No More Fake Stories On Clickbank, No Fake Scarcities - CB Policy Update 02 Aug 2011
Hey,
I just got an e-mail from Clickbank, they've redone their policies.
Vendor Promotional Messaging Guidelines (Someone posted them in the thread too, but I'd rather link DIRECT to the source).
I've posted the e-mail from CB below too
Opinions?
Some things I noted:
- No fake life "stories", aka "I made 1 million dollars and was a bankrupt stripper"
- You cannot say "300 copies left" when their are infinity copies left to be sold (Some products said 10 left and really sold 1000's)
- You cannot say previously sold at a high price, when you've never offered it at that price
- Must have a "No thanks" on Upsell page, that is AT LEAST 12 pt font
- Prices must be clear.
Caleb
Edit 2: If anyone wants to see the e-mail..
We're contacting you today to make you aware of some important updates applying to all ClickBank vendors regarding sales and messaging guidelines. Please take the time to read through this email and the updated rules and guidelines, as all clients are required to comply no later than August 31st, and this may require making changes to your existing sales materials. As you may already know, in recent months certain regulatory agencies and credit card processors have been taking a very close look at sales and promotional messaging in the e-commerce space, especially in regards to "make money online" products. To ensure your long-term success, as well as that of the entire ClickBank network of vendors and affiliates, we want to work with you to provide clear direction on what we will and won't accept on ClickBank sales letters and other promotional materials. We've expanded and clarified our guidelines to protect both our clients and end customers, and to ensure that the incredibly successful network you've helped us build here at ClickBank over the past 13 years will continue to grow and prosper for years to come! |
I Contacted Clickbank about how long people have to fix any violations of the new TOS:
"@CalebSpilchen We'll definitely communicate and give plenty of warning. And everyone has until Aug 31 to fix any issues. \".
Source link
By The Way, Clickbank IS LISTENING To your Opinions
"@CalebSpilchen Sure thing. I've been following the WF thread, glad to see people are happy with the changes!"
Source link
Caleb
Post last updated at 7:43 PM EST
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