Amazing way to build a MASSIVE list

18 replies
Just got this brilliant idea from another Warrior whose list I was on: just put your unsubscribe link 3 blank pages below the bottom of your email! Not only will less people unsubscribe, but the ones that want to will just hit the spam button rather than figure it out.

I thought Aweber had a limit on how many blank lines in between, unless you can just put a space on the line and that will fool it.

Anyway, after receiving the 5th email about a certain alliterative product that just launched, I start unsubbing from a lot of lists. What do you think, how many lines is too many between end of email and unsubscribe?
#amazing #build #list #massive
  • Profile picture of the author JamesPenn
    I think Aweber clamped down on this recently.

    I don't put any blank lines now, just to be safe.

    If someone wants to unsubscribe, then I'd rather they did that than report me for spam. Plus, once someone decides they want to unsubscribe, they're not going to buy anything from me.

    James
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    • Profile picture of the author salegurus
      Originally Posted by JamesPenn View Post

      I think Aweber clamped down on this recently.

      I don't put any blank lines now, just to be safe.

      If someone wants to unsubscribe, then I'd rather they did that than report me for spam. Plus, once someone decides they want to unsubscribe, they're not going to buy anything from me.

      James
      Exactly

      You are just pissing people off by hiding the link.
      Rem. getting to many spam complaints might get your account
      banned, so that's not such a bright idea...
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  • Profile picture of the author Geeked Labs
    I much rather get unsubscribes than spam complaints. Spam complaints lower your deliverability which means even those who stay on your list will stop receiving your emails.
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    • Profile picture of the author RAMarketing
      Originally Posted by Josh Jagger View Post

      I much rather get unsubscribes than spam complaints. Spam complaints lower your deliverability which means even those who stay on your list will stop receiving your emails.
      Exactly! Anyone who wants out doesn't want to buy from you, why make it difficult for them? Especially when you pay based on list size.
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      • Profile picture of the author Brad789
        RAMarketing - Brad here. I agree - allowing even encouraging unsubscribes is the best policy. I am a member of Chris Farrell Membership. The very first thing I noticed on his site - you can cancel "here" with a bunch of arrows on top, side and bottom of the click thru.

        As a result, two things have occurred for me. First, I am still a member and have difficulty even considering cancelling and second, I sincerely believe I also subconsciously see Chris as even more sincere and willing to take a chance we won't cancel. In my opinion this has created a much more positive environment for whatever learning I get from Chris' site.

        I believe the same rule applies to unsubscribes. In a way, making equally possible to leave is a sign of our confidence we have something that they actually should stay to get. The tips and suggestions are important. High quality content determines the length of relationship. Perhaps some may even see the threat of an unsubscribe a challenge.

        Jay and Sterling from Internet Business Mastery talk about unsubscribes on their pod casts. Apparently at first they took every cancel personally - at first. As they got better at marketing they took cancellations in stride. No they don't ignore folks - they argue that they have matured and now realize they will not always be "the answer" for everyone.

        They are glad to see those who do cancel move on to whatever provides them more opportunity to learn internet marketing. That is an exceptional role model.

        Does anyone have an opinion on list building techniques? For example, as soon as we get a notice of a person joining our list is it a good idea to send a "welcome" message around the time of the first standard follow up email.

        I have gotten Welcomes before and thought they were powerful. The writer seemed sincere and that encouraged me to read further.

        Does anyone else use this technique? How effective is it for you, for your conversions and long term customer relations?
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        • Profile picture of the author Daniel Evans
          You'll only present yourself as a pain if you insist on putting the unsubcribe button out of reach. It's unethical in all respects really.

          There's a few companies who send out spam to me with unsub links which lead to fake error pages, which is the lowest of the low.

          The best way to discourage unsubs is to present valuable content.
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    • Profile picture of the author Rankomatic
      Originally Posted by Josh Jagger View Post

      I much rather get unsubscribes than spam complaints. Spam complaints lower your deliverability which means even those who stay on your list will stop receiving your emails.
      Same here. You dont want too many spam complaints.
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  • Profile picture of the author Mike Tyler
    Why do you want to hide the unsubscribe button? If people are looking for unsubscribing from your emails, so why have them on your list? They wont response, and there are no chance that you will make any further money from them and it only ends dropping your open and click rate.

    Just let them unsubscribe and rather build an responsive and healthy list.

    Looking at this way... Fewer emails to be sent for aWeber and fewer spam button clicks. Look at it as saving the environment for unnecessary computer dust, if you catch me

    Mike Tyler.
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  • Profile picture of the author blogworker
    once someone decides they want to unsubscribe, they're not going to buy anything from me.
    yes, this is also my opinion, if someone really want to unsubscribe, they have lost interest on buying something from you, no need to do it.
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  • Profile picture of the author Kal Sallam
    I don't understand how is it better to have someone report you as spam than un-subbing?
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  • Profile picture of the author IamTJM
    The size of your list doesn't matter if the people receiving the emails don't want to read them! No one likes unsubs, but it's useless having people on your list that won't deal with you anyway.
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  • Profile picture of the author derekmichael02
    If they want to go, let 'em. You can't make everyone happy. Better to have 5 that buy than 500 who forever window-shop. Or something like that.
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  • Profile picture of the author andynathan
    I once had Mailchimp ban my account because I had 3 complaints over 2 emails. They said it violated their threshold. I am sure aweber is as strict or worse with their list rules.

    Lists are not about quantity, but about buyers. Better to have 100 buyers than 1000 emails.
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  • Profile picture of the author E. Brian Rose
    AWebber once called me on the phone because I was using three spaces, instead of the maximum of two. I wasn't trying to hide it, just separate it from my content.

    Why would you hide the unsubscribe? I want people that don't like me to leave my list.

    On another note, I have seen some people adding a bunch of filler text below their sig line to create a huge gap between the content that they want read and the unsubscribe link. This is silly, IMO.
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    Founder of JVZoo. All around good guy :)

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  • Profile picture of the author JerrickYeoh
    Maybe you put your unsubscribe button below which need to scroll down in order to see the the button . Then it will less people unsubscribe.

    But those movement of hide the unsubscribe button ,it just same like did not place the button. So why not you just not place the unsubscribe button in the email you blast.
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  • Profile picture of the author Joshua Rigley
    Banned
    I fail to see how this "method" helps build a massive list...it would fall under retention of current subscribers, not building a list.

    Second, it's a horrible idea. I find it very annoying when a marketer tries to hide their unsubscribe link under a bunch of whitespace, and will often unsubscribe if they do, regardless of the content.

    Thirdly, are you joking me? Getting a spam complaint (aka hitting the spam button in the email) is far worse than someone using the unsubscribe link. Besides, with the latter method, you can ask them to fill out a form explaining why they unsubscribed so you can get an idea of what you may be doing wrong.

    Sorry OP, but as Paul Myers would say, this is a Very Bad Idea.
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  • Profile picture of the author danr62
    Do people not understand that th OP is a rant?
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