How Do You Feel About OTO's Do They Make You Angry ?

by Dave d
24 replies
Hi Guys,

There seems to be a huge number of WSO's now with OTO's and I just read a post over on the WSO section where a member complained that OTO's are just greed.

To be honest Im not entirely sure how I feel about OTO's since Im a buyer and a seller. One thing that does kinda bug me is an enormous upsell whereby your made to feel that your almost doomed to failure without it.

When I buy something I like to make a decision based on evaluating everything that's on the sales page, obviously the price being an important factor. Now with a OTO, that you don't know about you don't get that opportunity to evaluate everything that's been presented before you make a buying decision.

Recently I came across a WSO that I was interested in and I found out the OTO was a plugin which greatly complimented the original offer without it seeming like your doomed to failure without it.

Personally I will continue to offer OTO's but I will try to do it in way that compliments the original offer for example a PLR pack and the OTO being a done for you traffic package.

What do you guys think ?
#angry #feel #make #oto
  • Profile picture of the author onSubie
    I agree on the huge upsell that makes it seem essential.

    But some I don't mind. For example, the WSO may be a method while the upsell is a tool that makes it easier to automate the method.

    Or a second pair of Blue Blocker sunglasses if I order now.

    Mahlon
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  • Profile picture of the author TheJustWarrior
    Heres the thing...OTO's are awesome if they respect my interest but I have ordered a product, been offered some crazy big inflationary OTO with no idea why I even should, didnt even understand it...looked for the "no thanks" pretty fast and on top...I lost respect for the purchase.

    I dont get why marketers dont take OTO's seriously, its a big opportunity to sell me the "missing piece" but they always miss the mark about whats important to the purchaser, its like a "shotgun" approach when it should be scapel
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  • Profile picture of the author Kal Sallam
    I love to observe how others are marketing along with their funnel set up.

    If it is a vital component that has to be purchased to complete the WSO that was

    NOT announced I wouldnt be too happy about it.

    However it still depends on the type of offer.
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  • Profile picture of the author IMSince2003
    If you have a relevant offer that is not a hidden part of the system, then I have no objection to an OTO. If you put it in my face over and over again and make it so I can't close your 30 windows, then I'll ask for a refund (and I have).
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    • Profile picture of the author ColinT
      Originally Posted by IMSince2003 View Post

      If you have a relevant offer that is not a hidden part of the system, then I have no objection to an OTO. If you put it in my face over and over again and make it so I can't close your 30 windows, then I'll ask for a refund (and I have).
      you took words out of my mouth.
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  • Profile picture of the author barbling
    I think OTOs, done well (ie, add value), simply make sense. I tend to make mine to be done-for-you templates and the like; buyers seem to appreciate the time saving.
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  • Profile picture of the author tpw
    I don't understand why so many marketers encourage others to be angry about someone marketing to them.

    The best written OTO (One Time Offer) would be one that had high conversion on the back-end of an offer on the front-end with a high conversion rate.

    If the front-end offer can be used, without the OTO, then there should be no problem.

    If the front-end does not work without the OTO, then there is a real problem there.

    But so long as the OTO makes the front-end offer easier to implement, then where is the issue with the OTO?

    You can still use the front-end offer and get from it what you expected to get. And, if you want the process simplified further, please consider the OTO.

    There is not much here to be angry about...
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    Bill Platt, Oklahoma USA, PlattPublishing.com
    Publish Coloring Books for Profit (WSOTD 7-30-2015)
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  • Profile picture of the author tpw
    Originally Posted by true900 View Post

    dude now stop deleting my posts and send me a pm

    Where are you going to take your next vacation?
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    Bill Platt, Oklahoma USA, PlattPublishing.com
    Publish Coloring Books for Profit (WSOTD 7-30-2015)
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    • Profile picture of the author tpw
      Originally Posted by tpw View Post

      Where are you going to take your next vacation?
      Originally Posted by true900 View Post

      problems? .

      Nope. Enjoying your tantrum, and waiting to see what drops next. :p
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      Bill Platt, Oklahoma USA, PlattPublishing.com
      Publish Coloring Books for Profit (WSOTD 7-30-2015)
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    • Profile picture of the author WD Mino
      Here's the thing about OTO's

      an oto is not an upsell it is a special offer available right then, and right then only, many people put things up and call it an oto but I could punch the url in directly and buy whenever so that essentially is not an oto. it is an upsell.

      That being said, when a customer purchases anything they should not have missing pieces of the puzzle which are filled in with the upsell or oto. this is what I find unethical and stupidity in action.

      Your upsell or oto should compliment the purchase not be required for them to use it or benefit from it. People do things their own way but it hurts folks who trust them enough to purchase to begin with, people often are blinded by the quick buck when really, if you make the effort, don't make the people who buy from you feel like your a dork and actually take care of them that one purchase turns into much more.
      To each their own I suppose but it makes the job of those who do things right that much easier, I am sure none mind having the customers come to them as opposed to the competition

      from my family to yours Merry Christmas and be awesome!
      -WD
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  • Profile picture of the author travlinguy
    They're part of marketing. And since it only takes a click to pass on the offer I don't understand the problem. As mentioned, if the OTO is needed to make the primary product work that's downright deception and should be reported.

    If it's something that makes the primary product easier to use I'll bookmark the page, try the product without it and if I think the OTO would be something useful I'll come back and buy it. The vendor might only show me the page once but that doesn't mean I can't bring it up on my own.

    Marketers who complain about being marketed to aren't marketers at all. They're whiners.
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    • Profile picture of the author Norfolk
      Originally Posted by travlinguy View Post

      If it's something that makes the primary product easier to use I'll bookmark the page, try the product without it and if I think the OTO would be something useful I'll come back and buy it. The vendor might only show me the page once but that doesn't mean I can't bring it up on my own.
      Exactly! That's what I do too. They're not really one time offers if you take that simple step.
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    • Profile picture of the author tpw
      Originally Posted by travlinguy View Post

      They're part of marketing. And since it only takes a click to pass on the offer I don't understand the problem. As mentioned, if the OTO is needed to make the primary product work that's downright deception and should be reported.

      If it's something that makes the primary product easier to use I'll bookmark the page, try the product without it and if I think the OTO would be something useful I'll come back and buy it. The vendor might only show me the page once but that doesn't mean I can't bring it up on my own.

      Marketers who complain about being marketed to aren't marketers at all. They're whiners.

      Yeah, if I am sitting on the fence about the OTO, I hit File - Save As and download the page to my desktop, in case the vendor is running an IP check on the page.

      That way I can pull up the page any time I want to do so, and buy the offer if I decide that is the way I am going to go.
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      Bill Platt, Oklahoma USA, PlattPublishing.com
      Publish Coloring Books for Profit (WSOTD 7-30-2015)
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      • Profile picture of the author travlinguy
        Originally Posted by tpw View Post

        Yeah, if I am sitting on the fence about the OTO, I hit File - Save As and download the page to my desktop, in case the vendor is running an IP check on the page.

        That way I can pull up the page any time I want to do so, and buy the offer if I decide that is the way I am going to go.
        I don't imagine there are many vendors who would bitch about a sale out of sequence. But for those who do you're method is pretty cool.
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        • Profile picture of the author keniskandar
          only time i dont mind OTO is if i already know and have some interest on the product on offer. If not, i do get quite annoyed. So i recommend running OTO on one of your more established products, rather than trying out something new.
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          • Profile picture of the author Hamida Harland
            Whenever I see an OTO I nearly always scroll to the bottom of the page and click on 'No, not interested'. I usually don't even look at the offer. I probably miss out on alot of good stuff that way, but I probably save alot of money too.

            Upsells can be annoying when you have to click through 5 different pages to get to your download, but I've never seen that many upsells included in a WSO.
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  • Profile picture of the author Norfolk
    For me the one sometimes frustrating thing about OTOs is when I bought a product that looked very promising, and then the OTO seems to be almost essential to achieve the results mentioned in sales copy. I have yet never refunded a product because of an OTO though. It's bread and butter of selling these days and for many to come. The only reason people bitch about them is because they are unannounced.
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  • Profile picture of the author zamzung
    OTOs are regular part of this business... I mean, there is no internet marketer who is not using them and everyone will recommend you to use one if you are a seller... actually, they are pretty important revenue builders... but, what I hate about the OTOs is when they are actually needed for main WSO tactic, method or product to work as described on sales pages... that's not business, that is then a sneaky way to pull out more money...
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  • Profile picture of the author nicheblogger75
    OTO's definitely don't make me angry, becuase being a marketer I understand that it's a solid business model. And since most of the folks who buy WSO's are marketers as well, I'm sure they don't get too annoyed.

    One thing that is annoying, however, is when you purchase a WSO and come to find out you need the OTO for the entire thing to work properly. A pet peeve I have as well is when you get a WSO, and then the OTO has absolutely nothing to do with the purchase.

    For example, I bought a nice WP plugin a while back, and the OTO offered me MRR to three video traffic products. Doesn't make much sense since the two are not related at all.
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  • Profile picture of the author TiffLee
    Not sure why some people simply cannot get over themselves and click on the "No, but thanks" button and move on.

    ... unless, of course, the OTO is essential to making the original WSO work. In that case, off with their heads.
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  • As someone said above, a marketer complaining about an upsell is someone who doesnt think like a marketer at all...
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  • Profile picture of the author nicelife
    No,

    OTO's doesn't make me angry if:

    1. I know about the OTO in advance.
    2. The product is working as described in the sales letter without the OTO!


    Good Luck
    /Daniel
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  • Profile picture of the author Saito
    No, they don't make me angry--unless there are 2-4 or more of them.

    They are almost a requirement in some niches in order to break even on the front end and be able to grow your business.
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    • Profile picture of the author JohnMcCabe
      I'm with the majority here - a well done OTO does not bother me at all.

      A poorly done OTO (unrelated offer, should have been in original product, etc.) makes me feel sorry for the person missing out on the opportunity they have.

      Holding me hostage through a string of such offers, along with the endless "wait, before you go" traps, does make me angry. Not because they are "marketing to me", but because they are showing so little respect for me, my time and my intelligence. Such sequences come off as desperate attempts to pick my pocket and make me question the original purchase. They also pretty much guarantee I won't be putting myself in that position again by buying their stuff...
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