ooo, someone wants to advertise on my site... 1st time, how much?

Ask for a very high price and then negotiate. They'll probably just want a text-based advertisement.

If you ask too much than you might not get anything at all, as not everyone likes negotiating.
If I were you I'd ask something like $7.50 per text link and $10 per banner. If you have many sites, offer these as well.

I usually get offered something like $50 or $60 a year. Seems to be fairly standard for lower traffic sites. Some I accept, some I reject.

$10 to $20 a month for a Text Link add is reasonable depending on the Page Rank of the page.

Also, assume your buyer already knows how much traffic you get, what your Page Rank(s) are and what to pay for a text link/banner ad more or less.

If you ask for too high a price - then that just may reveal your lack of experience in this area. If you ask too low a price - then you leave money on the table.

If the buyer is trying to buy banner ad space, then he or she will probably already know that such media buys are based on CPM (cost per thousand).

And as your site only gets about 1000 visits a month anyway, selling a banner ad won't be as financially beneficial to you.

Also, Banner CPM rates nowadays are somewhat pathetic at $2 - $3 per thousand - based on my experience - and depending on the industry the buyer wants to advertise for. By the way, I have a high traffic site and I'm happy to sometimes get as much as $5 CPM -- but that is across hundreds of thousands of impressions so it's worthwhile

So, what to do? Selling a text link ad at $10 to $20 a month ($120 - $240 a year) may be your best bet.

And if you're up to it, start building dozens and even hundreds of easy-to-build and easy-to-maintain sites. Soon enough, you'll have your own mini network pulling in millions of impressions a month.

Then get Open X or any other free media/banner ad management software and install it on your site. The software will handle ad rotations and other aspects of running your network. At that time you can sell ad space for much more at $1500+ per advertiser. And even at $3 CPM - 10 advertisers can get you $15K a month just for delivering 500,000 impressions

Ok, sorry for getting long-winded. Hope you've found this helpful.

Best!

wow warriors prices for advertising sounds over priced.

1000 visitor a month are not much, If he going for small banned $5 - $10 a month (something like 125 x 125)

negotiate with them make them make the first offer, then whatever they say say no and doube it, you should be able to rest somewhere in the middle. It's worth as much as someone is willing to pay for it.

I got one, too. They want to advertise on my site for 150$...for a year!

Offer them a banner or side display slot for a flat fee. Show them a google traffic report if they want, otherwise basd off of 1k visits a month I'd say charge $100 or less.

To be honest though, if it's an experienced marketer, like if I was negotiating with you, I'd offer you $40 flat to start.

I know that's not as high a number as you wanted to hear, but if they are not an experienced marketer then just shoot for $100.

I suggest $30 a month, with discount for 6 month term and larger discount for 12 month term. Say, $150 for 6 months and $290 for a year.

Call me paranoid but my scamometer is hitting 10. Why would someone be seeking you out for a site that only gets 1,000 visitors A MONTH?

Unfortunately quite a few people who "Reach out" to advertise on small sites are very much like street walkers. They will screw you and give you a virus.

Be very careful about what you do, what you put on your page, how you get paid.

I recently sold two text links, one for $285 a year and the other for $480 a year. Neither are on prominent pages, but are on pages with content relevant to the advertisers. That's one factor in the price.

Another factor is if they want "do-follow" links or not. If not, a lower price is warranted because you're not giving up any link juice to them. If they want the link juice for the search engine benefit, then a higher price is warranted. That's the second factor in price.

The links I sold are on a PR5 site. That costs more than links on a site with a lower PR value. That's the third price factor.

Then there is number of visitors, and you said your site is getting about 1,000 a month. My site is getting about 55,000 a month. That's a BIG difference, and another price factor.

Figure out the price you'd be happy with, and then add some onto it to give yourself some negotiating room if you tell them your asking price. I like to let the buyer make the first offer. I'll tell them something like this:

I'm not too keen on selling ad space, but I'm always willing to listen. I suggest you make your best offer first.

Depending on how much the offer is, I'll either accept it, counteroffer, or tell them they're not in the ballpark.

Sometimes telling them they're not in the ballpark will bring in a much better offer. The last time I did that the company's agent doubled the offer. I still turned them down though. The offer was good enough, but I didn't want to advertise for the site she represented (which wasn't disclosed until we agreed on a price).

Yeah, becareful on what sites you advertise. Their ads must complement your site as well. Otherwise your potential customers on your own site may be put off or confused on what the actual content of your site is really about.

For low traffic sites such as yours, $5-15/month is around the average.

Just make sure that they send you an image ( if they want an image/banner ad) and not a link to an image, as they have the possibility of changing the image at a later point without your consent which may end up damaging your traffic.

Between $200 to $400 is more than enough while your traffic only 1k per month . Even all traffic is quality and unique traffic but the traffic amount still low.
Ask for more when you get more traffics.

Well, just give a fair price. It is good to help others.

Yeah I guess 65 is a good price for your site but you should try to expand and ask for more when your site gets more visitors.

Honestly?

For 60$ a month I wouldn't login to the site to put the damn banner. Unless he sells peanuts, and even with 1K visitors per month, that customer will rank good profit from the investment. So why bother selling short?

yes you have to go for it....

i got a bunch of micro niche sites, getting 200-500 unique/month, and i got paid text links on almost all of them, at a 30$/month average, all on "paypal subscription" so it doesn't really matter, i would have sold them even for 10$/month, as i don't do any work on these sites, and it adds up to the adsense income

Great for you. The transaction seemed to go quick and smoothly...hope you get future offers as well!

Just be careful Dog there is a big scam going around.

There is NO REASON for you to install anything on your site for an advertiser if they ask you to install anything on your site to track impressions run a mile.

Kickin it on Amazon

Gaz Cooper
Amz Training Academy

Insightful comments!....I am working towards having ads on my site in the near future. Will definitely bear all these in mind.