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i need some sales letter advice please

by raylee1
7 replies
hi, im creating my own pilates fitness dvd with resell rights (it will be a wso first) filming is going on this week. weve had a few delays but were getting there slowely but surely.

one thing ive never done is write a sales letter.
ive been looking at some templates but not sure im looking at the right ones for a fitness dvd.

can anyone point me in the right place.

thanks
ray
#advice #letter #sales
  • Profile picture of the author KenJ
    Hi Ray

    That's a great niche and a great idea for a product. I hope you do well with it.

    I would tell your life story and how Pilates has changed it. Look at the clickbank products in your niche and see how others set out their page. Also visit the Copywriting section of this forum for advice and guidelines.

    If you have a budget then get a pro to write it, but I have never done this. I simply write my page and ask for comments from forum friends and real life friends.

    Kenj
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  • Profile picture of the author travlinguy
    Unfortunately, sales letters don't lend themselves to plug and play templates. They need to be carefully designed by people with experience writing them.

    And WSO sales letters are even more delicate because you're looking at a warm audience (for most of the stuff sold here) that doesn't want or need a lot of stuff you'd deliberately put into an appeal to cold traffic. I'd suggest you find someone who knows what they're doing.


    Good luck.
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  • Profile picture of the author Raydal
    Originally Posted by raylee1 View Post

    hi, im creating my own pilates fitness dvd with resell rights (it will be a wso first) filming is going on this week. weve had a few delays but were getting there slowely but surely.

    one thing ive never done is write a sales letter.
    ive been looking at some templates but not sure im looking at the right ones for a fitness dvd.

    can anyone point me in the right place.

    thanks
    ray
    If you've never written a sales letter then it may be best to
    hire someone to do this for you. Why risk your results on
    a learning experience? I wish I could do everything for
    myself but I can't. So I wouldn't recommend going this
    alone except you're really strapped for cash.

    Again it takes money (or time) to make money.

    -Ray Edwards
    Signature
    The most powerful and concentrated copywriting training online today bar none! Autoresponder Writing Email SECRETS
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  • Profile picture of the author Robert H Cwik
    Agree with Kenj - look at similar clickbank products. For example have a look at Fitness Model Program by Jennifer Nicole Lee to get some ideas.
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  • Profile picture of the author imdomination
    Yeah, when I start a sales page in an industry I've never done it in, I always look at the sales pages of 10-15 different products that I KNOW sell.

    Take out a pen and paper and write down what you like and dislike about all of them, what things they have in common, etc. Pretty soon, you'll have your own template developped that should work well!
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    • Profile picture of the author raylee1
      thanks for all your advice, im taking it all in.

      as they say "everydays a learning day"


      ive got a few quid in my paypal, i might just get someone to write it for me once i get all my info sorted.
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  • Profile picture of the author John Galt
    Have your read The Ultimate Sales Letter by Dan Kennedy? Its a great book for those that don't know copy from a car... and it's cheap. Worth the time to read it, even if you end up hiring the job out. Otherwise, you won't know if you're buying gold or scrap.
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