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Which Industries have the most Click Fraud?

by Slojozen
2 replies
Hey Guys,

Maybe you could help me out here. I'm a PPC manager and trying to figure out which industries are the most vulnerable to click fraud, and maybe have the highest percentages of fake clicks. Is there an article or list somewhere? Thank you.

-Slo
#click #fraud #industries
  • Profile picture of the author MikeMorgan
    most of the keywords which are expensive are usually vulnerable to PPC click fraud .

    Mike
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  • Profile picture of the author Fender85
    ANY keywords related to buying World of Warcraft gold. LOL A long while back I decided to try promoting one of those "make you own WoW gold" guides. Figured it'd be wise to target the "buy WoW gold" keywords, since buying it is against the game's TOS, and why buy when you can make?

    Within an hour, I had over 100 clicks originate from all over China (per my Analytics), even though I was only geotargeting the US. Apparently they were using one of those progs where you can view AdWords ads from around the world. Google's automated system only caught a tiny percentage of it, too. Had to email support and then they refunded me the rest.

    By the way, if you're wondering why China, it's where the large majority of the "gold miners" who'd turn around and sell the gold to WoW players were located.
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