Is Facebook & Twitter Killing Article Marketing?

Article Marketing only benefits from social media. It is not going to kill article marketing, but this method has already evolved for the marketer. I urge anybody trying to use article marketing to start concentrating more on article syndication. It is much more effective than using the old method of just submitting to directories. Here are a couple of threads on article syndication.

http://www.warriorforum.com/main-int...mith-myob.html

http://www.warriorforum.com/main-int...g-success.html

http://www.warriorforum.com/main-int...explained.html

Benjamin Ehinger

Not as far as I'm aware. Why would it be?

"Former article readers" are also flocking to Marks & Spencer, Bloomingdale's, going out the the park for a walk in the sun, and doing all sorts of other things, too. None of those things are stopping people who are looking for cauliflower soup recipes from buying cauliflower soup recipes; nor are they stopping people interested in domestic desalination technology from buying domestic desalinators; nor are they stopping people interested in building chicken-coops from buying ebooks about how to build a chicken-coop.

Facebook and Twitter are not making my articles less relevant, are not reducing the number of targeted readers who look at them, and have nothing to do with my article marketing business at all.

Article directories?! I thought you were talking about article marketing? Article marketers don't use article directories to try to attract potential customer traffic. That's not what article directories are there for at all. We obviously want potential customers to come to our own sites, not swan off to a directory from which we'll only get 25%/30% of them back.

No; it isn't.

If anything, its effectiveness is better than ever.

Partly thanks to the Panda update, as so many professional article marketers here have been saying in so many threads over the last 6 months or so. Taking all those article directory listings off the front page of Google's SERP's was a major shot in the arm for article marketing, making it ever so much easier for many people to rank their own sites, making it even easier than ever before not to be outranked by an article directory, and so on.

What they've always done.

Article directories can continue to serve publishers as depositories of content freely available for syndication (you do realise that that's why they exist?) and to serve authors as a way of listing their work for syndication where publishers can easily find it in a directory.

And article marketers can continue getting high quality articles in front of highly targeted traffic ... just "a little more easily", now.

Too late for what?!

I think you have a very different perspective of what "article marketing" is from many others here, Niche Man ... :confused:

It's more or less the same as all the threads here asking questions like "Is Article Marketing Dead?": it purports to be about "article marketing" but all it's really about is "using article directories for their own traffic and their own backlinks", not being aware that that's not what they're there for in the first place. But yes, that misguided aspect of article publication (which some people call "Article Directory Marketing") is certainly pretty much dead. Then again, it has been for a long time: that's history, not news (and nothing to do with Facebook or Twitter, anyway). But - fortunately - it isn't "article marketing".

Alexa has said most of it really – because I think you are operating on a misapprehension.

Facebook and especially twitter can’t replace articles – because they are totally different things. It is a bit like asking if television has replaced magazines.

If I want a cauliflower soup recipe – I simply can’t get one on twitter! I can ask for a link to one, that link will take me to an article! The same for facebook.

Facebook and twitter are social sites – not information sites. If I am considering installing solar panels, or I want to know about the horrible disease I’ve just been diagnosed with – would I really go to facebook or twitter???

Simply put....if/when article marketing dies all the Article Directories will disappear....until then it is not dead.

Benjamin Ehinger

for me I feel that for article directories to survive they need to quit playing as general article directories and get really specific on what their subject areas can be.

As you know, searching through the Internet for information is like drinking from a firehose of information.

As an end-user I like to find information im searching for quickly and if I have to go through an article directory of differing interests, I just click the next listing in Google.

For me as a searcher, if I find an article or a group of articles that are specifically tailored to what I entered into the search box, I know personally I am much more apt to stick around site to find answers there.

I think an article directory that is modeled after a, say, niche magazine would be much more sticky and helpful to the searcher.

Articles still work, article directories still work, but a feeling of cohesiveness of content needs to be top of mind for the marketer.

Thanks

Art

Article marketing is not dead as long as you use it in a proper way. DON'T SPAM and you're good to go.

Article marketing is not just about getting read on article
directories.

I use article marketing to rank videos and Web2.0 properties.
Also what about the backlinks that you get from article marketing?

So you also get SEO traffic, which then builds your list, which you
have list traffic?

Article marketing is far from being dead

Heck, if you take advantage of Facebook and Twitter as places where you can put a link to your content in front of new people, the flocking of internet users to those sites only helps you. It's not really a zero sum game where new visitors for those sites necessarily means lost visitors for article directories (and, as others have mentioned, the real power of article directories lies elsewhere anyway.)

In my opinion sites that are completely wrapped and decorated as 'article directories' have been affected, but in its absence you'll notice a growing web of online communities in niche fields - these are sites you should focus on.

Articles still work great and then can be charged on facebook and twitter which gives you even more exposure.

And if you add to that article syndication, it is really amazing.

:-)

The internet is constantly evolving and internet marketing must do the same. The savvy marketer knows that using Facebook and Twitter in cohesion with article marketing is part of the internet marketing evolution. A proper marketing plan uses all the tools at the marketer's disposal. At the end of the day it all depends how serious you are in developing your business and how hard you are prepared to work.

You have the point as long as the Google Panda update is concern!

No it's not killing it a detailed information only can be discussed in Article not on a SMO sites.

I dont think that it is killing it. I think it is making it harder to complete

In my opinion, Twitter and Facebook versus article marketing or directories are not surpassing each other.They have different works/purpose and articles are still articles. You can't get the information you want through Twitter and Facebook alone and that's where articles are needed.

I personally do not think that the social media is killing article marketing. In fact, I feel that the social media is a great tool to get even more exposure for the content that you have created.

The internet is created as a medium to share and gather information. In my own opinion, I think content marketing will never be dead as long people are still using the internet.

Zack

No, social media don't kill article marketing. However, it's great way to improve things with simple combining these two ways of marketing.

Twitter and Facebook enhance content marketing (and yes, that includes article marketing too), they don't replace it. Quick example: you can't post your whole article on Twitter, but you can Tweet the ULR that will point to it. Or one can Tweet a few points from the article in several tweets and then point to the entire article.

RoD