Setting a price for domains

10 replies
I have a couple domains that I'm interested in selling, I'll probably try and sell them here (already tried namecheap marketplace to no avail).

My question is how do I go about setting a price for the domains? I don't want to price them too high (I mean their only domains - no website), yet not too low as I want to make some money off them.

I consider them to be pretty good domains (i.e. one is related to list building, another related to WP).

Any advice would be welcome.
#domains #price #sell #setting
  • Profile picture of the author Mary Wilhite
    There are several appraisal service available online. It could give you an estimate.

    However, with just the domain name and nothing else to prove their worth, I don't think you'll get a lot out of those.

    Why not throw in a simple wordpress blog on it and have a few articles written. Then at least you'll have some leverage when selling it.
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  • Profile picture of the author JimBell33
    I'd imagine its tough to estimate the price/value of a domain. Its going to be more about how much its worth to the buyer.
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  • Profile picture of the author wcastro
    You can have some big hosting sites do an appraisal for your domain. They can give you an estimate if the domain name is really in demand by the number of people searching or trying to buy it. You can also contact the domain owners who have a similar name to the domain you are selling and have a bidding between those who are interested.
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  • Profile picture of the author Tomos Wyn
    Cheers, going to work on some content and see where it goes from there.
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  • Profile picture of the author Gene Pimentel
    First, understand that there is no such thing as an accurate price for a raw domain (one that has no website attached). In the end, the price is always determined by the potential buyers. A domain may be worth nothing more than registration fee to most people, but it could be exactly what a few select potential buyers really want or need.

    The price you're able to sell for is largely determined by your ability to research and find those potential buyers that want/need it.

    That being said, the best way to get a feel of what the market will bear, is to use a site like DN Sale Price- Domain Name Sales Price and History. Plug in a few details and you'll get a list of actual selling prices of domains similar to yours (entering the TLD, Number of Words, and Length usually gets good results).
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  • Profile picture of the author kento57
    Let the buyers set the price. Also known as an auction.
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  • Profile picture of the author mwashington
    Originally Posted by Tomos Wyn View Post

    I have a couple domains that I'm interested in selling, I'll probably try and sell them here (already tried namecheap marketplace to no avail).

    My question is how do I go about setting a price for the domains? I don't want to price them too high (I mean their only domains - no website), yet not too low as I want to make some money off them.

    I consider them to be pretty good domains (i.e. one is related to list building, another related to WP).

    Any advice would be welcome.
    Manuel Washington thinks this is a really easy problem to solve. If you have any marketing skills at all and have had the right instruction in marketing, then he thinks you should sell them for what you got them for plus 10 percent more. However, add them to a product that you can sell online and give the domains away to them free. Make sure product your asking for is enough to take care of the domain cost. Or you can reverse that and sell the domains and give enough products away to entice them for the purchase of the domain names. Manuel Washington also would look for others that are having success in selling products online and let them up their price of their products and let them use your domain names as an incentive to buy something from them in other words a joint venture.
    Signature

    Manuel Washington
    Internet Marketing Consultant Of The Future
    phone:479 619 5964
    skypeme:physical2006

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  • Profile picture of the author mwashington
    Originally Posted by Tomos Wyn View Post

    I have a couple domains that I'm interested in selling, I'll probably try and sell them here (already tried namecheap marketplace to no avail).

    My question is how do I go about setting a price for the domains? I don't want to price them too high (I mean their only domains - no website), yet not too low as I want to make some money off them.

    I consider them to be pretty good domains (i.e. one is related to list building, another related to WP).

    Any advice would be welcome.


    Manuel Washington suggest you get on Google and type in "Site Where People Try To Buy And Sell Domain Names."There are a bunch of sites where people try to buy and sell domain names.

    Two of the best sites I recommend for people interested in buying or selling domain names are AfterNIC and Great Domains.

    Manuel Washington thinks they could be sold on ebay He suggest you just use the "reserve" feature to specify a minimum winning bid, but start bidding really low and see what happens. It is important to be realistic, though. Most domains sell in the range of a few hundred or lower, though a very small few of them can sell for astronomical numbers. Manuel Washington thinks you need to try ebay names for sale on eBay and use Home / Buy / Computers & Networking / Other Hardware & Services / Domain Names.
    Signature

    Manuel Washington
    Internet Marketing Consultant Of The Future
    phone:479 619 5964
    skypeme:physical2006

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  • Profile picture of the author gcintermed
    I always start with what Estibot.com thinks it's worth, just to get a relative idea.

    If your domain name is an exact match keyword that gets many searches and has commercial application, you can get a relative sense of what it might be worth by checking the PPC cost of that keyword (using Google's Adwords keyword tool).

    You'll always get more by selling names to end-users for whom the names have direct value, for SEO or branding purposes, than by selling to other internet marketers for resale.

    I would expect to get 10%-20% of Estibot value when selling a name wholesale in a forum. But if the name is unique and has particular value to a small set of users, like JoesPlumbing.com, approach the end users directly (all plumbers named Joe) and use comparable sales figures as a starting point for picking a price.

    It's very much an art and not a science.
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  • Profile picture of the author whayden
    I'm not an expert, but I think differently. First, I only buy domains that I want to keep and use myself. But, I buy more than I use. So I put those I am not using on a "Domain For Sale By Owner" website, like this: www.fastcash4realestate.com. I like domains that have search keywords in the title and are easy to remember (for offline marketing). If someone looks that up and wants to buy it, they contact me. I never sell a domain for less than $300, just not worth my time. In some cases, if they are worth more to me, I will tell them right up front that I won't sell for less than $X. If they want it bad enough, they will buy it or make an offer. Otherwise, I don't sell it. And, more importantly, I'm Ok with that. The first rule in any negotiation is - be willing to walk away - otherwise you are not negotiating, you are begging. I don't care whether it has backlinks or not, I don't care if it's SEO optimized or not, and I don't care what some employee for some domain appraisal company says it is or isn't worth. Anything is always worth what someone is willing to buy it for and what the other person is willing to sell it for. And, keep this in mind, I learned it many years ago working in a used furniture store from a wise old man... no matter how ugly the furniture might look to me, when the right person comes along it will be exactly what they are looking for. And, for less than $10 a year, inventory costs for domain names are pretty darn cheap. I just sold a domain name last week for $2,200 that I was planning to use. But, you know what? It was worth more. And, I have more. Hope that gives you a different perspective.
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