83 replies
Hello Warriors,
Just to say a thing which I noted.
Yesterday in feverr I saw a beautiful girl giving a simple gig like I will hold your banner.....and that girl is a top rated seller with near about 30 feedbacks. The girl was beautiful, has sharp features, had a glowing skin and her voice was sexy..... Whereas there were some guys offering the same service but with very less or zero sales....So yes its still true that people loves sex and sexy girls.

Thanks
TC
#wins
  • Profile picture of the author Steven Miranda
    Yes, this is one of the facts of human nature. "Sex" appeal sells and attracts men from far and wide... and even women.
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    • Profile picture of the author Carl Fridsjö
      lol, who were ever in doubt about this?

      We are biologically hardwired to respond to attractive people.
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      • Profile picture of the author Goldenboy
        It cannot be denied that sex really sells, and what you have shared with us is not a surprise. Especially if the girl is pretty, nice skin, sharp body features, plus with a sexy voice, you have to expect that it will be swarmed with feedback or followers. As what major sports have been using, they always have sexy and pretty girls who are performing during half-time or being used to show what round is the bout. As we can see, it will never deteriorate and it will never fail to promote the product.
        It is why most product owners have their own pretty girls as their models to persuade customers, especially men, to patronize their products and will generate sales.
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  • Profile picture of the author Bill_Z
    There is a reason why so many facebook advertisers use a picture of a hot women for their ad. I mean, is it appropriate for a site about insurance? Or a site about digital cameras? No but it gets clicks!
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    • Profile picture of the author Spyder77
      Originally Posted by Bill_Z View Post

      There is a reason why so many facebook advertisers use a picture of a hot women for their ad. I mean, is it appropriate for a site about insurance? Or a site about digital cameras? No but it gets clicks!
      That is indeed something we are hard-wired for and how the brain makes associations. A beautiful woman embracing (not necessarily literally) a product in a well produced photo or video "proofs" the product and the person attaches more value to that product.

      This works on women as well, not just men. Proof?

      Guys in the dating niche know (or should know) that one of the easiest ways for an otherwise ordinary guy to get noticed, in a very good way, by the opposite sex is to go to a bar with a beautiful date. She's not his date, she can be a co-worker, friend, or one of the people who sell this service to that market. She gives him instant social proof as desirable person of value to every other woman in the bar, whose estimation of him instantly goes up. The better looking she is, the more powerful the effect. And they don't even realize it. Nor does knowing about this technique change the effect of it or nullify it.

      This is a twist on the "wingman" role. And illustrates just how powerful the effect is, how it works on both sexes, and how timeless it is. It operates on the reptilian part of our brain where we "feel" rather than "think," so no matter how aware of it you are, or how "immune" people think they are to it - in the end it doesn't matter.

      -Spyder
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    • Profile picture of the author David McKee
      Originally Posted by Bill_Z View Post

      There is a reason why so many facebook advertisers use a picture of a hot women for their ad. I mean, is it appropriate for a site about insurance? Or a site about digital cameras? No but it gets clicks!
      It gets clicks... from overly stimulated teenagers in many cases... but the question is, do any of those clicks convert?

      -DTM
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      • Profile picture of the author Spyder77
        Originally Posted by David McKee View Post

        It gets clicks... from overly stimulated teenagers in many cases... but the question is, do any of those clicks convert?

        -DTM
        It'll get clicked by any guy with a pulse and the ability to move a mouse. It'll get clicked by women as well as men. It doesn't convert the product, its a tool to help convert the product.

        -Spyder
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        • Profile picture of the author THK
          You are correct, sex definitely wins. Your post almost made me go to Fiverr to check out that chick, but I will resist that temptation for now


          Originally Posted by Spyder77 View Post

          It'll get clicked by any guy with a pulse and the ability to move a mouse. It'll get clicked by women as well as men. It doesn't convert the product, its a tool to help convert the product.

          -Spyder
          I am a guy with a pulse and the ability to move a mouse (besides other abilities), with huge interest in women, but I never click on those. When I see a picture of a girl in bikinis on an insurance ad or such, I never click. I know what's going on. just laugh and move on. It looks silly.

          Have you tested the clicks or just speculating? Just curious.

          Tanvir
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          • Profile picture of the author JohnMcCabe
            If you don't believe that sexy women can sell just about anything, I got two words for you...

            Go Daddy

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          • Profile picture of the author Spyder77
            Originally Posted by THK View Post

            I am a guy with a pulse and the ability to move a mouse (besides other abilities), with huge interest in women, but I never click on those. When I see a picture of a girl in bikinis on an insurance ad or such, I never click. I know what's going on. just laugh and move on. It looks silly.

            Have you tested the clicks or just speculating? Just curious.

            Tanvir
            Neither. I spent 4 years in university learning about human behaviour and 2 years applying that knowledge in addictions and substance abuse treatment.

            You're an exception, but its faulty reasoning to conclude from an anecdotal account that something doesn't work. This has been used long before anyone ever thought, or had the scientific tools, to study it. There is no debate that this works. Its also well understood why it works.

            As with everything, its a tool you learn about and properly make use of in marketing. Or you can cite your ignorance of the psychology involved and your own anecdotal, and completely unscientific, response to attempt to invalidate the cases you're aware of where it didn't influence your behaviour.

            Either way, it makes absolutely no difference to me whether you get it or not as I'm not in the teaching profession. I provided an outline as to the how and why and its not something I'm going to debate as there is nothing to debate.

            -Spyder
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  • Profile picture of the author Eduard
    Originally Posted by dsouravs View Post

    So yes its still true that people loves sex and sexy girls.
    I think this will always be true. It's in our biological programming. Sex and sexiness sell.

    Look how banners that promote almost anything often have a hot woman on them.
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    • Originally Posted by Eduard View Post

      I think this will always be true. It's in our biological programming. Sex and sexiness sell.

      Look how banners that promote almost anything often have a hot woman on them.
      Good point. There is hardly any commercial without a girl. However, there are plenty without men.
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  • Profile picture of the author sumith
    The clicks can be really easy with a girl's poster, but is it right to promote anything unrelated this way???
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  • Profile picture of the author RobCopywriter
    As mentioned above, I doubt the clicks convert, they just click the girl interested and then they see something about car insurance.. they exit instantly.
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    • Profile picture of the author THK
      Originally Posted by RobCopywriter View Post

      As mentioned above, I doubt the clicks convert, they just click the girl interested and then they see something about car insurance.. they exit instantly.
      Well, getting the clicks won't be bad, if it can boost the CTR and lower CPC in a hurry, all be it a cheap way to do so.

      Just a thought.

      How they even get approved? Irrelevant images should raise a red flag.

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  • Profile picture of the author Justin W
    Sex sells and it always will. Not that I know personally... I'm a guy :-p
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  • Profile picture of the author Zesh
    Well can this not sell??

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  • Profile picture of the author visimedia
    u're right. I also think that it's true, and it'll always be like that I think. And you can compete more with giving out real quality product , and advertise it the way that 'gig girl' does. You'll win the competition. Don't you think so?
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    • Profile picture of the author Spyder77
      Originally Posted by visimedia View Post

      u're right. I also think that it's true, and it'll always be like that I think. And you can compete more with giving out real quality product , and advertise it the way that 'gig girl' does. You'll win the competition. Don't you think so?
      That's the idea. A hot girl isn't going to sell a pile of dog ****. Nobody who understands this is saying that. What she will do, however, is boost interest and sales on an already good product well beyond what it costs to use her gifts for that purpose.

      You create the product first. The hot babe you link it to is where the art/science aspect of marketing merge in that it can be well executed, draw the attention of the customers to the product, and turn them on to it... or can simply fail completely or even alienate the customer from the product.

      As a side note, I'm betting the same sceptics of this are also people who embrace testimonials. Here is where the first is good, and the second (to be blunt) sucks:

      The first operates on a level of the brain that is primal and hard-wired for thousands of years. It doesn't matter how many tens of thousands of commercials and magazine ads you've seen multi-million dollar marketing campaigns doing exactly this, because it just works. And it'll still work 100 years from now and just as effectively.

      Testimonials are an attempt to duplicate the same end through another form of proofing. It operates on the cognitive part of the brain, rather than the instinctive part of the brain, and therefore the "pull" isn't reflexive nor does it have the same power. And because it operates on the cognitive side of the brain, where reason governs, the fact that its been beaten to death by marketers who subscribe to the theory that if 1 testimonial is good, 100 must be 100x as good, and because there's a thousand more thinking the same thing, people are more immune to testimonials.

      Add in the fact that its no big secret that many are scripted and paid for, and their "social proofing" value is pretty close to zero. I don't even read testimonials. I doubt I'm in the minority. I can't help but notice a hot babe. Think about it.

      -Spyder
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      • Profile picture of the author JohnMcCabe
        Originally Posted by atomiccloud View Post

        This is obvious, of course sex still wins. Especially when given a choice between a very attractive person and a not so sexy person.

        One is going to get more looks so you want your product advertised with that person. Wouldn't you choose a very sexy girl to advertise your product over one that wasn't so sexy?
        It's not universal. While we pretty much understand that the hot babe is going to get more looks than the plain one, it doesn't automatically follow that the babe will peddle more product.

        Earlier on, someone mentioned insurance.

        While a hot babe might catch my eye, I'm more likely to trust an attractive, yet not overtly sexy, woman in a business suit to provide the policy I need.

        Maybe it's a bit sexist, but I'm even more likely to trust a middle-aged man in a business suit.

        I can't be the only one, or Alex Trebec couldn't have created a second career peddling life insurance on TV. Of course, he does appeal strongly to a lot of the widows and widows-in-waiting "of a certain age."
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        • Profile picture of the author THK
          @Spyder77
          There is no debate and that is why I didn't challenge you. I was curious how you came up with that conclusion, no need to get so defensive about it . I actually do agree with the premise "Sex Sells". It is just that I put more value in real life tests than thoughts and theories.

          Originally Posted by JohnMcCabe View Post


          Maybe it's a bit sexist, but I'm even more likely to trust a middle-aged man in a business suit.
          Exactly my thought. I think our real life experience is responsible for this. We hardly see any young hot chicks trying to sell us insurance, let alone in bikinis. A well dressed sharp looking man is much more common. That is why when I see a bikini girl with an insurance ad, something seems out of context.

          Then again, I am the exception. It would be a very interesting test. I am definitely doing it.

          Tanvir
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          • Profile picture of the author rangers1958
            Sex doesn't always sell. For example, I'm a channel changer. Whenever the show I'm watching goes to a commercial I change the channel. However if the commercial shows a beautiful women, I naturally stay on that channel.

            If you would ask me though later that day about the commercial I couldn't tell you what they were advertising. Ask me about the woman however and I can tell you every last detail.
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  • Profile picture of the author atomiccloud
    This is obvious, of course sex still wins. Especially when given a choice between a very attractive person and a not so sexy person.

    One is going to get more looks so you want your product advertised with that person. Wouldn't you choose a very sexy girl to advertise your product over one that wasn't so sexy?
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  • Profile picture of the author BloggingPro
    I saw an advertisement on a forum dedicated to backlinks that showed a very beautiful woman shilling "Backlink Services!"

    If that isn't enough proof than I'm not sure what is. That said I think it would be more interesting to discuss the differences between subtle sexy ads and blatant sexy ads.

    What IS the difference and how does blatant or subtle effect YOUR buying decisions.
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  • Profile picture of the author ajbarnes777
    Originally Posted by Chris Kent View Post

    Why do you think so many people use a hot image of a chick on Youtube? Because you get WAY more clicks that way.

    Just look at that Zuzana Bodyrock. Former hardcore porn star now doing gym workouts on Youtube. She seems to be top 10 every time she releases a new video.

    e.g.
    ‪Fitness - Killer 550 Rep Workout‬‏ - YouTube

    lol! I've actually been following her workouts for the past few months... and I'm getting great results. Having said that, watching those videos and trying to learn something is a very difficult task... to say the least!
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  • Profile picture of the author missmystery
    I'm thinking of perhaps giving up my dignity and showing cleavage to get views. But I don't seem to be thinking like a marketer for this >_<
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    • Profile picture of the author Spyder77
      Originally Posted by missmystery View Post

      I'm thinking of perhaps giving up my dignity and showing cleavage to get views. But I don't seem to be thinking like a marketer for this >_<
      That gives you an advantage us guys don't have - you get to save the $5 we have to outsource to fiverr for.

      @THK: the best proof is in the big money ad campaigns running on prime time TV (the most expensive advertising spots) and how pervasive this is used there. The fact that people are so unaware of it actually speaks to the power of it, because the best advertising is never obvious.

      Or glance at a magazine rack in a store and note the ratio of magazines with a hot babe on the cover versus those without. And note too how women's magazines like Cosmo etc always have a hot babe on the cover. Why? Because it works on women too. It works a little differently there, but the effect is still the same: it grabs their eye and they're more like to buy it than if it had a plain woman on the cover.

      You don't realize it, but your whole life you've been influenced by this in your purchasing decisions. I don't need to know to you to make that statement, because you're human and you therefore have the hard wiring this works on. I'm not saying you've bought something solely because it was associated with a hot babe somehow. Only that you've bought things where marketers have made use of it to raise the product's value. You likely didn't buy it immediately after seeing a commercial or magazine ad. But the seed was already planted and it influenced your purchasing decision on an unconscious level when you did buy. And in fairness, I've been aware of this technique for over a decade and it still works on me too.

      Knowing about it, learning how & where to use it, plus fiverr, allows us to make use of the same principle the billion dollar companies to put to use in multi-million dollar campaigns - for $5 and some research and experimentation.

      -Spyder
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      • Profile picture of the author THK
        I agree with you, especially with this statement-

        Originally Posted by Spyder77 View Post

        because the best advertising is never obvious.
        Tanvir
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  • Profile picture of the author dsouravs
    But in fiverr hotties will definitely give a goal...
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  • Profile picture of the author Peter Clark
    Originally Posted by dsouravs View Post

    Hello Warriors,
    Just to say a thing which I noted.
    Yesterday in feverr I saw a beautiful girl giving a simple gig like I will hold your banner.....and that girl is a top rated seller with near about 30 feedbacks. The girl was beautiful, has sharp features, had a glowing skin and her voice was sexy..... Whereas there were some guys offering the same service but with very less or zero sales....So yes its still true that people loves sex and sexy girls.

    Thanks
    TC
    Very true.
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    • Profile picture of the author Carol Johnston
      Anyone here remember Pat Benetar from the 1980's? She did a song called "Sex as a weapon." The song was about how sex is used in the media to sell everything from household products to movies.

      Unfortunately I can't post the video to that song here - but you can check it out on Utube - very entertaining.
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  • Profile picture of the author HeySal
    I'm not sure about how other women feel about ads with outrageously gorgeous males...but..........

    When I see an ad with a guy in it that is worth ogling, I never seem to remember what the product is. I remember the guy, no problem, but what it was he was selling just completely slips.

    Maybe I am just abnormally focused? Whatever. As far as I'm concerned, if I want a specific product (and that's the only way I shop is when I really want or need something) I just buy it. I don't care about the ads. But advertisers are free to keep featuring the scantily clad Adonis for my viewing pleasure anyhow.
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    • Profile picture of the author Spyder77
      Originally Posted by HeySal View Post

      I'm not sure about how other women feel about ads with outrageously gorgeous males...but..........

      When I see an ad with a guy in it that is worth ogling, I never seem to remember what the product is. I remember the guy, no problem, but what it was he was selling just completely slips.

      Maybe I am just abnormally focused? Whatever. As far as I'm concerned, if I want a specific product (and that's the only way I shop is when I really want or need something) I just buy it. I don't care about the ads. But advertisers are free to keep featuring the scantily clad Adonis for my viewing pleasure anyhow.
      Sal, the principle doesn't operate on the conscious level where it would be based on conscious recollection of the product itself. It works at the subconscious and unconscious levels where we "feel" and where intuition (hunches, gut feelings) spring from. Reason governs the conscious. There is nothing, objectively, as to an association between a hot babe and a product we link her to. The ads that do this successfully don't operate where reason governs because reason would dismiss it outright.

      Instead it plants a seed more subtlety on the unconscious level where feelings, hunches and the "gut feeling" prevail. Which is why when you later buy the product featuring the Adonis, you don't remember his association with the product: intuitively you feel its a good buy, and part of the reason you do is because the Adonis has already proofed and is acting on the gut feeling level without your being aware of it.

      That so many marketers themselves operate without any awareness of it, really speaks volumes for how well the evolution of this technique has been refined through systematic study and experimentation over the last few decades - for those marketers who embrace it.

      To use a quote from Cialdini on this (1984, p.172):

      "It is hardly any wonder, then, that the halo of physical attractiveness is regularly exploited by compliance professionals. Because we like attractive people and because we tend to comply with those we like, it makes sense that sales training programs include grooming hints, that fashionable clothiers select their floor staffs from among the good-looking candidates, and that con men are handsome and con women pretty."

      -Spyder
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  • Profile picture of the author barligea
    Ive just looked at that Zuzana Bodyrock. I d buy many gigs from her it she was on fiverr.
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  • Profile picture of the author tmjoe
    I would give a higher marks to an awesome voice, instead of a person's look or features. Remember Susan Boyle?
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  • Profile picture of the author Peter Gehr
    Yep, since the beginning of time, sex has been a seller.

    I say this from my own opinion, and may not be fully representative of all, but there's nothing more beautiful than a pretty woman.

    I'm against degrading anyone in any shape or form, but in reference to those that are using their good looks and femininity to sell their gigs on Fiverr--why not! It's working for them, and they're having fun with it, so all power to 'em.
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  • Profile picture of the author goleza
    Originally Posted by dsouravs View Post

    Hello Warriors,
    Just to say a thing which I noted.
    Yesterday in feverr I saw a beautiful girl giving a simple gig like I will hold your banner.....and that girl is a top rated seller with near about 30 feedbacks. The girl was beautiful, has sharp features, had a glowing skin and her voice was sexy..... Whereas there were some guys offering the same service but with very less or zero sales....So yes its still true that people loves sex and sexy girls.

    Thanks
    TC
    Yes, it's one of the basic needs for human beings. Not only men but even women only that the two sexes behave naturally differently to the opposite sex. Apart from food, shelter and clothing, sex is another very important basic need to humanity. It plays a very important role in driving our behaviour and life.
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  • Profile picture of the author n1985
    There is also another site, where a pretty attractive looking chick said she will do anything for $5, it was a huge hit.
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  • Profile picture of the author AverageGuy
    come on, sex has been winning for several thousands years, that's why there is "sex sells". it is true.
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  • Profile picture of the author crystalDMP
    I have a question there then: among all the most successful salespersons in history, are there more women or men?
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    • Profile picture of the author Spyder77
      Originally Posted by crystalDMP View Post

      I have a question there then: among all the most successful salespersons in history, are there more women or men?
      Faulty premise. Here's why:

      1. Marketing & sales are related and sometimes 1 & the same thing, but not all sales people are marketers and not all marketers are sales people.

      2. You don't need to male or female, attractive or not, to apply this. That's what modeling agencies and these fiverr entrepreneurs are for. The former is not a marketer nor a sales person, but is routinely employed by marketers. The latter is both, although her business model is based on marketing her beauty and what she'll do with it to marketers who recognize the value in it.

      3. There is more to marketing and sales than simply beauty. Beauty is simply an effective method of social proofing. Its not the only one. Nor are they all necessarily mutually exclusive (though some are), and best results come from intelligent methods of combining them for maximum punch.

      -Spyder
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  • Profile picture of the author n1985
    I dont get it, you mean the most successful in term of gender?
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    • Profile picture of the author dsouravs
      no...
      most successful gender I think is male...no doubt about it.

      thnx
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  • Profile picture of the author celente
    When you are playing on human emotion and empathy in your marketing you are always going to win.

    Even before we are born we are biologically tuned into various characteristics and both genders have the make up for 4 of the most important elements :-

    Fear
    Love
    Greed
    Sex


    If you can play on these and create raw frustration, and add some sort of twist, as you do see in some sexy advertising...you can make some very good money.

    sex sells is very cliche, but just look at deodorant commercials as one. They play on all these human elements and it is no wonder that smelly stuff you spray under your arm sells so well. lol

    It is not the product, its how you market it and use these element when you are marketing it.
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  • hahah... Sex and sexy voice wins heart of Marketers. I totally agree at the Point that male gender is the Most Powerful that so obvious. but due to some points Female gender takes over, and mainly it is not due to talent or Intelligence, its the looks and appearance.
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    • Profile picture of the author ladywriter
      Originally Posted by DesignDevelopment View Post

      male gender is the Most Powerful that so obvious
      How "powerful" are they if they're swayed by a little thing like a pretty face?
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      • Profile picture of the author Spyder77
        Originally Posted by kstark View Post

        How "powerful" are they if they're swayed by a little thing like a pretty face?
        It has nothing to do with power, intelligence, or anything else. It works on guys AND it works on women too (and I'm talking about the same beautiful woman selling to both groups).

        Before taking swipes at guys or fooling yourself into thinking there are only "some" guys this works on while the rest are somehow "above" it, keep in mind it doesn't work on the conscious level so no awareness is involved (read my earlier posts on this). Also next time you're in front of a magazine rack take a careful note of how every single one of them features a beautiful woman on the cover, then glance at Maxim (sold to guys) and notice how both magazines, each targeted toward two different audiences, still uses the exact same marketing tool.

        I don't need to know you to know with 100% certainty that this marketing method has worked on you, and I'm 99% certain that you've bought one or more woman's magazines at some point in your life (Cosmo, Glamor, Chatelaine, etc) and that this "trick" you think only works on "weak minded" men influenced your purchase of the magazine.

        You can deny it all you want, as it doesn't work on the conscious level so you don't realize either before or afterward that its worked its magic. And denial is therefore meaningless. The proof is in the volumes of research that have been done on this.

        If we're going to apply your reasoning, then every woman who has ever bought a woman's magazine is weak-minded.

        Fortunately, your reasoning fails and that statement is as false as the ones you've made.

        -Spyder
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  • Profile picture of the author 2011profit
    Unfair as it may seem but I really have to agree that sex and sexy girls are both advantageous on attracting a lot of clients especially on men. They are always associated with "pleasure" that's why there is no doubt that everybody's interest are somehow centered on sex and anything related to that.
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  • Profile picture of the author Viramara
    dsouravs : ouch...what's up with this genderism??

    But is there any place for Asian deeply-tanned skin, unsexy girl to set up such gig? Maybe if you girls want to set up a gig that way but feeling not so attractive, you can have your pic photoshopped first
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    • Profile picture of the author dsouravs
      Hi Viramara..
      better not mess with beauty with brains

      thnx
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      I can convert your Non-Responsive website to Responsive website ... How sweet is that? :)

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  • Profile picture of the author Spyder77
    Originally Posted by alyonafrendo View Post

    what if a man starts a similiar gig? do you think he will be as succesful?!!! nope!
    He won't be. The reasons are due to the way males and females are hard-wired. 3rd wave feminists look to brush aside everything learned about exactly how this is so in social and evolutionary psychology, but that doesn't make an apple into an orange or strip people of their sexuality (or sex-appeal).

    A male produces millions of sperm and can, conceivably, impregnate millions of females. The obstacles to him not doing so are social, not physical.

    A woman has a finite number of eggs. Every year that she ages after the age of around 20 (from memory) her chances of successful conception and delivery begin to slowly decline. Around the age of 25 they begin to decline slightly faster. Around the age of 30 they begin to almost nose dive. And either way, unlike the man, she must carry the child for 9 months to deliver it, and then the baby requires several more years of nurturing.

    As for the male's part of that, once she conceives he could die the next day and its not going to affect whether the woman he mates with reproduces or not. The reverse is not true.

    The consequences of those reproductive facts of life affect our mating strategies - and they've been evolving over thousands of years (though evolution is a very slow process).

    Males are generally therefore attracted to the following in potential mates:

    1. youth;
    2. signs of fertility (hip to waist ratio, pheromones, and subtle signals females give off during ovulation that males unconsciously are receptive to);
    3. beauty.

    The beauty matrix, like youth, have to do with his chances of successfully reproducing with a woman to create offspring that have survival chances to live long enough to reproduce successfully in turn. This is hard-wirded, evolutionary programming.

    In contrast, females, because of their vulnerability during pregnancy and because of the demands an infant will place upon them, seek very different qualities in a male (which are the things they find attractive), and all of which are things that indicate he will be able to provide and protect - strength, confidence, wealth, power.

    Offline marketers have known this and used it for decades. The process has been steadily refined.

    Here's a bonus nugget, since I'm posting evolutionary psychological facts and their role in marketing, rather than catering to the PC crowd who prefer the bubble of their belief system rather than cold hard reality:

    1. The "middle aged male crisis" is a myth. Actually, there is some truth in it, just not the one Cosmo and company have been selling. The male is not having a crisis, nor does it have anything to do with the fact that he's middle aged. The reality is that his similarly aged female companion, whatever her other virtues, is past her reproductive prime: she is no longer viable reproductive material; while his reproductive cycle isn't over yet.

    So whether he's aware that he's doing it or not (and most likely he isn't), he attempts to turn back the clock to attract a younger female who is in her reproductive prime and he does this by "re-inventing" himself in ways he believes will attract such a mate.

    Does this mean he's going to cheat on his wife or divorce her? I don't know. But most people shouldn't need to look far to find a 40+ friend, acquaintance, or associate, who has gone through just such a "crisis" and mysteriously divorced his wife to "shack up" with a 25 year old "air head."

    Sorry that the post isn't PC, but the forum is about marketing. To me that means knowing human nature as it is (not how I wish it would be) and adapting my marketing strategy to that.

    -Spyder
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    • Profile picture of the author JohnMcCabe
      Originally Posted by Chris Kent View Post

      Ever considered that perhaps a middle-aged man in a business suit simply does it more for you?
      Not even close. Just ask my wife...especially right after she's caught me trying to be sneaky when eyeballing a babe at the beach.
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  • Profile picture of the author ChrisWilliams
    You're right about that one

    I'm thinking about taking down my image of myself because I'm not that Handsome and put some hot chick up there...lol
    Signature
    Affiliate links are not allowed.
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  • Profile picture of the author ladywriter
    Do you not feel like fools for being manipulated like that though? I find it extremely difficult to respect men that I can manipulate with sexuality, to be honest. I couldn't take money from men like that either, for any service, because it would be like taking money from children. Easy and embarrassing to both parties.

    And sex sells to a point. Would as many people hire that woman to write a report on differential calculus or C++?
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  • Profile picture of the author Josh C Guy
    Yeah, but if you are a good looking dude you are dissed by other dudes.
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  • Profile picture of the author SEO Agency
    Sex, sexy, is the best way to attract visitors, no doubt about that!
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  • Profile picture of the author xavierfok
    the theory of evolution dictates that sex sells!!!

    saleswomen who wear revealing clothes are known to sell better than man in any clothes. The reason why we are here today is because our ancestors were horny enough to keep trying to create more and more of us. Naturally we are the same as them!!

    My receptionist counter and sales counter rule is - girls under 30 with skirt and mini tank top! I guess that would really keep the queue really long. FREE LOOKS FOR EVERYONE

    Lets just enjoy the girls ^^
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  • Profile picture of the author Cee
    A pretty sexy girl might sell to a guy very easily but the reverse can also happen when they try to sell to women. I have found that there are quite a lot of females that can be jealous if you're considered good looking and instantly put up a wall against you for this reason only. In some cases you even have to work twice as hard than if you were plain just to overcome the looks factor and gain the approval of other women.

    I don't usually click on ads with skimpily dressed women simply for the fact that what is happening is so obvious and it annoys me they don't cater more to women. For instance I would love it if more ads had really hot guys with rock hard abs and full hairlines. I could go for that. After all women like to click too.
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    • Profile picture of the author Spyder77
      Originally Posted by Cee View Post

      A pretty sexy girl might sell to a guy very easily but the reverse can also happen when they try to sell to women. I have found that there are quite a lot of females that can be jealous if you're considered good looking and instantly put up a wall against you for this reason only. In some cases you even have to work twice as hard than if you were plain just to overcome the looks factor and gain the approval of other women.

      I don't usually click on ads with skimpily dressed women simply for the fact that what is happening is so obvious and it annoys me they don't cater more to women. For instance I would love it if more ads had really hot guys with rock hard abs and full hairlines. I could go for that. After all women like to click too.
      Two words: Victoria's Secrets

      They became so successful and continue to be successful, in part, because they use scantily clad beautiful woman to model and sell their product to... women, many of whom are beautiful as well. Of course, there are guys who buy for their SO, but if I had to guess my money is on their majority of customers being women.

      Of course, their products are things to be worn while scantily clad which is where the art & science of it come in to play as this isn't as simple as tossing up a photo or banner with a beautiful woman and expecting its going to magically increase your sales (unless you happen to be a woman's magazine, whose customers are women who are beautiful or not, in which case this is all that you need to do to produce the desired effect on your female consumers).

      Usually there is a bit of finesse involved for it to work. If you can think of an instance where it didn't work, then you're remembering a case where the marketer involved really blew it. That takes nothing away from the principle itself, nor those successfully employing it everyday who you never notice (even as you buy their stuff).

      -Spyder
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      • Profile picture of the author Cee
        Originally Posted by Spyder77 View Post

        Two words: Victoria's Secrets

        They became so successful and continue to be successful, in part, because they use scantily clad beautiful woman to model and sell their product to... women, many of whom are beautiful as well. Of course, there are guys who buy for their SO, but if I had to guess my money is on their majority of customers being women.
        -Spyder
        Well of course this makes perfect sense. I used to get that catalog and bought items from it. Let's face it when you're choosing lingerie you really don't want to be confronted with loose flabby skin and cellulite. You want to be able to imagine how you would look just as good wearing that bra and panty. Victoria's Secret has another powerful weapon at their disposal however, and this might be just as effective for them. They sell vanity sizing. In other words if you wear a small or even medium you will find that in Victoria's Secret size you will have to order an extra small. It's the same size they just call it extra small. It's good for the ego.

        And why do you think that the men who are used in advertising tend to be overweight, older, bald, average guys. There is a real shortage of hot looking guys doing the same amount of advertising as these plainer men. Is this because the advertisers feel that good looking men will turn off other men? Do advertisers not feel that women deserve the same attention as men and should be able to have some good looking guys to look at in advertisements? What is the marketing theory on this?
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  • Profile picture of the author Sandra Green
    Half agree though it can remove half your targer audience if it is used wrong
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  • Profile picture of the author AmandaT
    An attractive woman can grab the attention of both males and females. While it will normally grab their attention for different reasons, it is still attention grabbing.

    If you are going to use a picture of a person, why not make sure it is an attractive person? You want to catch their eye and lead them to your ad to read it after all!
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  • Profile picture of the author BarryWheeler
    Originally Posted by dsouravs View Post

    Hello Warriors,
    Just to say a thing which I noted.
    Yesterday in feverr I saw a beautiful girl giving a simple gig like I will hold your banner.....and that girl is a top rated seller with near about 30 feedbacks. The girl was beautiful, has sharp features, had a glowing skin and her voice was sexy..... Whereas there were some guys offering the same service but with very less or zero sales....So yes its still true that people loves sex and sexy girls.

    Thanks
    TC
    Have you watched TV lately? It's been around many for a very long time.

    LOL!
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  • Profile picture of the author Christ21
    Girl and sex these are very natural fact which have been continuing since ancient period. Everybody like beautiful content and girls are most attractive content.
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    • Profile picture of the author Spartacus
      Sex will sell forever. Girls can make quite some money online, these camsgirls can make thousands a week.
      Signature

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  • Profile picture of the author JamesGw
    Considering that sex drives most of our decisions (especially men & younger women), this is hardly a surprise.

    Spyder's been tearing this thread up, though, so I don't have much more to say on the topic.
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  • Profile picture of the author EricMN
    This has probably been mentioned already and I didn't bother to quote the few posts I saw that touched on it well.

    But

    Sex only sells insofar as it conveys a message. Hot chicks in underwear don't sell anything. The association of them with a product will. Does sex win? Maybe. But it doesn't sell without some careful constructing. Otherwise, every single ad ever would use the same thing, and there are some ads that use sex to sell that get a lot of attention but do very little converting.

    As to the few comments about what makes attractiveness there are still debates as to the symmetry issue and 'averageness' of a face. Humans can reliable identify symmetry without any symmetry cues and will as often pick the non-avg face among the avg. I won't go into the psychology of it, it's long winded. But definitely something to look into.
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    • Profile picture of the author Alminc
      I really don't see how sex sells. If a woman is attractive I don't even see
      what ELSE is offered
      Signature
      No links :)
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      • Profile picture of the author JohnMcCabe
        Originally Posted by Alminc View Post

        I really don't see how sex sells. If a woman is attractive I don't even see
        what ELSE is offered
        That reminds me of the Robin Williams quote, from his stage act:

        "Who says God does not have a sense of humor? He gave man both a brain and a penis, and only enough blood to run one at a time..."

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  • Profile picture of the author theory expert
    Banned
    Originally Posted by Chris Kent View Post

    Why do you think so many people use a hot image of a chick on Youtube? Because you get WAY more clicks that way.

    Just look at that Zuzana Bodyrock. Former hardcore porn star now doing gym workouts on Youtube. She seems to be top 10 every time she releases a new video.

    e.g.
    Was that her porn name because that's a killer fitness name. She knows marketing if she named herself that after the fact. On second thought, maybe her agent or manager came up with the name
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    • Profile picture of the author arkhamindustries
      Originally Posted by Team X View Post

      Was that her porn name because that's a killer fitness name. She knows marketing if she named herself that after the fact. On second thought, maybe her agent or manager came up with the name
      Her porn name was Susanna Spears. I only know because,... uhh....er.... a friend of mine told me. Yeah, thats it!
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  • Profile picture of the author carloru
    Sex is always a massive seller anyday. There is an online forum I know which has the highest number of visits and posts being done in the romance and sexuality section. Sex will always sell and if you can get a beautiful lady to introduce your product in a video, your attention grabbing part of the AIDA principle is done.
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  • Profile picture of the author grover69
    I have a few "sexy" mini-sites (not adult, but bordering on adult) that always perform well. And sex is an evergreen niche! Much more fun niches to work in versus acne, dog-training, etc.

    Funny story about pictures of hot girls. I noticed a few of my friends on Facebook (smart people too) added this girl who had a smokin' hot profile pic. And even though she said she was local and went to the local college something just seemed fishy. So I Tineyed (reverse image search) her photo and it brought back a ton of hits. Totally fake profile and this profile is sucking in new FB friends everyday.
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  • Profile picture of the author Josh MacDonald
    Captain Obvious,

    This is something that has been in our society for several years, and thus why some people e-whore to make their income.
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