Is This How To Build An Information Marketing Business From Scratch?

18 replies
Hello Warriors,
I want to share my Plans with you and I will like your opinion in return.

In a couple of days from now I will be running a campaign to kick-start an Information marketing business and the plan is to go physical.

Yes,I have heard it a couple of times that the money is in the list. Based on this, I will start with the list build.

I will place classified ads in a newspaper, an internet marketing paper, build a relationship with honesty. I will run the advert four times in order to get at least 500 subscribers to my list.

Thereafter, I will invite my subscribers for a Free seminar where I will teach them IM in a good stand. The back-end is to sell some Info products and also set seo'd sites for them.
Then Lather, Rinse and Repeat.

Is this a good plan?
#business #information #marketing #scratch
  • Profile picture of the author andynathan
    jideofor,

    Sounds like a good plan, but how many people are reading the ads? Are these people in your target market? Is the free seminar the incentive to sign up? Is there another incentive? What makes you unique, so people will sign up?

    Just food for thought with your plan.

    Andy
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    • Profile picture of the author jideofor
      Sounds like a good plan, but how many people are reading the ads?

      They are a lot of people reading It. The paper should have over a Million reader nation wide .

      Are these people in your target market? Yes they are.

      Is the free seminar the incentive to sign up? The first incentive to sign up is to share how I flipped 3sites on flippa and made $800 in return.

      Is there another incentive? A Free seminar.

      What makes you unique, so people will sign up? They can only find out my uniqueness when they sign up and start receiving my mails because I am not going to be selling my integrity just because I want to make money. I stand to teach them the truth. One thing that has prompted me to do this is based on the fact that a lot of people have been decieved and lied to about IM, yet I gain a lot of pure Gold information from this forum. I have learned,here, to help people because I have been helped a lot of times. That is WF brotherhood. The few people I have shared knowledge with offline often wants to get advice from me before ever they take action on advert they see.
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      • Profile picture of the author JohnMcCabe
        Originally Posted by jideofor View Post

        What makes you unique, so people will sign up? They can only find out my uniqueness when they sign up and start receiving my mails because I am not going to be selling my integrity just because I want to make money. I stand to teach them the truth. One thing that has prompted me to do this is based on the fact that a lot of people have been decieved and lied to about IM, yet I gain a lot of pure Gold information from this forum. I have learned,here, to help people because I have been helped a lot of times. That is WF brotherhood. The few people I have shared knowledge with offline often wants to get advice from me before ever they take action on advert they see.
        If the only way for people to see what makes you different from all the other people offering free seminars to generate leads is to join your list and read your mails, you have a weak spot in your plan.

        It's kind of a Catch-22. To see what sets you apart, they have to subscribe. To get them to subscribe, you have to set yourself apart from all the rest.

        Rather than advertising the free seminar via the classified ads, you might consider offering a report or white paper promising one very specific result you can effectively deliver in a short paper. Maybe some research you've done, or a specific technique for solving a specific problem. People who request your free info also get an invitation to your seminar, having selected themselves into the group of people interested in the type of info you offer.
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        • Profile picture of the author jideofor
          Originally Posted by JohnMcCabe View Post

          If the only way for people to see what makes you different from all the other people offering free seminars to generate leads is to join your list and read your mails, you have a weak spot in your plan.

          It's kind of a Catch-22. To see what sets you apart, they have to subscribe. To get them to subscribe, you have to set yourself apart from all the rest.

          Rather than advertising the free seminar via the classified ads, you might consider offering a report or white paper promising one very specific result you can effectively deliver in a short paper. Maybe some research you've done, or a specific technique for solving a specific problem. People who request your free info also get an invitation to your seminar, having selected themselves into the group of people interested in the type of info you offer.
          You didn't read my post currectly. I will give an ebook to get them to subscribe and then build relationship with integrity and gain their TRUST. And I will NEVER take their trust for granted or toy with because I know what it means in business.
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  • Profile picture of the author lotsofsnow
    This sounds like an excellent plan.

    Go ahead and do it!
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  • Profile picture of the author jideofor
    Thank you,hpgoodboy. Like Nike, JUST DO IT
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  • Profile picture of the author Michael Meaney
    You can't beat free WSOs for list-building.

    Could be another option to consider.

    On average I'll get around 1000 subscribers per free WSO... ok some of them are freebie hunters, but not all.
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  • Profile picture of the author murtuza
    sounds like a good plan but you can do all this sitting from your home and then test your returns before going physical as physical seminars will cost you more.

    Get leads then invite them into a free teleseminar or a webinar. Now you can sell your information products to them. However if you're going this route make sure you sell a high ticket product as a good teleseminar will be very useful in converting a high ticket product from $200 to $1000.

    Now you can setup a sales funnel of atleast 10 products in your autoresponder campaign with atleast one recurring membership and this will boost your income on autopilot.

    To boost your income even more start a coaching program and charge $197 pm from clients and provide them email coaching, this will add a significant income to your backend.

    Once you have done the above then you can track your conversions and then you can do physical seminars and then track its conversions and then see what is converting better and where you're making more profits and sales. Hope this helps...
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  • Profile picture of the author perfecthomebuz
    The idea is great if the paper is widely circulated and people read it.

    The idea is great if the seminar is taking place close to your target market

    The idea is great if the content of the seminar is rich enough for them to want to buy the products that follow.

    Just give it a trial.
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    • Profile picture of the author jideofor
      Originally Posted by perfecthomebuz View Post

      The idea is great if the paper is widely circulated and people read it.

      The idea is great if the seminar is taking place close to your target market

      The idea is great if the content of the seminar is rich enough for them to want to buy the products that follow.

      Just give it a trial.
      yes it is widely paper and the seminar will take place very close to the attendees.
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  • Profile picture of the author g36
    That's a spirit!

    Go for your plan and report your result in a month, share your success story.

    P.S The money isn't always in the list, but there's no wrong of trying.
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    :)

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  • Profile picture of the author suxes2005
    jideofor, you are on the right part! Yeah write me on
    pear_prince AT yahoo.com we could work together...

    SHALOM
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  • Profile picture of the author jideofor
    Yo seyi(suxes2005) , been wanting to have a talk with ya. PM your number.
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    • Profile picture of the author jasonl70
      Originally Posted by jideofor View Post

      You didn't read my post currectly. I will give an ebook to get them to subscribe and then build relationship with integrity and gain their TRUST. And I will NEVER take their trust for granted or toy with because I know what it means in business.
      I think you're over analyzing this.. if you offer legit info, offer legit products, and don't endorse crap, than there's no need to even worry.. don't get yourself all emotionaly wrapped up in this (which your quote above suggests).
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      -Jason

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  • Profile picture of the author jideofor
    Thank you. Case closed. Thank you for your time shared here... I asked for suggestion and opinion didn't i?. So i say thank you all
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  • Profile picture of the author Dee Odus
    It's a very solid plan considering that majority of IMers don't use offline adverts, myself included. Thanks for sharing I may use your plans as well
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  • Profile picture of the author drmani
    Originally Posted by jideofor View Post

    Hello Warriors,
    I want to share my Plans with you and I will like your opinion in return.

    In a couple of days from now I will be running a campaign to kick-start an Information marketing business and the plan is to go physical.

    Yes,I have heard it a couple of times that the money is in the list. Based on this, I will start with the list build.

    I will place classified ads in a newspaper, an internet marketing paper, build a relationship with honesty. I will run the advert four times in order to get at least 500 subscribers to my list.

    Thereafter, I will invite my subscribers for a Free seminar where I will teach them IM in a good stand. The back-end is to sell some Info products and also set seo'd sites for them.
    Then Lather, Rinse and Repeat.

    Is this a good plan?
    Nice plan.

    Just one thing to make sure before you plan too far ahead is finding out
    what your market wants, and what it is already spending money on -
    which you can deliver superior value about.

    Nail that, and with this plan you have a WINNER!

    Good luck.

    All success
    Dr.Mani
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  • Profile picture of the author jideofor
    Thank you mani. Actually, I know what my market want. They want to make money, they want the truth. They want someone to guide them and so much more.... They have been lied to and thrown into the dark and want a light shine their way.
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