The 'MAGIC' word always convert.

23 replies
I am testing so many words to get subscribers'
+ prospects attention.

The best word is : HELP.

For example :

"Let me help your traffic problem"

"I will help you find the best course"

PS : Instead of using "sell" or "offer", the word
"help" seems good to be close with them &
build trust.

You may be happy with the result when you test it.

It works in all niches, products and people.

PS : People want something that can help them.
Not to take advantage of them.
#conversion #convert #magic #salesletter #word
  • Profile picture of the author RefundHost
    You may be 100% right.

    My best sales page uses the word help twice.

    I never realized it.

    Thanks!
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  • Profile picture of the author mykecans
    I agree. That is very effective. Thank you for the idea.
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  • Profile picture of the author tpw
    Originally Posted by Mawardee(A) View Post

    PS : Instead of using "sell" or "offer", the word
    "help" seems good to be close with them &
    build trust.

    Let me help you out here.

    No one wants to be "sold" something that they don't want or need.

    People want to "buy" things that will help them solve a problem or accomplish a goal.

    The best sales people on the planet understand this distinction, and they focus on helping their customers make a good buying decision.
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    Bill Platt, Oklahoma USA, PlattPublishing.com
    Publish Coloring Books for Profit (WSOTD 7-30-2015)
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    • Profile picture of the author JohnBertagna
      Originally Posted by tpw View Post

      Let me help you out here.

      No one wants to be "sold" something that they don't want or need.

      People want to "buy" things that will help them solve a problem or accomplish a goal.

      The best sales people on the planet understand this distinction, and they focus on helping their customers make a good buying decision.
      Agreed.

      Nearly ever CB video has "Let me show you how I..."
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      • Profile picture of the author yukiyenster
        Ya got that right, the word "help" is an extremely powerful psychological trigger. It implies that you'll actually do more than just take their money and run away. Offering help builds trust and credibility as well. Don't forget it automatically builds a certain level of authority as well because if you offer to help someone, they will most likely view you as someone knowledgeable in that niche.

        Be careful how you use it though, as it can backfire if you promise to help someone but don't follow through on it. It's a powerful word because it requires commitment from the seller... Use it in the right places in sales copies to get conversions to jump!
        Signature

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      • Profile picture of the author celente
        Originally Posted by JohnBertagna View Post

        Agreed.

        Nearly ever CB video has "Let me show you how I..."
        Another self loading video...

        gotta love it.

        I can almost hear 50 warriors say, "If I see another blasted 40 minute video today I am going to scream" agghhh! LOL
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    • Profile picture of the author magnates
      Originally Posted by tpw View Post

      Let me help you out here.

      No one wants to be "sold" something that they don't want or need.

      People want to "buy" things that will help them solve a problem or accomplish a goal.

      The best sales people on the planet understand this distinction, and they focus on helping their customers make a good buying decision.
      You hit the nail on the head. You have to careful the words that you use .
      Other wise they misunderstand you . Otherwise you repel them from buying .Quality of information in this forum is amazing and I am grateful all warriors for sharing

      I learn something new everyday

      ~Femi
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    • Profile picture of the author Matt Bard
      [QUOTE=tpw;4450166
      No one wants to be "sold" something that they don't want or need.

      People want to "buy" things that will help them solve a problem or accomplish a goal.
      [/QUOTE]

      Right.

      People don't want a blender, they want a milkshake. So a good way to sell would be to say something like,
      "Let me help you with that hole. Have a look at this shovel..."
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  • Profile picture of the author Rus Sells
    One of my favorite things to say when talking to prospects is,

    "Help me help you by......"

    Works like a charm, now they are helping me and return I'm helping them. Now its a relationship and a partnership.
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  • Profile picture of the author Agent 23
    Good to know...
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    Wherever you go, there you are.

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    • Profile picture of the author arkhamindustries
      Very good information. thank you for sharing. I will probably start implementing this more
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  • Profile picture of the author vliddico
    Sounds awesome, I will use in my upcoming launch after all my philosophy is to help people not sell them
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  • Profile picture of the author Footynutjack
    Thanks for the share mate,

    Its simply great.
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  • Profile picture of the author andybeveridge
    Let me help you empty your wallet, does not have quite the same impact.
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  • Profile picture of the author giljimenez
    This is a great tip my friend!
    I appreciate the "help"!

    Blessings and success!
    Gil
    Signature
    "Generate Instant Free Leads Fast and Easily!"
    http://www.InstantFreeLeads.com
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  • Profile picture of the author FXdarling
    When you sell something you need to do it as if you are solving a problem of your customers, i.e. helping them
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  • Profile picture of the author KenFighter
    Originally Posted by Mawardee(A) View Post

    I am testing so many words to get subscribers'
    + prospects attention.

    The best word is : HELP.

    For example :

    "Let me help your traffic problem"

    "I will help you find the best course"

    PS : Instead of using "sell" or "offer", the word
    "help" seems good to be close with them &
    build trust.

    You may be happy with the result when you test it.

    It works in all niches, products and people.

    PS : People want something that can help them.
    Not to take advantage of them.
    I wanna laugh when you said that...
    I dont see your word 'HELP' to local internet marketer? You sold products to em' then you ran away...

    Great... I'll give you 5 stars for your HELP...
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  • Profile picture of the author raleigh
    Using the word "HELP" indeed is a strong word to let your
    potential customers know what your intentions are.

    However the "magic" that comes with the word should be
    put into action for your subscribers to stay with you. Credibility
    would be crucial and after you get these subscribers, a good after sales
    support or assistance to their concerns should be evident otherwise
    the magic would only be an illusion.

    Though your point of view as "HELP" to attract interest is indeed
    a good concept.

    Goodluck.
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  • Profile picture of the author Nathy Curiel
    Never thought about it . But you are right. Help feels less agressive ..
    thanks for the tip !
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  • Profile picture of the author IMWinner
    Yup, I would have to agree that this four lettered word is indeed the most magical word. Although some people have some difficulties using or mentioning this magic word, but it really answers your prayer and wish.
    I can always say that the magic word can really perform some magic, since I myself have used that word and it answered what I have been asking during that time.
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  • Profile picture of the author murtuza
    one more subject line that pulls in great results...

    Firstname, I need your help...

    Ask them their most pressing problem in your niche. Then provide a personal answer to them with a product recommendation. This works great in boosting conversion and also in knowing exactly what your subscribers want....
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  • Profile picture of the author DonMarketer
    It's true, Help is at the center of what we entrepreneurs do! We Help people solve problems/challeges and in return they reward us for it. It's well known that people like to buy but they don't like to be sold!
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  • Profile picture of the author spideysteve
    Good points ... you have to "tune in" to someone else's station ... WIIFM always applies - What's In It For Me ... people want to know that when you are selling them anything, product or service

    Focus on what you can give them and conversions/sales come
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    You against your ego

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