Can You Juggle?

by John Taylor

Posted: 13 years ago 20 replies

INTERNET MARKETING

I don't know if you've ever attempted to juggle, but
in my humble experience, it's lot more difficult than
it looks!

That's why it never ceases to amaze me when I see
people trying to juggle with thei online business.

Here's a challenge... go and grab two or three tennis
balls and see if you can juggle them.

To be honest, it takes all of my concentration just to
keep two in the air!

So why do people learning the online business try to
juggle with nine balls before they can even manage
just two or three?

If you want to build a successful long term business,
you need to master the first steps...

Pick just ONE theme/topic (eg Fishing)
Find a group of people willing to spend money
on that topic (eg Fly fishing for salmon)
Identify an offer. It doesn't have to be your own
product. You can start with Adsense, Amazon,
Clickbank, CPA, etc.
Register a domain, set up a site and describe how
the offer will benefit that group.
Drive traffic to the offer.

It doesn't have to be complicated. You can lean how to
build a squeeze page into your system later.

You don't need to become an expert in SEO or PPC to
generate traffic. Simply go to the places where the group
of people hang out and put a link in front of them (eg The
most popular forums, blogs and web 2.0 sites)

Just as the juggler learns to juggle one extra ball at a time,
you can build your online business one new skill at a time.

John

#juggle

Dan Weaver 13 years ago

I actually can juggle knifes! But it doesn't help me juggle my day to day IM task!

I agree with John... DON'T spread yourself too thin!!
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Yoong 13 years ago

Hi John,

I think there is a fear in many people including myself of just having "one" site or "two" sites. Plus overestimating how much effort is require to actually make a decent profit from a site. The plan always sounds simple!

Usually when I'm stuck on a project that I feel is limiting my progress, I will just outsource the task to get some momentum and FEELS so much better, not to do it LOL. Ofcourse it has taken various mindset changes for me to be able to do this. I think it's when I realised I spend more money on things that don't generate any income!
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zuberr

13 years ago

I often find myself trying to juggle between a few projects at the same time, and
till date this hasn't been a profitable method for me. But it's really to hard for me
to stop myself from doing something new in IM as soon as I discover it.

For those who are in the same sorta situation as me, I suggest you buy some
self development books about focusing on one project at a time rather than
buying the new enticing IM ebook.

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John Taylor

13 years ago

Originally Posted by zuberr

It's a very common problem for more people than you
might imagine.

I have my own private Wordpress blog. I use that blog
to record ideas for new projects. That allows me the
"luxury" to go back and review all those ideas when I've
completed my most recent project.

John

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zuberr

13 years ago

Originally Posted by John Taylor

That's a very helpful tip. Thanks!

I often write my ideas on paper, in diaries and notebooks. But then when I want to find a particular note months later, I have to shuffle through pages of notes. With a wordpress blog and a search functionality, it will be much easier to find any particular note.

Later on, we can also charge people a fee to access the pool of ideas

Thanks
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bretski 13 years ago

Great analogy, John!

Personally, I CAN juggle. I learned when I was about 11 or 12. I bought a book and did what the book said. I started with one ball and then moved to two balls while learning the timing and sequence of throwing that would be crucial for juggling 3 or more balls. I practiced and practiced and practiced. Before the summer was over I could juggle two balls with one hand, three balls with both hands, four balls (two in each hand), do cool tricks like tossing a ball from underneath my leg and behind my back... my step-sister's boyfriend and I could even juggle together and toss between each other on queue.

Your post just got me thinking and the juggling analogy is perfect. Learn one thing until you can do it flawlessly without thinking and then move on to incorporate other things.
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- John Taylor 13 years ago
  
  Originally Posted by bretski
  
  Learn one thing until you can do it flawlessly without thinking and then move on to incorporate other things.
  
  Exactly. And you can then move on to develop the
  next set of skills that will enable you to grow your
  business.
  
  As your business grows you will have the resources
  to invest in training and delegating to others either
  as employees or through outsourcing.
  
  John
  
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Rose Anderson 13 years ago

No...I can't juggle. But I can twist a few balloons into an awesome hat

Your post reminds me of something from my magician days. New magicians always wanted to buy the latest and greatest trick and jump from one thing to the next without mastering the ones they already owned. (Sound familiar, doesn't it.)

The advice always given was "it's better to know ten tricks/illusions really well than to try and do a hundred at a mediocre level". Concentrate on learning the basics, then practice until you can execute it perfectly, then add your own personality and story line to make it entertaining. Don't move on to the next until you've done all of the above.

Ramblin' Rose
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zuberr 13 years ago

There is a saying which goes like...

"You may have 1000 skills, but your most import asset is the one skill which you have practiced 1000 times!"

Cheers,
Zuberr
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andynathan

13 years ago

Originally Posted by John Taylor

John,

I speak in front of small business owners about social networking and blogging. I actually taught myself how to juggle, so I could demonstrate how juggling social networking, blogging, and internet marketing can be challenging or easy without help.

Andy

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JanelleJ 13 years ago

I don't know how to juggle tennis balls, but projects are a different story.

John, I'd guess that your advice is best for the majority of people. If someone's diving into different realms of online business at once, it can be truly disastrous.. but some of us need variety and challenge! I started out with a small but strong skill set and decided to pursue a few avenues of income simultaneously. Now I'm at the point where I can integrate my efforts rather seamlessly and (hopefully) enjoy ridiculous profits. We'll see in the coming weeks. Heh. Had I just stuck with my first project and waited to try new things, I don't know where I'd be today. Juggling got me where I am today, and it looks like it's taking me even farther than I could imagine.

I guess my point is... if you feel inclined to add something to your plate - and not out of avoidance or fear of your other projects, but with strategy and sensibility in mind - go for it.
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Lee Belch 13 years ago

Very good points John

I totally understand where you are coming from, when i first started out i was dipping my toes into everything instead of putting all my energy and time into one thing.

As your experience grows like you stated it becomes easyier to juggle your buisness and run different niches at the same time,

Nice post
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aneel90 13 years ago

Yeah, juggling was never really my specialty. Even now after a while I find it better to perfect the one thing I am working at, rather than move on the next thing. I just feel sort of uncomfortable not giving that one thing my attention.
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RellGins 13 years ago

Yep.. That was me! Always trying new things, lighting new fires but never sticking with the ones I already built. Having no success at all!

I realized that was my problem and came up with a way to channel that negative attribute into something positive. Instead of starting a new website or project, I started focusing on lighting new fires within my CURRENT project. So, instead of going out and starting a new website, I added a forum to my current site. Instead of starting a new website, I started a new PPC campaign, and so on.

Instead of starting a COMPLETELY new business or project, because that's what some people love to do, start a new campaign within your current project that will satisfy your desire to light a new fire! Pyro...
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CDarklock 13 years ago

Notice how this post is dragging out all the jugglers, magicians, and pyros?

Check, check, and check. Perhaps we need our own subforum: "Circus of Marketing"
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- John Taylor 13 years ago
  
  Originally Posted by CDarklock
  
  Perhaps we need our own subforum: "Circus of Marketing"
  
  Now, there's an idea... ;-)
  
  John
  
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barry500 13 years ago

There is a book in there somewhere and best of all............:-)

AVAILABILITY DomainAvailablePriceRegistration PeriodSelect www.circusofmarketing.com
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Andyhenry 13 years ago

I can juggle

That's what spending a lot of time doing shift-work in the past does for you.

I actually love to juggle with my business as it keeps things interesting and dynamic.

But I definitely agree that it's NOT the way to start out as your balls will probably drop and you'll be very uncomfortable.
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nothing to see here.
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RellGins 13 years ago

Just got some really crazy mental pictures of what circusofmarketing dot com would look like! lol
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laustinseo 13 years ago

Brilliant analogy, i completely agree with you. (i can only juggle with 2 xD) but i agree that is essential to master one element at a time, then you will eventually be able to do all of those things at the same time.
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Can You Juggle?

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