False product claims...

by 24 replies
29
I've noticed a recent surge in product releases lately... I have not opted in to even half of all the emails I am receiving these days. But the real problem about these releases is the crazy product claims... Earn $537 in three minutes every day... Earn $47124 from free traffic every month...

I am sure it works to hype up a product, at least to get the attention from people looking to start up in IM. But isn't this kinda marketing just shooting yourself in the foot? Don't you get a shady reputation from claiming such things..?

I think nobody with a reasonable sense of realistic achievement possibilities believes that there is such a thing as an automated income source that earns you millions... for 47 bucks one time payment... And if you jump on it thinking it will, you'll feel scammed real soon and leave the business...

I think this should stop and I hope that there will be a more serious approach in product releases next year...
#main internet marketing discussion forum #claims #false #product
  • The people who are making those claims will not read this thread, nor care about your opinion on it even if they did read your comments.
    • [ 2 ] Thanks
    • [2] replies
    • Banned
      I care and value their opinion because everybody is special in their own special way.

      Anywho, hey OP, I know you meant well with your first post calling out those rascals that are scamming us...but it's been done. To death. Hundreds of times. Check that. We may be in the thousands.

      Move along guys, nothing to see here...
    • Agreed. The people using these claims are not concerned with ethics, but rather making money. And they prey on the gullible, sadly.
  • Sadly I have to agree with tpw, and say that the unscrupulous marketers will neither care about your opinion, or even bother reading this thread.

    However, there are too many wild claims out there, and it takes good people to stand up to these guys and not buy their over hyped products. Again though, there are plenty of good marketers out there, and their products do work, just sift through the rubbish, and you'll find the gold eventually.
  • The world is loaded with BS. Simply learn to recognize it and avoid it while going on with your life. If you stop to comment on every steamy pile you come across you won't have time for anything else. Good luck.
  • They get a bad rep because they deserve it.
  • It mostly depends on being good at math and bad at business.

    You get up in the morning and you have an idea. You do some research, and it looks like your idea would work. You go to lunch and think about it a while and go yeah, that's a cool idea, I'll do that. You head back home, plan out some stuff, write on your whiteboard, maybe draw some diagrams.

    Then you fill out three forms and click a button, and an hour later you've flooded $5,370 into your PayPal account.

    So you go "OH HOLY CRAP" and fire up your word processor. You write down what you did, and then you start surrounding your detailed explanation and fifty screenshots of "fill out these three forms" with magic power-word hypnotic dream-selling persuasion BS.

    Late that night, you print the report to PDF and submit your WSO sales copy for approval with a headline of "Imagine making $5,370 an hour!" and go to bed.

    Except here's the thing: you didn't make $5,370 an hour. In fact, it took you six hours to make that $5,370. And that's after you had the idea - which took somewhat more than two weeks. Plus you have absolutely no damn clue whether this will work more than once.

    But you're merrily doing the math on $40k a day if you do this all eight hours, or $200k a week if you work on it full time, or over $10 million if you do this for a whole year!

    And the only reason you don't end up in jail is that you said crap like "imagine" and "help" and "up to" and "as much as." You weasel-worded just right so that you didn't REALLY say anything. You basically said "hey, I did this once, let's pretend you can do it anytime you want."

    But fundamentally, the only lie in here is that the vendor knows WTF he is talking about. He's not trying to be unethical or fraudulent, and technically he isn't. He's just stupid.

    Now, that's not always true. Some people really are full of crap, and they know it, and they'll tell you anything you need to hear so long as you give them the money. They don't care. But those people are a very, very tiny minority.

    Most people selling based on income claims just don't really understand the difference between "$5,370 an hour" and "$5,370 in an hour." They've no actual clue about how real business works because they've no actual experience in real business.

    Some of them proclaim it as a badge: "I've never held a 'real' J.O.B. which as we all know stands for Just Over Broke, ha ha ha." But then you say "so, in other words, you've never been held accountable for performance and productivity of other human beings under your management?" and they start spluttering about how it's not really about that.

    Except it is. There's a reason we expect and assume 40% productivity from most employees: because nobody can be productive for eight solid hours. Most people can manage three at the upper end. So even if you could make that $5,370 happen over and over again, it's only $16k a day and $80k a week and $4 million a year.

    And most of these things really can't be done over and over again. They require a "rest" period before you can do them again. This period is frequently measured in weeks or months. So if it happens to be six weeks on this one, that $5,370 in an hour is really $3,490 a month and you're making a princely $42k annually.

    But those inconvenient truths require you to understand real business.
    • [ 6 ] Thanks
  • It's sad to say that many marketers do not have your best interst in mind. I've been lied to cheated and cursed a few times over the years. Nothing will ever beat hard work. Don't believe that you will ever be able to sit home push a few buttons and your bank account will just fill to the brim with cash. It just won't happen.

    There's no substitute for hard work. That may mean finding out everything you can about a subject before you get your feet wet. Measure twice cut once.
    • [1] reply
    • Banned
      But you can make a few phone calls and do it, right?

      Quote:
      Originally Posted by Russel Mogul
      Study what the gurus do-and do it yaself . It's a never ending cycle!

      Erm...heard of sarcasm?
  • What doesn't kill you makes you stronger.

    Learn from your mistakes, and the BS is easy to spot after that ! ; )
  • This is true Michael. At the same time, however, we've seen a LOT of veterans -- who should know better -- promoting those $37 push-button 'miracles' that have been launched over the past couple of years.

    Obviously the lure of the commissions on the $197 upsell is too powerful to resist. </cynical mode>

    Michael
  • Study what the gurus do-and do it yaself . It's a never ending cycle!
    • [1] reply
    • Horrible advice, clearly. Can't wait to see how far you go.
  • Well most of us have a functioning BS meter if we have been around for a while.

    They are targeting newbies who are all too eager to believe it is that easy.

    Listen up newbies (if you are smart enough to read threads like this before you fall for stuff like that) - It Isn't!
  • This country has simply prostituted capitalism (looking at it from a big picture perspective). Remember, the new trend in commerce in America is the only thing that matters is that something can be marketed.
  • Of course they DO damage their reputations...but so what? They just start over again under another name - promoting another crap product.
  • Banned
    [DELETED]
  • The sad truth is... that's what consumers WANT. Instant gratification. Overnight success. No one's going to buy a course that's going to "take a lot of work and give you slow and steady results"

    But yes, you're right... it comes down to the quality of the product. If the product sucks, good copy and marketing can't make up for it.
    • [1] reply
    • My youngest son wants a pet unicorn.

      He can't have one, because there is no such thing.

      Putting up a sales page that says "Real pet unicorns only $3,000!" may accurately promise what he WANTS, but it is not what you HAVE, so you are a complete dick for doing it.

      Especially because he would cry and throw tantrums at me for being so mean and not getting him the pet unicorn he so desperately wants. When I do the next best thing and get him, say, a pony... he will not say "yay, a pony." He will bitch that I was supposed to get him a unicorn, and when I say there is no such thing he will scream about the sales page he showed me.

      So that blatant dickery is not just lying to customers and promising them something they can't have, it is also crapping all over legitimate ethical businessmen who are honestly trying to offer the best products they can.

      You can't sell what you don't have, no matter how much people want it. "It's what they want" is just the dumbass excuse vendors use for lying to people so they can take their money.

      Surely you have some problem with that, right? Lying to get people's money? You understand that this isn't a legitimate business model, don't you?

      Good.
  • Yeah. It's pretty sick but at least Clickbank is tightening up about this. There was a few months where it was launch after launch and I wouldn't promote this garbage. It's basically to make a few dollars and then off to the next launch. Some of the sales pages are so hyped up that I have to laugh.
    • [1] reply
    • its all a greed game. from the gurus to big time affiliates to newbies themselves. How a $37 piece of software could net you over 6 figures with little to no work ...well it's beyond me
      • [1] reply
  • There are a lot of claims, but there are also a lot of people that make BIG money online, that's a fact
    But you do need a lot of work to get to their level (Am I right? correct me if I'm wrong and there are really wasy ways to succees online, loopholes, etc.)

    Most people are lazy and look for shortcuts - that's where they get cought by these "So-called" gurus (gurus in psychology and making sales copies)
    Magic pills are rare-to-none, so stick to gradual progress: it gives a consistent result, not just a temporary relief.
  • I don't know how these people actually sleep at night. That's what u call zero conscience. If i did that; i'd walk down the street and a brick would fall on my head.

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    I've noticed a recent surge in product releases lately... I have not opted in to even half of all the emails I am receiving these days. But the real problem about these releases is the crazy product claims... Earn $537 in three minutes every day... Earn $47124 from free traffic every month... I am sure it works to hype up a product, at least to get the attention from people looking to start up in IM. But isn't this kinda marketing just shooting yourself in the foot? Don't you get a shady reputation from claiming such things..?