![](https://assets.warriorforum.com/avatar/avatar340798_2.gif)
Yo dawg, we put a sales page on your sales page...
The topic of this topic is: Using your sales inertia to offer another product during or after you've sold your initial product. Or rather, having a secondary, fail-proof alternative.
Not necessarily online. Could be your mobile phone that you're trying to get rid of or an old carpet... Locally.
This is what I did: While in search of accommodation in the town where I study, I had corresponded with more than 50 people over the span of 6 months. I was either renting out a room or trying to find somewhere to live.
This is... a casual, monthly business for a student so I never paid much attention to all the riches gathering in my hotmail inbox. One day I read a topic here about building a list while checking my e-mail and kabang!
I scrolled down a huge skyscraper of 100 letters, from which I dusted off 50 fresh, juicy contacts.
It took me one hour to enter all their e-mail addresses in notepad and add a bit of side information (this guy is: looking for a room / doing masters / telephone number).
After it was done, I verified my hotmail account in order to send a lot of letters at once. I messaged 10 people about a very sweet apartment I was renting at the moment and that I was subletting 2 rooms very cheaply.
Even though only 4 of them responded (saying they'd love to but couldn't because of their contracts), I replied back with "Thanks for the letter. Oh by the way, I have a stable bicycle and a lot of laptop gadgets for sale. If you or anyone you know needs something, please let me know".
Even though I failed to find roommates at first, each one of these 4 people could have spread the word to at least 5 more. In a day, I had 3 guys ready to rent from me, I sold my bike and a laptop camera
![Grin](http://cdn.warriorforum.com/images/smilies/smilies_grin.png)
I know this is very frequently used in IM and it even has its own term (which I forgot) because when somebody's ready to pay, there's a huge window of opportunity, so long as you catch them with their wallet out.
So in simple words: "Yo dawg, we put a sales page on your sales page so you can sell while you sell!"