Does it matter? Is there any psychology with this? Will the $2 difference encourage or discourage people from joining? I noticed that a lot of Internet marketers use $27 a month, but a lot of more traditional "corporate" type businesses stay away from the magic number 7 and go with $29 a month.
I like the 7 but somehow it makes me think of "scam". Maybe I'm just a jaded person and been burnt too many times by the big Internet "marketers".
Does a 7 or a 9 really make a difference? Has anyone tested this yet? What have you found to work best? What price looks more "legitimate" to you?