I'm guessing that to some of you it might seem stupid, but I'm honestly not sure whether to use my real last name when branding myself or not.
I want to be personal with my customers, so I will share some info about me with them.
But the thing is - my last name is very common. In fact, there are some well known people with the exact same name.
I want to brand myself with a unique name, so that when someone will google it they won't find random people, they'll find me. And when people will say that name they will think about me, not about a famous musician. (unless that famous musician is me, hehe)
On the other hand, It might seem as I'm lying about my identity, which is definitely not what I'm trying to do.
So, are you using your real last name when branding yourself? What would you do if you were me?