If you're a newbie, I need your opinion...

19 replies
I am putting together a list of things newbies are concerned about when they decide to buy an IMing info product (wso, clickbank, etc.).

Here's what I have so far (in no particular order)...

___________________________

Person selling it is known, trusted + has a good reputation.
And he/she DOES actually walk the walk (not just a poser)

Product lays everything out, step-by-step.

What are the realistic chances of success?

Using/implementing what is taught does not require any major additional investment.

Knowing in advance what the oto (if any) is, how much it is, and how necessary it is to the success of what is being sold.

Is the person selling it RESPONSIVE, if there are problems (support)?

What is the possible income (no guarantees, of course).

Is there a money-back guarantee? If so, what are the terms?

What is the level of time commitment? Is it labor intensive?

Is it based on a fad -- or will it produce long-term results?

How auto-pilot is it?

Can it be scaled up? Outsourced?

Is it "newbie friendly?" What level of pre-existing knowledge and/or skills is required?

_______________________________

That's as far as I got.

If you can think of anything to add to the list, please do!

Thanks!

-- TW
#newbie #opinion
  • Profile picture of the author IamTJM
    Some more common concerns I've found are things like:
    -how much more investment is needed?
    -how soon will I be successful (seeing money)
    -white hat?
    -any chance of saturation
    -proof
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  • Profile picture of the author louie6925
    Do you need specific software?
    Technical abilities*
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    Feel free to chat if you live in the UK I may have something for you!
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  • Profile picture of the author ocean80
    Banned
    How about oneself DETERMINATION / Patience, does it count ?
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  • Profile picture of the author TimothyW
    I'm trying to figure out all the SPECIFIC criteria newbies use (in their buying decision process) to decide if some IMing product is, quote/unquote, "newbie friendly."

    -- TW
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  • Profile picture of the author Abby Gibbs
    How about FOCUS and PERSEVERANCE?
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  • Profile picture of the author apolwar
    I'm a newbie. Two things to think about also 1) is it worth my money, time and effort? and 2) can I expand it?
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  • Profile picture of the author TimothyW
    Any other things you would add to this list?

    Again, I am trying find out all the different things a NEWBIE needs to consider
    when they are *buying* a "newbie friendly" product or method (like a wso, etc.)

    When a seller claims his/her product is "newbie friendly," what does that mean to you -- specifically?

    -- TW
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    • Profile picture of the author Broyde
      Originally Posted by TimothyW View Post

      When a seller claims his/her product is "newbie friendly," what does that mean to you -- specifically?-- TW
      When someone says that a product is newbie friendly, they mean that if they were a newbie that they themselves could do what they are telling you to do without much of a problem.

      Another meaning is that, or that they themselves figure that the problems that come up are easily solved.

      Or it could be that the issues involved are at a level where new people can get in and benefit from the product. Whereas these same benefits are not needed by a more seasoned marketer.
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      • Profile picture of the author woodland
        This is an interesting post and I may be a little controversial here because "newbie" brings $$ signs to a lot of marketeers. The newbies are their cash cows...a hungry group of shoppers all looking for the "thing" that will make it work for them. A gullible group who I was once part of.

        After the honeymoon period reality strikes home..lots of money spent, hard drive full of products..no clearer of where to go and lacking the will to survive and push on.

        Yes its true that you can split out newbies bases on prev experience, technical skills etc. But at the end of the day what they really need is a simple step by step process AND someone to hold their hand along the way.. steering them, supporting them, advising them and ensuring they don't fall into the potholes that litter the road they're on. As JHandy says, social proof is valuable too. Are there others that they can connect with who've been through that training who can talk from experience...
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  • Profile picture of the author mialove
    Very important for me that WSO will include a case study.
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  • Profile picture of the author TimothyW
    Here's what I have so far (in no particular order)...

    ___________________________

    Person selling it is known, trusted + has a good reputation.
    And he/she DOES actually walk the walk (not just a poser)

    Product lays everything out, step-by-step.

    What are the realistic chances of success?

    Using/implementing what is taught does not require any major additional investment.

    Knowing in advance what the oto (if any) is, how much it is, and how necessary it is to the success of what is being sold.

    Is the person selling it RESPONSIVE, if there are problems (support)?

    What is the possible income (no guarantees, of course).

    Is there a money-back guarantee? If so, what are the terms?

    What is the level of time commitment? Is it labor intensive?

    Is it based on a fad -- or will it produce long-term results?

    How auto-pilot is it?

    Can it be scaled up? Outsourced?

    Is it "newbie friendly?" What level of pre-existing knowledge and/or skills is required?

    Can it be done "remotely" (from anywhere) -- or does it require face-to-face selling?

    What is the time frame -- how long does it take between starting, and actually making $$?

    Is it worth my money, time and effort?

    Can I expand it?

    Includes a case study?

    Do you need specific software?

    How much more investment is needed?

    How soon will I be successful (seeing money)

    100% White hat?

    Any chance of saturation?

    Proof?

    Will it work in other countries?

    Needs special technical abilities?
    ________________

    Any more criteria you can think of????
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  • Profile picture of the author thedanbrown
    There are different types of newbies if you want to really break it down. There are real newbies who have just started to get into online marketing and have no special technical skills or background knowledge, and then there are the "tire kickers" who have been around IM for a little while but just haven't really made any money yet or can't make steady income...

    The biggest newbie concern I've found in my research is that they don't have the technical skills or money to make it happen.
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    • Profile picture of the author cyberdad
      As thedanbrown said, there are different types of Newbies. I'm about as Newbie as anyone here (certainly in responding to this question, so far) and I can only speak for myself.

      Only a small portion of your list will apply to any given Newbie, and most of us don't even know what half the things on your list mean.

      The ones I agree most with are:
      • Product lays everything out, step-by-step.
      • Does using/implementing what is taught require any major additional investment. (I modified this, some Newbies are prepared to spend lots, others are not.)
      • Is there a money-back guarantee? If so, what are the terms?
      • What level of pre-existing knowledge and/or skills is required?

      Don't bother with points on trust, chances of success, possible income, as those are part of the sales pitch and why should I believe them?

      Here are some Don'ts:
      • Don't overwhelm me with too much detail.
      • Speak English! (Not acronyms and industry-specific terms I don't know.)
      • Don't make me jump through hoops to get the product (make access user-friendly).

      HTH

      Dave
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  • Profile picture of the author JHandy
    I would consider myself a newbie as well, but still learning day by day. One thing that I look for straight up is "Can I see myself doing this and having success?" That's whether it's with software, courses, video tutorials or etc. I gotta believe that I can do what is been "sold/marketed" to me. Otherwise it's a waste of my time.

    I'm pretty good at figuring out how things work sometimes without even reading the instructions, but If I was in your shoes trying to sale a product, which is why I believe you posed the question, I would target the wet behind the ears newbie because if he or she can do it, then everyone else can.

    One last comment is that the biggest factor for me as well would be SOCIAL proof. Who has it helped and were they better off after purchasing your product. Are they willing to give a REAL review and not just because someone gave you a free copy to test. I want a bonafide unsolicited TRUE TESTIMONY from a REAL user who actually bought it. Have you ever heard the saying that "FACTS TELL, but STORIES SELL? That's real talk in the world of the internet.
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  • Profile picture of the author glennshep
    It probably comes under the "newbie friendly" umbrella but the question of whether the product is complete is of big importance I think.

    For example, I've bought many courses in the past that have claimed to be newbie friendly but upon going through them I've found that there have seemed to be certain vital pieces of information missing. As I've accumulated a bit more knowledge and experience I've been able to look back at these things and go, "Aha! Now I see where this was going!" but could have done with those missing bits at the time!
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  • Profile picture of the author Heathj
    One thing I can say that I absolutely hate are up-sells. I get they are part of the business and I dont mind one or two, but to get bombarded with them as soon as you sign up for a program or coaching or buy a product, sucks!

    For example (and I will not use any names) I recently joined a coaching program. After I paid my money I went through three different up-sells before I could even get to the membership site. Initially I was promised by signing up that I would be getting this great all encompassing turn key system, but then what the up-sells said to me is that it wasnt so great and in fact to make it better you have to buy this stuff.

    On top of that, once I got into the program, I began getting introduced to other programs that required I spend more money. Of course the guy running the first program is an affiliate for all of the other ones he now wants me to sign up for.

    To me, that just screams scam. I became very disillusioned very fast. Now, in all fairness a lot of the things the coaching system taught were very good and valuable, I just wish I didnt turn into this coaches personal bank.

    And when it all boiled down to it, in order for me to make money, I was supposed to recruit people to do the same thing as me.

    So with all that said, my feelings are, go easy with the up-sells and when you deliver your product be careful about saying its the greatest product ever but if you now buy this, it will even be better.
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  • Profile picture of the author hwink
    One thing that would make me buy a WSO is reviews from newbies who had already made money using the method. A case study with four or five successful newbies would a big seller in my book. I'm volunteering if you need test dummies ;-)
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  • Profile picture of the author jamesmci
    My biggest concern is not hving all the steps laid out in a cohesive and correct flow. Don't assume the person knows anything.

    Also have steps tha they can begin that will get them started and some cash generated. If I am maing money I am morewilling to spend money to learn more or even get into other ventures.

    Start simple and advance in tech slowly. I would even break it up into phases so say basic info that will get them strted with some cashflow in phase 1 once they are ready tey contine onto phase two that is a bit more advanced this will help them generate ven more cash flow until the reach he final phase that will get them all the necessary tools to help them beciome that "internet guru"
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  • Profile picture of the author loutop
    I think that a lot of people forget, that a "newbie" doesn't know the terms that are spoken..."oto" for example. They need a lay out of all the jargon to start with
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    Louise Topping
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