I have this great idea for a report on something I haven't seen anywhere in the WSO section. A different slant on an often-overlooked market. I'm really excited but I'm nervous too.
Nervous because I understand that I write a sales letter in the text box of my WSO, and after some investigation on paypal I found the "Buy now button" that most people are using. Here's my questions:
1. Do you have to have a business account on paypal or will the premier work just as well? Both allow you to accept payments. What do you use? From what I see one paypal, both charge on a per-transaction basis. Neither have monthly fees, right?
2. (This one is probably silly for you veterans) How in the world does a customer access my product once they pay? I will be selling my report as a secured pdf. Can I somehow do this through paypal or does paypal route somewhere secure? Totally confused. I can't use Clickbank if I'm doing a WSO because I want to offer it in here at a discount first (obviously) before I release it to the general public.
3. What price would you expect to pay for a WSO that is a special report, 15 to 20 pages, that really does have valuable, original information in it? What would I charge the general public?
Any advice would be great.