I was wondering if anybody had any advice about a unique way to inform people that they are leaving my sales page...and going to a sales page, and that they may need to scroll down the official sales page to actually order.
I know...a mouthful right.
Here's a better way to explain it.
My traffic cycle goes like this: Squidoo lens--->Sales page---->Merchant sales page (which is pretty long)--->Order form at bottom
I know people don't want to read a ton of information these days, so I think it would be a benefit if I could let people know in my sales letter that after they click "order now" they are going to end up at ANOTHER sales page which is the merchant's page...and their sales page is pretty long and drawn out.
I see people are clicking off from me to buy after being pre-sold, at a pretty good rate considering this is my very first real sales page that I actually tried to do but they are losing interest somewhere after that it looks like.
I looked into bypassing the merchant sales page and sending traffic right to the order form, but that's not going to work with the way this particular merchant has their order form set up. I'm not sure if doing that is too scrupulous anyway. (I'm ethical)
I've tried less clicks in the cycle by sending people from my main site (Squidoo lens) right to the merchant page first, but without being pre-sold it only works so well. (not very well)
I don't really want to put huge text right before my last pitch/order button that says "click here....then on the next page scroll down, then click "order now" there....then order"
That is likely going to turn people off more.
Basically I am telling people to "buy this product" and they are clicking to buy...then for some reason not buying!
Any suggestions before this post gets any longer?
I do have lead capture set up as well, so this is strictly for people that decide they want to take action, or seem like they do.