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How long does it take to determine if a niche blog has potential?

by fated82
10 replies
I am creating a niche blog and I am wondering how long should it take to determine if the site is a winner or a loser. Is 3 months enough time to determine that? Or should I take more time to test?
#blog #determine #long #niche #potential
  • Profile picture of the author Alexa Smith
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    Originally Posted by fated82 View Post

    I am creating a niche blog and I am wondering how long should it take to determine if the site is a winner or a loser. Is 3 months enough time to determine that? Or should I take more time to test?
    It's not measured in time: it's measured in numbers of targeted visitors.
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  • Profile picture of the author rosetrees
    Time is a factor to me. Because a site needs time to settle in the search engine rankings before you can see if it is going to receive enough visitors to make it worth your while.

    For me, organic traffic has always been my main aim although I do, of course, use lots of other ways of driving traffic.

    I guess to an extent that depends on your traffic sources. If you are relying on, for example, forum marketing then time isn't such an issue.

    As an example of what I mean, I set up 2 sites around 3 weeks ago. One came in at no5 on p1 of the big G for its keyword and one at position 30. They stayed there for around a week then the dance hit. They both plummeted to nowhere for a few days then started climbing again. For my sites that's normal. Once they have climbed again they don't usually plummet again, although I'm always tweaking the onsite seo and building links.

    Not sure if that really helps you!
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  • Profile picture of the author fated82
    Because I am flipping websites, I intend running them for at least 3 months to decide if I should continue growing it or selling it off. Would 3 months be enough time to decide?
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  • Profile picture of the author rosetrees
    That's impossible to answer. It depends how often you tweak the site and add links. If you've exhausted your full arsenal of both on and off site techniques and you still aren't getting traffic then probably best to move on. Or at least try selling it to see if someone else sees potential in it.

    If you only work on your sites occasionally and there is more link building, seoing, articleing (is that a word?), that you can do then your site could continue to improve its ranking.

    Only you know the true answer.

    Edit: Don't you cover this in the report you wrote for your sig file?
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  • Profile picture of the author John Romaine
    Originally Posted by fated82 View Post

    How long does it take to determine if a niche blog has potential?
    You should know this within about 30 minutes of doing your initial feasibility study research.

    And Rose has a very good point. Seems a bit odd that youre asking this, given that this relates directly to something youre promoting.
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  • Profile picture of the author Super Warrior
    In my opinion this question is too vague. How you can relate the time with the potential of a site? :confused:

    There are thousands of other factors which determine whether a site is a winner or a loser. For example, if you are writing a blog on Windows 7 then you can't determine its potential with the time passed, but a lot of factors will determine its success:
    - If a new version of Windows was launched, then you won't get visitors to your blog until you update your blog about that version.
    - Whether you are writing tips, tricks & hacks or you are writing complete lessons.
    - Is your site a review site or a complete information site.

    Not only this, you also didn't say anything about your efforts. If a site needs 500 backlinks to appear at #1 position then it will take 5 months if you are building 100 links a month and 10 months if you are building 50 backlinks a month.

    So, this questions can't be answered straight forward!


    - Steve
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    • Profile picture of the author myob
      It does not take anywhere near three months to conclude your site is a dud, dude.

      The site-flipping instructions in your sig should include that information. :rolleyes:
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  • Profile picture of the author Benjamin Ehinger
    Originally Posted by fated82 View Post

    I am creating a niche blog and I am wondering how long should it take to determine if the site is a winner or a loser. Is 3 months enough time to determine that? Or should I take more time to test?
    Visitors is a better way to judge it. I agree with Alexa. It will also depend on what you are doing to get these visitors. There is a difference between a targeted visitor and a general visitor.

    I like to see 1,000 visitors that are highly targeted before I pass judgement on a site or blog.

    Benjamin Ehinger
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  • Profile picture of the author PaulV
    Time is never really the determining factor. You can test out whether or not the landing page is a winner by driving targetted traffic to it.

    One way I've tested out a new site is to go into Yahoo Answers and answer some questions pertaining to my niche.

    If I have niche site about stretch mark cream I'll go find some open questions about stretch marks, answer the question and put a nice call-to-action to my site in the resource box.

    If I see nice conversions on my site then I'll know that it is a winner and do some work to rank it in the search engines.

    Good luck!
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