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Are You Too Nervous To Ask For The Sale?

by celente
12 replies
I am sorting through a few bookmarked websites latelty.

Something interesting I noticed, that many people online, have this great website, product, Great copy, and everything is looking great, and then.... at the end they fail to actually ASK for the sale.

I mean what is the use of spending hours and hours of work, and even giving proof to your prospects, if you are too nervous or embarrassed to ask for the sale at the end.

This is a great refresher, and many novice to intermediate marketers fall VICTIM to this!. They get the message across, but forget to ask for the sale at the end.

I think it is just caused from our lack of confidence, or fear or failure, or even that someone might complain about your product. These marketers hold their product out in the air like a gypsy, and squint their eyes and hope that the next punter coming past will buy their stuff...while they sit on the sidelines cringing not saying anything. Just thinking "Ummm I hope this guys buys"

What many people do not understand is asking for the sale is part of your marketing job. You must actually ask them! YES! do not be shy, do not think of failure, or about a possible refund. Just ask for the sale. If you have a decent product, you could actually be changing someone's life. So do not be afraid....ASK FOR THE SALE!!!

This will help you increase your conversions and your profits.

You can ask for the sale....

At the beginning of your copy.

During the middle of your copy.

At the end of your copy.

in the P.S. of your copy.

But whatever, do not fall victim to the 'I FORGOT TO ASK FOR THE SALE' Syndrome. It is happening alot. And it can lose you ALOT OF SALES! You might even be experiencing this yourself at the moment.

It is a common mistake you will see countless times.

For those half interested, it will tip them over to become a buyer.

DO NOT BE SHY, DO NOT FEAR WHAT PEOPLE WILL THINK, DO NOT BECOME NERVOUS, DO NOT BE FLIPPANT....

REMEMBER TO ASK FOR THE SALE!!!

You will find, that doing this, will increase your conversions and your profits.
#nervous #sale
  • Profile picture of the author Jon Patrick
    Nice post. A lot of people forget that they need to actually tell the buyer what they want the buyer to do.
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  • Profile picture of the author Mahara Adhe
    Thanks for the great post. I definitely suffer from this in the offline arena. Another big issue can be with asking for the sale, but undervaluing (and so underpricing) a product/pricing due to the factors that you listed.
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    • Profile picture of the author Chris Endres
      I completely agree. If you had a movie you saw and it moved you so much that it changed your way of looking at life, you might be adamant about your best friend going to see it because you want them to share the experience.

      Why is what you are selling different than sharing an experience of something so powerful that you HAVE to tell people because you understand that it's ridiculous that they don't know about it and aren't doing it.

      The point is when your not sold you have a battle of wills every time. On the other hand, when you know and understand the value of what you have, the sale isn't a sale, it's sharing and education.

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      • Profile picture of the author celente
        Originally Posted by Chris Endres View Post

        I completely agree. If you had a movie you saw and it moved you so much that it changed your way of looking at life, you might be adamant about your best friend going to see it because you want them to share the experience.

        Why is what you are selling different than sharing an experience of something so powerful that you HAVE to tell people because you understand that it's ridiculous that they don't know about it and aren't doing it.

        The point is when your not sold you have a battle of wills every time. On the other hand, when you know and understand the value of what you have, the sale isn't a sale, it's sharing and education.


        That is a good analogy there. YES! I agree.

        Its not only about taking action yourself, but to get the buyer to do one thing, and one thing only....that is ....

        TO TAKE ACTION! and buy. So you make profit!

        I mean...that is why you have stuff on sale isnt it.

        Ok I know what you are thinking, but what about after the sale. But that is not what we are talking about. We are talking about getting that buyer from becoming interested, to actually becoming the guy that hands over his credit card details and put money in your pocket.

        When you learn the many secrets surrounding this psychology and what makes people buy, (I have given a few) you have already won this game.
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    • Profile picture of the author celente
      Originally Posted by LegacyLewis View Post

      Thanks for the great post. I definitely suffer from this in the offline arena. Another big issue can be with asking for the sale, but undervaluing (and so underpricing) a product/pricing due to the factors that you listed.
      Yes, I tell most my clients to increase their price and they look at me like "WHat..u Crazy!"

      But it teaches you many things, value and to to test also. Very very powerful stuff there.

      I am not in the offline world really, but it is the same as online world, just different medium. Same principles apply.
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  • Profile picture of the author Pierce
    Selling from your heels is one of the biggest problems internet marketers face. Once you get over it you will see much more success.

    You dont even have to be all salesy and hyped-out either, just be cool and tell them what they are going to get and then ask for the sale. Being up front is definitely better than being timid when it comes to selling.
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  • Profile picture of the author James Hessler
    I feel like I'm still there, not asking for the sale. Over the past year, I've created small sales funnels of sorts, with not one sale. I know I get overenamoured with the minutae of it all, creating the site, videos, Thankyou pages etc, but baulk at asking for the money.

    Having now put my pedal to the metal in formalizing my product (online magazine) the OPs post has given me a great wake up call.

    I believe in me, and know others will too. Therefore my product will be not just valuable, but ( okay maybe a tad egotistical) invaluable.

    Thanks for the heads up. Gotta love this forum.

    James
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    • Profile picture of the author celente
      Originally Posted by James Hessler View Post

      I feel like I'm still there, not asking for the sale. Over the past year, I've created small sales funnels of sorts, with not one sale. I know I get overenamoured with the minutae of it all, creating the site, videos, Thankyou pages etc, but baulk at asking for the money.

      Having now put my pedal to the metal in formalizing my product (online magazine) the OPs post has given me a great wake up call.

      I believe in me, and know others will too. Therefore my product will be not just valuable, but ( okay maybe a tad egotistical) invaluable.

      Thanks for the heads up. Gotta love this forum.

      James
      James,

      All I can say is..... GO Get Em' Tiger!
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  • Profile picture of the author Anang Andriana
    Thanks for you Celente. I’m in progress to selling my product; I’ll try to don't infected by this syndrome.
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  • Profile picture of the author dms321
    I can say that when I just started I definitely undervalued my services. I was just afraid that I would not my first, second client etc. Looking back I can understand myself. You are not confident, no referrals, new to everything.

    I am still learning but much more relaxed and can ask for the right price now.
    While being relaxed and keeping up the conversation you need to remember not to lose the eventual goal - to close the client.

    It comes with time. Especially if you have not been involved in selling before.

    This is sort of my experience.
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  • Profile picture of the author Tamer
    Usually I don't blatantly ask for the sale... the order button is more than enough in most of the cases.

    Tamer
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  • Profile picture of the author KingOfContentMarketing
    Good post. ASK for the sale! However, I would not ask at the beginning of the copy. Wait until you've delivered value in your sales talk.

    Of course, your customers are the final say. Test everything.
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