What is your content creation process like?

Originally Posted by Kyle Oliveiro

I think it would be interesting to hear how some of you go about writing content for your sites. Different types of sites typically have content crafted in a certain way that fits the purpose of the site - for example, product review sites are usually very informative while content for blogs are usually on a more personal level.

As for myself, when I start on a new niche site, I usually read up all I can on the niche from both online and offline sources. Once I have a thorough understanding of the niche, I then sit down and plan titles of articles. I make sure to do some keyword research so that the titles of my articles are keyword targeted. When writing the actual articles, I try not to refer back to my sources of information. I don't edit my articles as I write so as not to lose momentum. Once I've drafted out the full article, I let it sit and come back to edit it the next day with a fresh mind. This is somewhat similar to what Ed Dale teaches in The Challenge.

I write product review articles slightly differently. What I do is to read up on a bunch of positive and negative customer reviews about the product. I then take down notes of the products features, and its major pros and cons. I then write the review article in a certain format based on what a fellow Warrior has posted in one of the threads here. I list the main selling points and features of the product, state what kind of person is likely to buy and be satisfied with the product, elaborate on a couple of the major features and pros, and then write a paragraph of a small downside of the product (making sure to provide a solution to the downside, so I don't put the visitor off completely) - just to keep things balanced)

So, how do you go about creating content for your sites?