Could you make money with a POLITICAL blog?

66 replies
Could you make money with a POLITICAL blog?

This is a topic I've been thinking about a lot lately.

Politics is one of my big interests, and the topic obviously has a HUGE readership. I am pretty confident that this would be one of the better "niches" (can you even call it a "niche"?) out there when it comes to building traffic.

However, there is one problem I can see right from the top: low potential for affiliate promotions.

Most people who make serious money from their blog do so through at least partially through affiliate promotions, and I can't see there being much potential for affiliate promotions in politics. I'm also not sure the advertising potential is really there either, outside of pay per click, which gets barely any results.

Thoughts?
#blog #make #money #political
  • Profile picture of the author RySpencer
    I think that you CAN make money with affiliate offers with this type of niche.

    I don't think that the standard ClickCrank Product will suffice though.

    You need to look at your audience. They are generally going to be:

    +30 in age
    +Working Full Time
    +Earning +30K a year.
    +Post Secondary Education.

    You may be interested in promoting amazon books? eReaders and eBooks that go with them.
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  • Profile picture of the author Wilton White
    Hello Andy,

    I believe you most definitely *can* make significant money with a political blog. Though politics and religion may be considered "taboo" topics in some circles, they always have a passionate and fervent following that will support (or denounce) your political or religious leanings. It's the "passion" that you will make money on.

    If you are considering a blog about American politics, then you would almost certainly have to choose a "side"; the true independent (a politically neutral person) isn't a good "sale" to folks who want to argue one side or another. 'And most unfortunately, the type of political blogs, talk shows, radio shows, etc. that "sell" the best are those that fuel the fires of division and polarization among people...not unity and understanding. You will have to ask yourself if you are willing to enter that type of arena and absorb all of the negative/positive passion that goes along with it.

    I agree with RySpencer that Amazon political books will probably be your best bet for affiliate promotions.

    Good luck!

    Wilton
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  • Profile picture of the author DrFresh
    There's the occasional email/zip submit CPA offer that asks who you're voting for.. but yeah that's usually only around election time.

    Hmm.. The only thing i could think of is maybe promote political tshirts, posters, etc.. (EDIT: yeah, books too lol) Maybe amazon? You could even do custom drop shipping, design your own stuff and keep all the profit.... I had a political tshirt I designed a few years back, only reason I thought of this haha.. I think you'd really need a lot of traffic to make something like that w/physical products worthwhile though, but hope that sparks some ideas.
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    • Profile picture of the author AprilCT
      Amazon books and something like maybe Cafe Press or one of those type of companies for T shirts and other wearables or mugs. What you pick to feature, though, should directly relate to your articles and gist of the blog.
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      • Profile picture of the author Paul Myers
        Wilton,
        the true independent (a politically neutral person) isn't a good "sale" to folks who want to argue one side or another.
        Oh ye of little imagination.

        First off, your definition of an independent isn't quite accurate. Using that meaning will limit you to a group that's potentially profitable, but not in the kind of sense that "Cares a great deal about politics, but not at all for parties" will.

        Some potential revenue streams for this kind of venue:

        * Affiliate promotions.
        * Self-published t-shirts, hats, bumper snickers, etc
        * Paid ads, including from candidates (or not, depending on your preferences).
        * Run-of-network ads (banner networks and the like).
        * Paid access to private interviews.
        *** And last, but far from least, "Supporting member": A fee for membership, which gets them instant approval for comments (revocable if they cross certain lines), access to private content, and other exclusive goodies.

        Probably a lot more I'm not thinking of at the moment.


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        • Profile picture of the author Alan Petersen
          I have a friend who did well that he even spun off a site for political signs. Every election year sales go way up from politicians needing yard signs, door hangers, bumper stickers, etc.

          And not just the "big elections". Municipal elections are big business for him. So there is a lot of potential beyond just the traditional issue-oriented type political blog.

          He makes money from all sides. As he says, regardless of their politics their money is all green (in the U.S.).
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        • Profile picture of the author Wilton White
          Hello Paul,

          You wrote: <First off, your definition of an independent isn't quite accurate. Using that meaning will limit you to a group that's potentially profitable, but not in the kind of sense that "Cares a great deal about politics, but not at all for parties" will.>

          I'll have to disagree with you on this; I don't think anyone or any organization has a consistent definition of what makes an "independent" or a "libertarian" for that matter. There are various definitions for each floating around, but they all share a non-party affiliation as you mention. I didn't mean to say that they don't care about politics; I certainly do! 'And, I consider myself an independent.

          All I meant to say was where I thought the most money could be made from the current political climate as it pertains to blogging. I think that many (most?) would agree that the negative passion seems to be selling a lot more than the positive passion.

          It may be possible that you're more of an optimist than I am, based on your experience.

          Wilton
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          • Profile picture of the author Paul Myers
            Wilton,

            If my comment came across as a bash, I apologize. That wasn't my intention.

            The thing is, the definitions you use control the limits of your actions. I just don't want to see anyone choosing definitions that restrict them to smaller and less profitable market segments.
            I think that many (most?) would agree that the negative passion seems to be selling a lot more than the positive passion.
            I totally agree, as anyone who's been in the offtopic section of this forum for long can tell you.

            That said, it's possible to use those negative emotions for a positive purpose. Especially if you address the majority of voters in this country who hate the hostility of partisanship and channel that energy.

            What's the result of a double negative?


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  • Profile picture of the author Chris Worner
    A lot of people who run political blogs typically have their own book that they are promoting.

    Example;

    PunditMom*|*Having an opinion never goes out of style.

    -Chris
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  • Profile picture of the author JeanneLynn
    I have a political blog. It's my fun blog where I like to vent about politicians that displease me. It gets traffic, but doesn't make much money in Adsense (less than $30 for the last 4 months). The clicks pay real low, about 10 -12 cents each. I have about 65 posts up so I write and update the site several times a week. I'm currently trying Amazon on it to see if it produces better income.

    It's hard though because there are a lot of armchair pundits with blogs like mine.
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    • Profile picture of the author UptonGoodwin
      Originally Posted by JeanneLynn View Post

      I have a political blog. It's my fun blog where I like to vent about politicians that displease me. It gets traffic, but doesn't make much money in Adsense (less than $30 for the last 4 months). The clicks pay real low, about 10 -12 cents each. I have about 65 posts up so I write and update the site several times a week. I'm currently trying Amazon on it to see if it produces better income.

      It's hard though because there are a lot of armchair pundits with blogs like mine.
      If you're updating a couple times a week with good original content, you might have luck listening to Paul Myers post above and trying to add a membership only section of your blog, especially with the 2012 elections coming up this year!
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      • Profile picture of the author myob
        Consider also the wide range of pending issues, divisive topics, biographies of candidates, political humor/satire, analysis, etc. With a targeted slant, such blogs can be very profitable just through promoting books from among the huge selections available on Amazon.
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  • Profile picture of the author HatKing
    There is a significant amount of money to be made in a political blog - as long as you have a good group of followers. If you want to do it, start now and build your reputation. During the campaigns, if you have sufficient amount of traffic and followers, you will get people contacting you randomly to post ads on your blog
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  • Profile picture of the author sonu703
    i think adsense ads are not allowed on political blogs. I received a warning once.
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    • Profile picture of the author JeanneLynn
      Originally Posted by sonu703 View Post

      i think adsense ads are not allowed on political blogs. I received a warning once.
      I took the Adsense off my political blog to see if Amazon would be more profitable, but Adsense was serving me political ads (Ron Paul ads, Herman Cain ads).
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  • Profile picture of the author MiFortuna
    It is just like any other niche. Check out this example,

    www .jihadwatch. org/

    Super targeted audience, and very specific niche and they are monetizing using mostly books.

    And as always, content is king and backlinks are queen.
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  • Profile picture of the author travlinguy
    liarsandthieves.org and net are available.
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  • Profile picture of the author Alexa Smith
    Banned
    Originally Posted by Andy Button View Post

    Could you make money with a POLITICAL blog?
    Definitely.

    This is very widely claimed to be one of the UK's highest-traffic and most profitable blogs. It's definitely one of the best known. And even if that's an exaggeration, it makes the answer to your question "yes", I think?
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  • Profile picture of the author MikeyDreamboat
    Now is definitely the time to start if you are wondering about a USA political blog.
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  • Profile picture of the author hardraysnight
    sure you can

    bribery and corruption are real growth industries
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  • Profile picture of the author dannygnenerate
    Yes, you could monetize such a blog.
    I would start from the vantage point of how to get traffic (marketing is always key) so being social and getting involved in that type of community is plus. As said above taking sides is a great way to do it but then you're driving traffic away and sometimes being pro something means you're kicking out or not allowing the contrast. So don't chose sides, be neutral and always talk about it from both perspectives this way it'll make everyone happy and you keep your contrast to let them discuss. The last thing you want is to have a fan who likes your writing but leaves because of you being bias.

    Next you need to find out what those specific people buy, what age group education and income range they are is (which is usually high). Use quantcast for some of this information. This will help with the psychology of your market.

    Next, monetizing. As you already see above they talk about an Amazon product and also Clickbank has few also and of course you can use adsense. Twitter will be a great way to draw traffic to your blog along with starting a facebook fanpage intertwining all three.

    Good luck
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  • Profile picture of the author Ernie Mitchell
    I have a friend that has studied the US Constitution and Federalists Papers to the point that he has become an authority on both. He spends a lot of time posting on political blogs and news sites. He has also written a yet to be published book on natural versus admiralty law.

    At one time, I owned “TheConstitutionSays.com.” I offered to give it to him if he would start a political blog but not knowing anything about internet marketing, he passed on my offer. Properly approached I always felt it could have been the ideal political blog. He could have monetized it with sales of his book but every time I mentioned the subject, his eye would glaze over.
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    • Profile picture of the author Jon Patrick
      How much money do you think the Drudge Report makes on a given day? Granted, it's not a blog exactly, but the same principle applies.

      Most of the political sites have a lot of ads from political campaigns and special interest groups running on them. There are other types of ideology-correlated ads also, like ads for "green" consumer items on left-leaning websites and ads for outdoor gear on right-leaning websites. Some sites also have web stores where you can buy books (their own or others), t-shirts, etc.

      As long as you can get the traffic, you should be able to monetize a political site.
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      • Profile picture of the author dtea
        You could always sell flags.
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  • Profile picture of the author ATH
    these are all terrible suggestions.

    what you need to do is advertise for big corporations, lie to people about which bills are good for them and talk about jesus a lot. easy money. just look @ congress.
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  • Profile picture of the author OO
    Yes, I think buying into and catering to a certain ideology is key here. Being a mild-mannered moderate won't help you traffic wise.
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  • Profile picture of the author MikeTucker
    There is no money in politics or anything to do with political discussions. This is a niche of fools gold. Very few people would be interested in something like this and the time and effort you would invest would be a waste of money. Nothing will sell and many people won't even want to advertise on your site.





    Disclosure: I run two extremely successful political sites, one for Republicans/Conservatives and one for Democrats/Liberals. I make a truly STUPID amount of money from them, even more than I make from the niches which I actually enjoy... Mostly from advertising and junk and book sales.
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    • Profile picture of the author kindsvater
      My suggestion is to have the blog you are interested in. You will also need separate pages where you target buttons, bumpers stickers, shirts, autographs, etc., or oddball stuff. Promoting Sarah Palin's glasses was good for me while it lasted. Stuff like that.

      .
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      • Profile picture of the author MatthewNeer
        Originally Posted by kindsvater View Post


        My suggestion is to have the blog you are interested in. But don't expect to put up profitable ads. You will also need separate pages where you target buttons, bumpers stickers, shirts, autographs, etc., or oddball stuff. Promoting Sarah Palin's glasses was good for me while it lasted. Stuff like that.

        .
        This might be a great place to utilize a new free plugin that my buddy Dan created called Related Ads Plugin. Its actually a free WSO right now.

        What it does is lets you preload a bunch of different banner ads and then rotate them on your WP blog automatically based off of keywords.

        So when people hit a post about "Sarah Palin" for example, ads about her will show and vice versa.

        Free download: http://relatedadsplugin.com/
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  • Profile picture of the author MatthewNeer
    I've been kicking this idea around for awhile now, havent put it into action yet, so I figure I'll put it out there for one of your guys to snatch up.

    What if you took a rss feed aggregator and auto blog software and used them to pull the hottest feeds from all the top political sites and display them in one place.

    You would obviously categorize the posts by political party, topic of interest, and maybe even popularity.

    This way, people can get all the info, from a variety of different sources, all in once place.

    Video sites do this ALL THE TIME, and they KILL IT!

    Once you get massive traffic to it, selling ad space will be cake.

    And the best part, is that the whole operation would run on virtual autopilot!

    Have fun.
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  • Profile picture of the author Paul Myers
    Brian,

    How much do you think Nate Silver's blog made on advertising during the 2008 campaign season? The money depends on the approach. It might be tougher in some ways, but I'm betting it can be a lot easier in others.


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    • Profile picture of the author kindsvater
      No idea Paul. But from what I can gleam from Wikipedia it appears he was writing on the massively popular Daily Kos site, and made his name not from "political blogging" as that is most often though of, but from putting his occupation as a statistician to use and being able to predict with stunning accuracy election outcomes.

      Which I presume meant a major headache for gambling sites offering election bets.

      Despite his intellect, I wonder if he could have made more from the gambling sites instead of whatever he made from being the blogging Nostradamus of elections.

      Ultimately, I imagine your point is it isn't general political blogging where the money necessarily is, but in being the world's best in a super specific niche that for some, could be extremely profitable.

      .
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  • Profile picture of the author Iriss
    That's the wrong question to ask.

    Let's see here...

    1) Could you make money with a political blog with 0 daily visitors? NO

    2) Could you make money with a political blow with 1,000,000 daily visitors? YES!

    3) Could you make money with a website about lettuce with 25,000,000 daily visitors? You can make more money with a website about lettuce with 25 mil. daily visitors than you can with a political blog that has 1,000,000 daily visitors.

    Hard not to see my point after this.

    Good Luck
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  • Profile picture of the author x3xsolxdierx3x
    People love to purchase political merchandise, for their favorite candidate, especially as election season nears. Do a search on Cafepress and Zazzle and you should (already) see a ton of politically inspired merchandise.
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    • Profile picture of the author Paul Myers
      Brian,

      I believe he started with the blog at fivethirtyeight.com. It currently redirects to his blog at the NYT, but back then it was a political geek's paradise. The stuff at Daily KOS, IIRC, came later, after he'd demonstrated that his methodology translated well from baseball to politics.

      That's all from memory, though, so it may not be right in every detail.
      Which I presume meant a major headache for gambling sites offering election bets.
      The folks at InTrade loved him.
      Ultimately, I imagine your point is it isn't general political blogging where the money necessarily is, but in being the world's best in a super specific niche that for some, could be extremely profitable.
      You don't have to be the best, but you have to bring something to it that no-one else does. Or be interesting enough in an area that would draw a lot of attention from a passionate crowd.

      I would wager, for example, that you could do very well with a blog that focused on the disgust so many Americans have for the extreme partisanship and incivility that is the hallmark of our current politics.

      I'd like to see a site that did properly qualified linguistic analysis of various political speeches, ads and commentary, with an eye to the speech writers and copywriters of the world. (Maybe we could recruit Drew Westen for the job?)

      A generic political blog isn't going to be a big money-maker, but if you have a unique enough hook, you could do well with it. And maybe end up a "personality" like Silver has become.


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      • Profile picture of the author ExRat
        Hi Paul,

        Originally Posted by Paul Myers View Post

        I'd like to see a site that did properly qualified linguistic analysis of various political speeches, ads and commentary, with an eye to the speech writers and copywriters of the world. (Maybe we could recruit Drew Westen for the job?)
        It's not exactly what you're referring to here, but your comment above made me think of an interesting concept I came across while studying critical thinking and fallacies. The site and the concept seems to have come to a bit of a standstill, but regardless, I thought of this while reading your comment above and I thought that you mind find it interesting -

        PopUpFallacies.com

        It's the Obama video. I'm not sure that the fallacies highlighted are entirely accurate, but I thought it was a fun and educational idea - I'm weird like that.

        Incidentally, it was our old Canuck friend Mr. P. Short who set me off on this interesting learning path.
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  • Profile picture of the author Paul Myers
    Hmmm. An interesting example of a "political" blog that's all about making money.

    Sopa Daddy, Transfer Your Domain

    Go with issues tied to products. Nice twist on the theme.


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  • Profile picture of the author TonySanford
    Have a look at politicalbetting. com , Gambling ads and CPA pay very well.
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  • Profile picture of the author Paul Myers
    Roger,

    Interesting site. They use the concept of logical fallacies as a propaganda tool. That's ... different.

    For example, they describe each use of what they call a logical fallacy as a lie. Even when the alleged fallacy in question involves a statement of demonstrable fact.

    There were a bunch of other illogical uses of the terms throughout the two minutes or so I managed to watch it. Not exactly the most rigorous treatment of the subject matter.

    The most illogical part of the site is that they don't seem to understand the meaning or function of the term "logical fallacy." It applies to debate or argument of points, intended to prove or convince. The speech used in their example had no such purpose.

    But... It's cute, and it does something new. So, it will gain traction in some circles.


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    • Profile picture of the author Ryan David
      Most major political websites have started in the last 5 years. Dailykos.com, redstate.com huffingtonpost.com, and even politico.com

      Sure, you could just publish your thoughts on a blog and maybe make a few bucks, but those sites had compelling writing, then visitors, then major advertisers and other monetization options (subscriptions).

      I don't know Dailykos's total history, but their format is very interesting. I'd be curious if they were the ones that made it popular. Basically the idea of "Front Page Diaries" (featured writers) and Guest Diaries that can get "Rec'd" by other users so they are more prominent. THe founder is also the founder of the sbnation.com blog network which uses the same format.

      Nate Silver wasn't really affiliated with DailyKos.com, he was just a guest blogger there...just like you or I could be.
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    • Profile picture of the author ExRat
      Hi Paul,

      Originally Posted by Paul Myers View Post

      They use the concept of logical fallacies as a propaganda tool. That's ... different.

      For example, they describe each use of what they call a logical fallacy as a lie. Even when the alleged fallacy in question involves a statement of demonstrable fact.

      There were a bunch of other illogical uses of the terms throughout the two minutes or so I managed to watch it. Not exactly the most rigorous treatment of the subject matter.

      The most illogical part of the site is that they don't seem to understand the meaning or function of the term "logical fallacy." It applies to debate or argument of points, intended to prove or convince. The speech used in their example had no such purpose.
      I think I understand. :confused:

      If I were a political candidate and I chose to launch my own promotional campaign with these factors as the main thrust -

      a) instead of focusing on my strengths, I attack the weaknesses of my opposition, in particular via ad hominem (attacking the person) - even though I am not distracting that person with this attack, but instead distracting the audience, is it still classed as a fallacy/logical fallacy?

      b) my political party is brand new with new ideas. The current incumbent has been in power for some time, using traditionally accepted policies and the outcome isn't good for the people. Without going into too much detail, I base my campaign around the idea that 'new is better', employing ad novitem (appeal to novelty).

      Again, am I using a fallacy here or is there a different name for it purely because I am using it for the purpose of propaganda to influence the masses, rather than in a direct 'duel' between myself and another person?

      What's confusing me the most is the second of the two last sentences that I quoted -

      It applies to debate or argument of points, intended to prove or convince. The speech used in their example had no such purpose.
      Is it not possible to be involved in debate or argument, even if the two opponents are not immediately replying to each other in a 'traditional' kind of instantaneous debate, plus each opponent is actually directly addressing an audience rather than each other?

      I saw it that Obama was presenting his statement in a way that suggested that he was just 'reporting the news', when in fact he appeared (to me) to be engaged in 'political point scoring' in order to reinforce his position - to take the credit for the subject of the news as well as using his words to appeal to the general and chiefly patriotic emotions of the listener much more than just reporting the news.

      For example, between 0.40 and 1.40 he goes into vivid and possibly(?) unnecessary detail about certain things in order to make his point.

      I realise that the people behind the website seem to be confused - for example when I look at lists of fallacies I don't see many of the terms used in the video.

      But I am keen to understand more. Is he actually employing fallacies, propaganda, something else, or is he simply reporting the facts with his own opinion thrown in, in an entirely innocent manner?
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      • Profile picture of the author Paul Myers
        Roger,

        The answer to all of that lies in the differences between propaganda, debate, and announcement. In the example you referenced, that was announcement, with the purpose of morale improvement. There was no negative reference to the domestic "competition" that I recall. Not even a slight sideways jab.

        The partisan contests you used as potential examples would be a form of argument, even when they were done in solo messaging, like position papers or commercials. In those, the logical fallacy concepts would apply.
        I saw it that Obama was presenting his statement in a way that suggested that he was just 'reporting the news', when in fact he appeared (to me) to be engaged in 'political point scoring' in order to reinforce his position - to take the credit for the subject of the news as well as using his words to appeal to the general and chiefly patriotic emotions of the listener much more than just reporting the news.
        What in his comments made you think that? I didn't see it, but that doesn't mean there wasn't something there which could elicit that response in a sensible person.

        Hmmm... Might be best to PM me with that. It's not something the political animals here on either side would be likely to be able to treat as an educational discussion, rather than an excuse to bash "the other side."
        For example, between 0.40 and 1.40 he goes into vivid and possibly(?) unnecessary detail about certain things in order to make his point.
        Completely non-partisan, with not even a veiled reference to any fault on the part of anyone. In the US, reference by the President to that attack, without an explicit acknowledgment and revisiting of the occurrences of the day, would be considered to be trivializing the event.

        Especially given the news the speech delivered.

        It's possible the same approach would have different connotations in other cultures. As an example, the British have a tendency to treat such things with what we in America consider to be dramatic understatement. If I read that right, the impression you got might well be accurate - if the speech had come from a British statesman.
        Is he actually employing fallacies, propaganda, something else, or is he simply reporting the facts with his own opinion thrown in, in an entirely innocent manner?
        It appears to be propaganda, but it might just be entertainment. Or confusion about the nature of what he was saying. Not possible to tell with such a small sample.

        The only real clue was in the "lies per minute" rating, which is not logically supported by the material presented as evidence. That makes it look like propaganda, but it's not conclusive enough for me to form an opinion worth stating.


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        • Profile picture of the author ExRat
          Hi Paul,

          Originally Posted by Paul Myers View Post

          Roger,

          The answer to all of that lies in...
          Thankyou very much for taking the time to answer those off-topic questions, it's much appreciated and helpful to me.
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          Roger Davis

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  • Profile picture of the author timb98133
    Absolutely! It’s all a matter of getting traffic. Ways you could monetize it include Amazon affiliates or Absence. Even better yet you could create your own product to sell. Maybe it could be a voter’s guide for average Americans!! Just a thought
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    • Profile picture of the author Paul Myers
      Originally Posted by timb98133 View Post

      Ways you could monetize it include [...] Absence.
      That one gets the "Humorous Typo of the Week" award.


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  • Profile picture of the author SiteSmarty
    Why reinvent the wheel. Do what this guy does at Mixergy.com. He even tells you how to get setup. http://unbouncepages.com/how-to-interview/
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  • Profile picture of the author timpears
    Breaking News and Opinion on The Huffington Post

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    HotAir &mdash; Politics, Culture, Media, 2012, Breaking News from a conservative viewpoint

    Conservative news, politics, opinion, breaking news analysis, political cartoons and commentary

    Should I go on? It looks like most of the ads they show are paid banners but I could be wrong. I am only familiar with Townhall and Hotair. Don't have time to read them any more, but they have been going for a long time and obviously keep the presses turning.
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  • Profile picture of the author Lisha5684
    I definitely think you can make money with a political blog. Blog about what you're passionate about, make your blog known to people who are also passionate about that topic, then over time, your blog readership will grow and even if you don't make money with affiliate products, you can make money by getting sponsors to place their ads on your blog. That is my personal business anyway and I like it
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  • Profile picture of the author HeySal
    Ah Jeez - It's an election year. Of course you can make cash on politics - ever heard of cafe press? People will buy t-shirts and bumper stickers etc endorsing their favorite political candidate and views like crazy.

    If you are skilled in politics, you can create petitions for people, or offer a petition that you will fax to reps. If you are actually creating letters and petitions for people to sign, you can charge them fax them to their reps for them. As suggested before - sell the books, too.

    You can charge people to advertise their own political events, too.

    You do realize that if your position is the wrong one, though - once SOPA passes, the site may very likely get seized. Some people are already having funny little problems with their political niche sites. You will also need to expect a LOT of hate mail - some of it threatening. If there is room for public comment, your site will be a veritable battle zone.

    You also will need to have more than an "interest" in politics. You need to have expert knowledge of the political system and solid logical analysis skills, because many people with sites do and if all you have is an "interest", you aren't going to stand up under heat well enough to compete. If you aren't educated in political history and science, philosophy, the constitution and supporting documents, and current events you would be better off just making a site selling election year paraphernalia.
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  • Profile picture of the author YasirYar
    Hi Andy,

    I'm guessing you have probably already received the answer to your question. Personally, I think it is important to choose a niche you're interested in, as cliched as it sounds. Only this can ensure that you will update it with new, unique and exciting content. Once you get a following, getting money will not be a problem. Make sure you market your blog properly, and keep the target audience in mind.

    With the elections coming up soon, political fever will be high as it is. The only downside, I would think, is the huge number of already established political blogs. It will be hard to break into their traffic, unless you can provide something new to potential readers.

    Yasir
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  • Profile picture of the author LetsGoViral
    Depends on what country you are living in.

    In some countries with several parties in the parliament structure you might offer place to advertise before major elections.
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  • Profile picture of the author chrislangley
    It does help if the topic is of interest to you, and you can get participants especially in a forum like atmosphere, which would attract others, and then you can monetize it via ads
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  • Profile picture of the author cyberws
    I know some people who run political blogs - like Erick Erickson of Red State. Most of the money-makers are the ones who are promoting THEMSELVES. That is, they write books, look for speaking engagements, want their own radio/tv show, etc. and the blog is a vehicle to increase their own visibility. Yes, there is a lot of passion around politics but it is not an easily-monetized subject. If your #1 goal is making money, then choose something else. If it's your passion and you feel you can make a contribution, then go for it.
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  • Profile picture of the author EvolBaby
    Yes you can make idiotic amounts of money with politics BUT you need two things: humor and monetization of the blog.

    I've got three friends who have 3 of the biggest political sites on the web. Two of them have monetized their sites and couple them with radio/podcasts. The third has a monster traffic site, close to 10 million hits a month but doesn't know how to monetize his site even though it's been valued at at least $5 mill. I've tried to talk to him about it but he is strong willed and since he won't budge on certain areas I nor anyone else can help him.

    These sites make great money and get lists well into the tens if not hundreds of thousands. Just one link on their sites every now and then boosts my bottom line. I used to do editorial cartoons and those blew up traffic and now with Facebook I'm going to be doing them more. You do a great toon on Facebook with your URL in it and before you know it, that toon has been shared like 100,000 times.

    So if you have the right layout, interaction, monetization and great writers you will make money.
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  • Profile picture of the author johnharvard
    I think you could make decent money on a political blog by selling ebooks. Readers are there because they're interested in the topic. Knowing that, you could certainly tailor your offerings in that direction. Just my 2 cents.
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  • Profile picture of the author icoachu
    A popular political blog has gold affiliate programs and FX programs. Libertarian blogs are great for gold/fx programs. Think outside the "get rich quick" mentality and see that opportunities are all around you.

    If you need Facebook comment traffic for your political blog, hit me up at skype.
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  • Profile picture of the author dndoseller
    What matters is your passion and interest and ability to add value.

    You can monetize by packaging yourself as a political consultant, writing political books, etc.

    I'd suggest less focus on "methods" and affiliate programs. The end game should always be your own products and services.

    More focus on building a real business and brand for yourself.

    When you become a known expert in something you love - that is real long term magic and power : )
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  • Like with all blogs, it's all about gaining an authority status so your readership trust your opinions and recommendations.

    However, the political blog seems a bit too broad to target your audience easily. Are your readers middle-age right-winged family men? are they college students with vocal opinions in politics?

    You see, when you run a blog on, say, Internet Marketing, you know that 95% of your audience will be Internet Marketers, but a blog on politics (or philosophy, or something broad like that) is kinda difficult to target your average prospect.
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  • Profile picture of the author OrangeBull
    Ask Cenk Uygar, Sam Sedar, Ariana Huffington, and Matt Drudge if there is any money to be made in political media sites!
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  • Profile picture of the author Tim Franklin
    There are tons of methods available to monetize content on a political blog, website, ect, the sheer amount of paid advertising, adsense, even certain amazon products are a good fit, in fact just about anything if you tie it up with a nice red bow, or blue, )

    I have one such blog that gets a ton of traffic.

    If you develop good content and maintain the website you can monetize just about anything

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  • Profile picture of the author CurtisSWN
    Investments, gold and silver, food storage...you know....prepper stuff. Of course you might have to take a more independent, anti-establishment approach.
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  • Profile picture of the author travlinguy
    I'd say it would be wise to have two blogs. One that bashes the red team and one that bashes the blue...
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    • Profile picture of the author BKenn01
      Originally Posted by travlinguy View Post

      I'd say it would be wise to have two blogs. One that bashes the red team and one that bashes the blue...
      Or one that bashes both
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  • Profile picture of the author bobbyhouston
    Yeah, thought about the same thing since I'm a political science major and love writing about politics more than internet marketing, but you must use the IM skills to make money off any website you create. Many big political sites like Mother Jones for example have huge traffic, paid staff, contributors and the owner is a millionaire or damn near.

    You would have to watch the associated press like a hawk for new info and spin it and post it immediately, post to ezine articles, get traffic and use a small amount of adsense, amazon kindle, and sell a few spots of adspace. That's the way I'd go about it. You might can get people to opt in to a clickbank product that focuses on politics but that would be the least way I'd try to make money off the site. Hope this helps a bit.
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