Best Free Press Release Sites Mid-2011
There are many recycled lists of free press release sites. You can tell they're recycled because they lists places that no longer accept press releases at all, or are no longer free.
I conducted an experiment in which I issued the most boring possible press release in order to see what would happen in the worst case: a competently-written, keyword-optimized press release that was guaranteed to get no viral coverage. This would be true for most local business PR, for example.
Submission to the following sites yielded over 3,000 appearances in Google. (I can provide the exact search for confirmation if you wish, but I don't want this post to look like self promotion.) No funny business, just careful use of all site features such as filling out the profile section completely, using all possible categories, and so on.
squidoo
PRLog
ideamarketers.com
pr.com
bignews.biz
webnewswire.com
freepressrelease.com.au
i-newswire.com
pr-usa.net
esnips.com
pr9.net
188pressrelease.com
pressexposure.com
ecommwire.com
docstoc.com
calameo.com
slideshare.net
scribd.com
issuu.com
yudu.com
The last half dozen are document sharing sites, and I published in 2 or 3 formats when I could: PowerPoint, PDF, Word .doc, or OpenOffice/LibreOffice equivalents.
The results were roughly the same as the $360 submission option in PRWeb.com for what I thought was a press release that could go viral-that is, it was intrinsically interesting. (Or not-it didn't go viral!)
The main difference between the free sites and the PRWeb submission was that PRWeb got the press release into respected sites such as Business Insider, Newsday, UPI, About.com, and many others.
I spent roughly 2 days on the free sites portion of this experiment. Setting up all the profiles, learning the different options, and taking notes probably consumed half the time. I am also not sure this is the best possible list of free sites, though it's pretty darn good.
Doing all the options for PRWeb's $360 option, by the way, also took a full day.
I conducted an experiment in which I issued the most boring possible press release in order to see what would happen in the worst case: a competently-written, keyword-optimized press release that was guaranteed to get no viral coverage. This would be true for most local business PR, for example.
Submission to the following sites yielded over 3,000 appearances in Google. (I can provide the exact search for confirmation if you wish, but I don't want this post to look like self promotion.) No funny business, just careful use of all site features such as filling out the profile section completely, using all possible categories, and so on.
squidoo
PRLog
ideamarketers.com
pr.com
bignews.biz
webnewswire.com
freepressrelease.com.au
i-newswire.com
pr-usa.net
esnips.com
pr9.net
188pressrelease.com
pressexposure.com
ecommwire.com
docstoc.com
calameo.com
slideshare.net
scribd.com
issuu.com
yudu.com
The last half dozen are document sharing sites, and I published in 2 or 3 formats when I could: PowerPoint, PDF, Word .doc, or OpenOffice/LibreOffice equivalents.
The results were roughly the same as the $360 submission option in PRWeb.com for what I thought was a press release that could go viral-that is, it was intrinsically interesting. (Or not-it didn't go viral!)
The main difference between the free sites and the PRWeb submission was that PRWeb got the press release into respected sites such as Business Insider, Newsday, UPI, About.com, and many others.
I spent roughly 2 days on the free sites portion of this experiment. Setting up all the profiles, learning the different options, and taking notes probably consumed half the time. I am also not sure this is the best possible list of free sites, though it's pretty darn good.
Doing all the options for PRWeb's $360 option, by the way, also took a full day.
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