has on this occasion chosen, more or less, to refer to article directory marketing as "article marketing".

      Many people do, of course, but from him I expected a little more accuracy in nomenclature. :rolleyes: :p

      Call me pedantic (many do) but this thread isn't actually about what Matt Cutts says about article marketing: it's about what Matt Cutts says about what he slightly carelessly chose at the time to call "article marketing", which is actually "article directory marketing". More or less.
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  • Profile picture of the author SimonJBell
    Take ezinearticles for example. They seem to have realised that a min word count of 250 is just attracting articles full of keywords and absolutely nothing unique, interesting or new.

    Their new min word count of 400 might help - but IMO an 800+ word article (if well researched) will be fascinating to read, will attract article syndication and will stand a good chance of going viral.

    Sites like ehow seem to almost understand this principle. But is it just me or is the ehow.com site starting to get crammed with too many ads, getting slow and looking a bit spammy (even though most of the articles are getting better)?
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  • Profile picture of the author Crystal84
    Maybe we shouldn't only take one point – backlink consider as article marketing can also bring us targeted free traffic and product exposure and even sales. I think it is a free and easy way to do SEO for your site. As for me, I don't want to take one people's opinion even an expert's as an "imperial edict" which actually is just used for reference.
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  • Profile picture of the author Troy_Phillips
    Matt Cutts :rolleyes:

    I have never been an article marketer as most consider it. I am at best a content marketer who has written a boat load of articles.

    When writing content for the reader as well as the search engines, you can never forget either, but if I were to go against that rule I would forget the search engines.

    If you are keeping every piece of content in a campaign relative, the search engines can be somewhat forgiving .. rarely will the reader be.

    In most niches I find myself gravitating to a blog landing with original content pointing to the blog. Learning to take content B and relate it to content A is a must if one wants to target their traffic.

    The internet is built on quality content .. if your content is of great quality .. from point A to point Z, Readers and search engines alike will find it. Only shortcuts, inferior content, and a misunderstanding of relating keywords from piece to piece, will result in a failed content marketing campaign.

    The same basics that were working ten years ago are live and well today.

    Troy
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  • Profile picture of the author Loan2day
    Banned
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    • Profile picture of the author Richard Van
      Originally Posted by Loan2day View Post

      Article Marketing | Matt Cutts is Wrong | Article Internet Marketing | South Jersey SEO Consultant just watch this video you will know what matt cut says about article marketing
      This has got to win the skimmer of the week award.

      Loan2day, this is the same link the OP started the thread off with and it refers to one area of article marketing, namely article "directory" marketing.

      May I also suggest you read the thread and in this case the actual opening post in future, it's quite normal to do so and it won't make it look like you're just here to link spam that loan thingy.
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      • Profile picture of the author Troy_Phillips
        But Richard .. a VA that actually reads the post cost more money :-)


        Originally Posted by Richard Van View Post

        This has got to win the skimmer of the week award.

        Loan2day, this is the same link the OP started the thread off with and it refers to one area of article marketing, namely article "directory" marketing.

        May I also suggest you read the thread and in this case the actual opening post in future, it's quite normal to do so and it won't make it look like you're just here to link spam that loan thingy.
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  • Profile picture of the author lame123
    I agree, I think that the link building process would be more useful if blogs are being used rater than the articles.. Excluding the case of good and authority article site like ezine..
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  • Profile picture of the author OpticalOut
    Usually... when I hear Matt Cutts giving advice, it is a little off. Article marketing works. But the last thing I heard Matt Cutts say about it didn't make sense. He was calling "article marketing" submitting the same version of the same article to different sites. In my business, submitting articles for SEO and article marketing are two completely different tasks. Article marketing works and always will. Articles for SEO works, but...

    You can't just submit that same version of the same article and expect great results. The best results are when you have the resources to get unique articles written for each submission to different sites. A step down from there is writing a good article, hand spinning it, and submitting it to a number of sites.
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  • Profile picture of the author mattlaclear
    Matt Cutts is to Internet marketers what Tokyo Rose was to US Servicemen. Straight misinformation campaign meant to disguise just how easy G's algorithm is to break.
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    • Profile picture of the author Matt Ward
      Originally Posted by mattlaclear View Post

      Matt Cutts is to Internet marketers what Tokyo Rose was to US Servicemen. Straight misinformation campaign meant to disguise just how easy G's algorithm is to break.
      Ultimately, I mostly agree with that notion.

      At best, he's never going to publicly say that a frowned-upon SEO method is useful. Therefore, anything negative he says about this kind of thing can mostly be disregarded.

      The fact that people take what Cutts says as gospel is mindblowing.
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      "Keep moving forward."
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      • Profile picture of the author celente
        Originally Posted by mattward View Post

        Ultimately, I mostly agree with that notion.

        At best, he's never going to publicly say that a frowned-upon SEO method is useful. Therefore, anything negative he says about this kind of thing can mostly be disregarded.

        The fact that people take what Cutts says as gospel is mindblowing.
        Yes, I agree I would not listen to a word of it.

        The real truth is that for years people have been abusing bum marketing and spinning articles, infact I still shreik when I see the spinning services here on the WF.

        Google always wants high quality fresh content, if you can provide that you will see tremendous results. This matt guy is just playing holy messiah, and really I would not listen to him.
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      • Profile picture of the author capitalalchemy
        Matt Cutts is probably a good guy, but he is essentially like the White House's Press Secretary. He smiles a lot, gives little information, and makes you feel like he is winging it by the seat of the pants.

        I honestly always get the impression that Mr. Cutts knows about as much as the rest of us do. I mean who is he? why is he the person chosen for people to listen to? and if he knows so much, why is it that he is even extremely vague about old Google news that's old?

        This is the honest truth. SEO madmen/marketers rule the internet. Look at Yahoo articles, eHow, etc -- they are all optimizing their content to the point where sometimes it looks trashy and are obviously chasing keywords to the point where sometimes their articles just repeat keywords over and over again.
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  • Profile picture of the author Fazal Mayar
    he is right, article marketing was something nice in the past but it has been abused but a lot of online marketing tactics have been abused.
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    Blogger at RicherOrNot.com (Make Money online blog but also promoting ethical internet marketing)

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  • Profile picture of the author Jaymark
    Google does have a point. There is a great deal of pure junk out there. The content may either be poorly written or based on a decent article and then spun hundreds of times. It gets ridiculous. It would be nice if there were a way to exercise and minimal degree of standards but I know that would be very hard to enforce. In any case I agree with trying to limit the pure junk out there. It just dilutes the good content which is posted.
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    Article Writers - American article writers, sharp pricing, quick turnaround, quality articles and web content
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  • Profile picture of the author dsouravs
    tektime...
    Google is doing our good only.....
    If u don't ike Google then dont use it yourself ad don't optimize Ur site 4 seo also.
    Since u r a IMer or webmaster it doesn't mean normal people have to digest every BS u do.
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  • Profile picture of the author dagaul101
    Google has always been about unique content, and a professional presence, eventually article marketing would be targetted, but is still a viable option as long as you don't overdo it
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