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How do you do positioning when all other WSO sellers are selling it for cheap price?

by Christian Chan
6 replies
I have some good stuff to sell.

Nevertheless, I don't want to be labelled as a cheap WSO seller who does pricing at $7-17 dollars range.

How do I differentiate myself and sell high-priced products in WSO section? Or it is simply impossible to do so considering the mentality of WSO buyers?
#cheap #positioning #price #sellers #selling #wso
  • Profile picture of the author travisl
    Well if you look around there are some Warriors selling their stuff for $27, $47, $67 even up to $97 or $100 plus. You just need to offer enough value, and have a great sales page and some good testimonials. What is your product?

    PM me if you don't want to post it here.

    Hope this helps
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    • Profile picture of the author swilliams09
      This is where three things come in (in my humble opinion).

      1. Offering true value. If your product or service is truly valuable in helping your customer reach their goals, then it is worth the price you are asking.

      2. Good copy. The better you can express what your product or service is and how it provides value the more likely the customer will understand and value your product.

      3. Understanding self selection. I know my services are never going to reach everyone in the market, but there is room in the market for $5 services and $5000 services. Based on who they are and what they have experienced, customers will self select. Some people can't respect and trust a product they pay $5 bucks for, others refuse to pay $500, still for others $47 bucks might be their sweet spot. As long as you get enough customers to make it worth your while then you are in business.

      I say all of that because I sell services and you'd be suprised at how many people will want my services but say, well I can get it over on fiverr for 5 bucks. Yes you can, but you came to me for a reason and this is the value I bring and this is the cost for that value. You have to believe in your own product. There will always be people racing to the bottom and most of them will stay there.
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  • Profile picture of the author imback
    Value over price and you will succeed in the long-run!!!

    CHAD
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  • Profile picture of the author drmani
    Originally Posted by Christian Chan View Post

    How do I differentiate myself and sell high-priced products...
    I've learned from Jay Abraham to answer the question:
    "Why should someone buy from YOU instead of anyone else?"

    The answer will show how to position yourself in the market.

    Maybe you offer better choices, wider range, cheaper price,
    extended protection, personal handholding, greater comfort,
    higher value, are more trustworthy - whatever.

    That becomes your USP, your unique selling advantage - and
    also one that lets you command premium pricing.

    My favorite quote of Jay's goes like this:

    "The world will try hard to beat you down into becoming
    a commodity. I submit that you don't have to succumb!"



    All success
    Dr.Mani

    ... in WSO section? Or it is simply impossible to do so considering the mentality of WSO buyers?
    P.S. - With the WSO section, my personal suggestion would
    be to "save your money" - as the winning price point seems
    to be under $20, often much lesser! My 2 cents.
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    • Profile picture of the author Christian Chan
      That's my observation too.

      Thank you, drmani.

      Originally Posted by drmani View Post

      P.S. - With the WSO section, my personal suggestion would
      be to "save your money" - as the winning price point seems
      to be under $20, often much lesser! My 2 cents.
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  • Profile picture of the author WillR
    The WSO forum is called the WSO forum because it stands for 'Warrior Special Offers'. That is why you will always find great deals to be had in there and products being sold for a lot less than they usually would outside of the forum - that is the whole point of the WSO section afterall.

    You can price your WSO products at whatever you want so long as it is LESS than the price you are offering outside of the forum - that is rule number one. As to whether or not people will buy the product that depends what the product is, the quality of the product, what other similar products are already being sold and at what price.
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