HOPPY-OLOGY
I live on a hill overlooking my small town of Roseburg, Oregon (pop about 20,000) and....Deer, Possums, Raccoons, Many Species of Birds and....WILD TURKEYS visit my front and back yards.
Last Spring, one of the dozens of wild turkeys that visit us in our Front Yard....showed up with a Broken Leg.
We named HER...."HOPPY" and....I started feeding her a Special Mix of Sunflower Seeds in my BACK Yard. Well....as I was looking at this "wild" turkey this afternoon (she's almost ready to eat out of my hand)...I thought; "Ya know....here is a WILD animal that is normally AFRAID of humans and yet....it is almost ready to eat out of my hand. (See Photo Below)
As she was munching away I thought, "Ya Know....it's the SAME with SELLING! Ya gotta give your "Target Market" (whether it's a Wild Turkey or a business owner, professional, dentist or medico)....a REASON to DO what YOU want!
How did I get a single, wild turkey (with a broken leg) to;
.... Leave the Pack of a dozen or more of her group...who eat in my Front Yard...to leave the Flock and fly OVER my roof....to my Back Yard to a Special Feed Area?
It's called, "enticements"! If the "enticements" are STRONG ENOUGH...you can get...even...WILD TURKEYS to...."do YOUR Bidding"!
So....my point is; Offer potential customers, clients....a High-enough REASON to do something and....you "Got Em"!
Don Alm...."Hoppy-Ologist"
PS...If you'd like to see a few more photos of my Pet...WILD Turkey...send me a PM
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