Music Band Online Promotion

13 years ago

I think youtube without any doubt for anything related to music.... twitter and faccebook will only help to gain more youtube views and subscribers.

Thank you
Jai

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AdwordsMogul

13 years ago

The best thing you can do for them is to build a list. This is a standard thing to do - and it works.

Now, I can give you examples from my own life, and from my friends but there is one you may be aware of - Coldplay.

They sold gazillions of tickets and downloads when everyone else was struggling. How?

They offered their single as a free download (for a limited time) in exchange for the email address. They now have a huge database they can contact any time they have anything new. And of course, they do contact their list.

YouTube etc, are important but the goal of the business (as with any other) is to sell tickets, music, and merchandise.

Whatever you do, make sure you own that list. That way, you can still make money regardless of what a label does.

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GGpaul

13 years ago

Awesome! Thanks for the tips guys! I will utilize all that I can. If anyone else has any tips/ideas shoot it away!

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Deji 13 years ago

You should also advise them to create a Facebook application. They should have people "Like" them and them they give them one of their best or most popular singles. At the same time, the app should be able to capture their names and email addresses. With this info,they could share with their "Likers" and email subscribers the behind the scenes of their tours and album creation, interviews and possibly even how to play some of their songs on instruments like the guitar or piano. And of course in the process they will also be recommending their products in their albums. A great way to generate buzz would be for them to offer their album to their subscribers at a reduced price for 24 hours say and state it that they would increase the price when it is made available to the general public,etc. So many ideas. Hop this helps.
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James Hessler

13 years ago

Interesting thread started here. I'll be reading. I've just been blown away by a friend of a friend who has the most ethereal voice and comedic timing. She deserves a bigger audience.
From my limited knowledge so far...dynamic website. Linked up to the trimunative of FB YouTube & twitter. Fan page a must, as mentioned above quality press release, give product away, build the list and get folks involved.
Plan the attack and attack the plan.
James

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GGpaul 13 years ago

"You should also advise them to create a Facebook application. They should have people "Like" them and them they give them one of their best or most popular singles. At the same time, the app should be able to capture their names and email addresses. With this info,they could share with their "Likers" and email subscribers the behind the scenes of their tours and album creation, interviews and possibly even how to play some of their songs on instruments like the guitar or piano. And of course in the process they will also be recommending their products in their albums. A great way to generate buzz would be for them to offer their album to their subscribers at a reduced price for 24 hours say and state it that they would increase the price when it is made available to the general public,etc. So many ideas. Hop this helps."

How do you do that? In terms of making a facebook app for likes? Good ideas!
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- LilBlackDress 13 years ago
  
  My daughter is a pop singer and has been featured on a number of social media sites. She has enjoyed hundreds of thousands of song plays and has thousands of fans/friends on her sites. It really is not that difficult to get a buzz going on these sites.
  
  A key to using these sites is to help drive traffic to your OWN bands website. There you can make product sales, share more news, collect emails etc.
  Don't get locked up into making FB, Youtube, Twitter etc as the end all be all. You have no real control over these sites and it would be like building up a blogger blog instead of your own website. Use them as tools.
  
  Reverbnation makes it easy for almost everyone to create newsletters. You can easily embed songs, tour dates, social media sites and other material in the templates. They have a free newsletter available for bands to use up to a certain number of members. Once you get past that you will need the paid version. Even though I have aweber for my lists and could easily add my daughters list, we use Reverb because it is really makes it simple to communicate with fans and add those touches.
  
  Bottomline is sales. If the bands goal is to get ahead with the labels, then demonstrated sales is essential. It is not enough to just show fans (though it helps) sales are crucial.
  
  If the band is already signed and looking to get that buzz louder, than using social media sites is a great way thru fan interaction, the newsletter etc.
  
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WinXPrize

13 years ago

Probably need to pay someone at freelance to create a app on facebook for you

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Onora Oz

13 years ago

Create a Wikipedia page for the band, if you haven't. And for the upcoming album too.

There's a popular Facebook app called Band Profile where you can add your band. It's published by ReverbNation. Btw, if your band is not a part of RN community yet, I'd recommend you to add them.

List building is the greatest of great ideas.

I have tons of contacts in music industry including reporters and critics, send me your press release

[ 1 ] Thanks
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LilBlackDress

13 years ago

Originally Posted by Onora Oz

Create a Wikipedia page for the band, if you haven't. And for the upcoming album too.

There's a popular Facebook app called Band Profile where you can add your band. It's published by ReverbNation. Btw, if your band is not a part of RN community yet, I'd recommend you to add them.

List building is the greatest of great ideas.

I have tons of contacts in music industry including reporters and critics, send me your press release

Not one to miss an opportunity... I have messaged you. My daughter is moving to LA in 2 weeks and looking for gigs. She has made a full time living in Boston as a singer and actress and is ready to take the next step.

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Onora Oz

13 years ago

Hey, I just PMed you

Originally Posted by LilBlackDress

Not one to miss an opportunity... I have messaged you. My daughter is moving to LA in 2 weeks and looking for gigs. She has made a full time living in Boston as a singer and actress and is ready to take the next step.

Thanks

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MariosServices

13 years ago

Create FB App like " Band Profile: Profile Pages for Musicians" .

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MariosServices

13 years ago

Set Up or Join to
www (dot) battleofthebands (dot)com
www (dot) reverbnation (dot)com

Thanks

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Tocholke

13 years ago

I think youtube is definitely the final channel you want to work with. There has been so much success with unknown bands using youtube. I'd use various different channels (Facebook, reverbnation, twitter etc) all to drive traffic to the youtube channel. That's there the fans can really see what the band is made of. If they get a large enough following there is no way they (and you) can't succeed. Keep plugging away.

Thanks

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James Hessler

13 years ago

@ Onora Oz 'create a Wikipedia page for the band, if you haven't. And for the upcoming album too'.
Yes yes yes...Great ideas guys.QR codes in your marketing tomdrive folks to a sign up page when doing gigs, with a free download attached. Pay with a tweet or FB like.

There has to be a plan though...

James

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Stefan Vee

13 years ago

Here's an extremely nice wordpress theme to promote a music band:
http://demo.mintthemes.com/faded/

Good luck to you (and the band)!

Thanks

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I.M.Retired

13 years ago

There's a nice looking web platform for building free websites for promoting bands at: Band websites that work - no web design skills needed | Bandzoogle

They have a free trial and the monthly rates are very reasonable after that.

Thanks

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GGpaul

13 years ago

These are great tips. Does anyone know of any good forums/blogs where I can promote a music video? I'm having a bit of a challenge promoting a music video on YouTube. I'm utilizing facebook, twitter, and youtube comments. Anyone else have any suggestions?

Thanks

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Music Band Online Promotion

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