how should i find buyers for my product?

by jumshi
14 replies
hello everybody

ive done the following

1. created product
2/ created webpage
3/ created blog
4/ created seo
5/ done some articles


my first question is how do i get buyers?

ive created a list for my product but i have been told that i need to create a separate list in order to promote my product to them. so that means i need 2 lists? like i said my first list is for people landing on my salespage. but if i create a second list isnt that like twice as much work?

my second question is should continue to pursue SEO or should i list build?

ive found out the hard way that with SEO unless you are constantly pumping it up ( ie backlinking boosting etc etc etc) then your ranking drops. Imagine that you are ranking for 6 keywords, regardless of hi comp or low comp, you need to make sure that all 6 stay at your position or your competitor beats you to it! how horrible is that?

my third question is if i decide to build a list, what do i do about the SEO?

as you can imagine having spent time money effort on articles and all kinds of money to get to google page 1 and now ive been told that i should create a list in order to get buyers, im stuck - do i focus on listbuilding and stop SEOing and let my ranking drop?

my fourth question is, should i put an optin form over my salespage and let all the existing traffic go for the optin?

despite ranking high as explained above for 6 keywords i havent had 1 optin. im not sure what im doing wrong here but im thinking if i put an optin over my salespage then that would fix things rather than trying to tweak the salespage ,which i think is very well written.

my fifth question is : when should i jv?

i have written to several warriors on here and there is no response. is jv-ing something that should be done once you have a list? like i said i havent even finished my newsletters yet for my salespage and already a spanner has been thrown in the works telling me that i should focus on building a list before creating a product

thanks everybody
#buyers #find #product
  • Profile picture of the author elexmedia
    For the shortcut... you could buy Solo Ads, promote your product through other people list.
    It doesn't need SEO, webpage, or article marketing. It really easy but need little investment.
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    • Profile picture of the author Tyler Pratt
      It looks like you need to give away a sample of your product for free. Get a list of samplers. When they buy, move them to your buy list.
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      • Profile picture of the author jumshi
        Originally Posted by Tyler Pratt View Post

        It looks like you need to give away a sample of your product for free. Get a list of samplers. When they buy, move them to your buy list.

        thanks, where do i find the samplers? create a facebook fan page? and if they sample why would they buy? sorry im confused please can you explain the steps?
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    • Profile picture of the author jumshi
      Originally Posted by elexmedia View Post

      For the shortcut... you could buy Solo Ads, promote your product through other people list.
      It doesn't need SEO, webpage, or article marketing. It really easy but need little investment.
      whats the best way to get other peoples list? people dont seem to want to promote newbies it seems
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  • Profile picture of the author MikeTucker
    It would helpf if we had a clue as to what your product is.

    1. If you want to catch fish, you go to the water. If you want to catch a certain type of fish, you go to a certain part of the water. Decide what kind of people will buy your product, and go to places where they are.

    2. Forget SEO.

    3. Build a high quality list, forget SEO.

    4. Only if you are driving tons of the lowest quality traffic you can find, which really seems like a waste of time, energy, and effort in my opinion. No, when someone reads your salespage they should be forced to either buy or click the Red "X"

    5. There are a lot of different types of JV deals. Join the War Room and read up on some of the good manuals there.
    Signature

    The bartender says: "We don't serve faster-than-light particles here."

    ...A tachyon enters a bar.

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    • Profile picture of the author Global Warrior
      Hi

      Happy New year

      I bet there are times when you say something like, man, if only i could have got in on buying Google shares at the very beginning..... or some other such wish. Thats great but the point is maybe you are saying it based on your knowledge today about something that happened in the past.

      Why is this relevant? Because you need to find people now, today, that realise the future value of your product, assuming it has one. These are referred to the early adopters. These are the people you need to get in on your product now, because these are guys that give it the kudos the middle majority need to get off the fence and buy. Its like a recommendation.

      You need that because your masses need to see other people buying it before they will... just like when someone said, hey these Google guys are floating and Mr Average said, yeah, ill pass this time.

      And the point about your early adopters is that they respond to a completely different level of marketing than the middle majority. Roughly, early adopters and over achievers are around 15-20% of your target market, the middle majority make up the next 50-60% and the laggards next. Most marketers make the mistake of going for the 50-60% market because they think its better as its bigger. The problem with that is without the top 15-20%, the 50-60% wont get on board.

      BTW, ive had a bottle of Champagne and not sure if what im saying even remotely begins to give you the answer you want, but i set off on that direction because i thought you might find it useful. Find out where your early adopters reside online and sell to them there.

      Peace and good luck for 2012.

      GW (hic)
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      • Profile picture of the author fin
        If I was you, I'd firstly make sure my sales funnel was spot on.

        I'd look at this closely and seek advice from friends and family etc...

        Then I'd invest a small amount in PPC (maybe Google Adwords) and look closely at traffic/sales. Then I'd tweak it until it was as profitable as I could afford.

        Then go heavy with the marketing.

        Of course you could do it for free if you don't mind it taking longer.
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      • Profile picture of the author fin
        Originally Posted by Global Warrior View Post


        BTW, ive had a bottle of Champagne and not sure if what im saying even remotely begins to give you the answer you want
        LOL, I'm merry too. Why am I not out .
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  • Profile picture of the author Claire Koch
    I definitely would add every form of advertising available, then you will make money providing your sales page converts. That could even be free advertising only., Once you've exauted all the methods you will be getting adequate traffic and when it slows you just repeat your footsteps. I did this with a product and did quite well but if you want sales coming in regularly one after the other you should consider affiliates (Put your product in an affiliate network. Payspree is inexpensive to upgrade. Or you need a list to remind people of your product occasionally and to sell other items. Those are the two ways unless you are into jV's but they are tough.
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  • Profile picture of the author Matt Banks
    Try organic SEO, there is more than enough information here to get you going and get some results under your belt.
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  • Profile picture of the author MikeTucker
    Originally Posted by Matt Banks View Post

    Try organic SEO, there is more than enough information here to get you going and get some results under your belt.

    You may have missed his (common) frustration:


    Originally Posted by jumshi View Post

    ive found out the hard way that with SEO unless you are constantly pumping it up ( ie backlinking boosting etc etc etc) then your ranking drops. Imagine that you are ranking for 6 keywords, regardless of hi comp or low comp, you need to make sure that all 6 stay at your position or your competitor beats you to it! how horrible is that?
    Signature

    The bartender says: "We don't serve faster-than-light particles here."

    ...A tachyon enters a bar.

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  • Profile picture of the author Lee Murray
    Yeah, I'm pretty fed up with SEO, too. It's like those spinning plates in a Vegas stage show. You need to keep them all spinning at once, running your ass off from plate to plate, in order to keep them from falling and breaking into pieces.

    The IM world has been so SEO crazy, however, that this seems to be the only traffic generation method that's really focused on anymore. Speaking for myself, it's pretty much the only tool I've got in my toolbox. At least, it's the only one for which I'm totally confident in my abilities to implement.

    This thread has actually been quite refreshing. I enjoyed seeing Mike write "forget SEO," and then repeat it. Very refreshing indeed.
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  • Profile picture of the author John Romaine
    Originally Posted by jumshi View Post

    hello everybody

    ive done the following

    1. created product
    2/ created webpage
    3/ created blog
    4/ created seo
    5/ done some articles
    You may have just made the single BIGGEST mistake you could have made. ALWAYS, ALWAYS find buyers FIRST, then develop your product!

    Your list should read *something like this....

    1. Identify a profitable marketplace. Consider your customer profile, and overall money IN that marketplace.
    2. Research potential products
    3/ create product
    4/ create webpage
    5/ created blog
    6/ created seo
    7/ done some articles


    Originally Posted by jumshi View Post

    my first question is how do i get buyers?
    If you did this the right way round to begin with, you wouldnt be asking this. See above.

    Originally Posted by jumshi View Post

    ive created a list for my product but i have been told that i need to create a separate list in order to promote my product to them. so that means i need 2 lists? like i said my first list is for people landing on my salespage. but if i create a second list isnt that like twice as much work?
    The answer to this will most likely vary depending upon *who you ask. Myself personally, I ALWAYS use 2 lists.

    Why?

    List 1. Non buyers. The knuckleheads that want to kick tyres. These people you want to sell. Give details of your product, give them advice, give them information - in essence, HELP THEM. Give them something of value. In return, they might warm to you and become a customer.

    List 2. The BUYERS. People that have bought from you. These people are your friends. Invite them over for tea and biscuits. These people you want to do EXACTLY AS ABOVE, but instead, offer them additional products, and or services that they might be interested in. Ya feel me?

    Bottom line - Theres no point sending the same offers to both, because a) your non buyers havent bought from you, and b) your buyers already have your product, no point in selling it to them again!

    Originally Posted by jumshi View Post

    my second question is should continue to pursue SEO or should i list build?
    Answer : Both.

    Originally Posted by jumshi View Post

    ive found out the hard way that with SEO unless you are constantly pumping it up ( ie backlinking boosting etc etc etc) then your ranking drops. Imagine that you are ranking for 6 keywords, regardless of hi comp or low comp, you need to make sure that all 6 stay at your position or your competitor beats you to it! how horrible is that?
    This is an incorrect belief. Simply NOT TRUE. Of course your sites, DURING the SEO process will fluctuate, but this is to be expected. However, once your site hits first spot, typically IT STAYS THERE. I have dozens of sites that are ranked highly, that I havent done ANYTHING to, no SEO, no articles, NOTHING, and they've held 1st spot for YEARS.

    Two things to say here.....

    1. You're wrong.
    2. Expect to work. You'll never just hit a magic button and be number 1.

    Originally Posted by jumshi View Post

    my third question is if i decide to build a list, what do i do about the SEO?

    as you can imagine having spent time money effort on articles and all kinds of money to get to google page 1 and now ive been told that i should create a list in order to get buyers, im stuck - do i focus on listbuilding and stop SEOing and let my ranking drop?
    Your question makes no sense. Its comparible to saying ..."I want to drive to Mexico, Ive just put fuel in the car, and air in my tyres, If I stop for fuel, my tyres will go down, what do I do, just keep driving?????"

    Listen, building your email responders takes just a few days. Maybe a week or so max. You should be putting together your email messages in advance, perhaps while you're finalising the website or something. Email marketing is the EASY part. Whats so hard about writing a few emails? Then scheduling them over a 2 or 3 month period?????? If you're spacing them out over 3 or 4 day intervals, this then means you only have to write one email every few days. NOT HARD.

    Typically I write a short email, then direct them BACK to an article on my site. I want visitors to my site where theres a CALL TO ACTION, not just reading an email.

    As for your SEO, Ive already covered this above, although I would highly advise you to invest towards a proper SEO course. This will prevent wasting money and time in the LONG RUN.

    Originally Posted by jumshi View Post

    my fourth question is, should i put an optin form over my salespage and let all the existing traffic go for the optin?
    Im a FIRM believer that your optin should be viewable on ALL pages of your website.

    Originally Posted by jumshi View Post

    despite ranking high as explained above for 6 keywords i havent had 1 optin. im not sure what im doing wrong here but im thinking if i put an optin over my salespage then that would fix things rather than trying to tweak the salespage ,which i think is very well written.
    The answer to this could really be anyones guess. If you're getting highly targeted traffic to your page, two things come to mind....

    1. They're NOT SEEING your optin form ...OR
    2. Your incentive SUCKS arse.

    Fix these two things and test further.

    Originally Posted by jumshi View Post

    my fifth question is : when should i jv?
    Forget it. You're nowhere near ready yet.

    John
    Signature

    BS free SEO services, training and advice - SEO Point

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    • Profile picture of the author jumshi
      thanks everybody for your all your replies they have been very helpful especially ramone johnny thank you

      i have decided :

      re product

      i did find that there was demand for the product, as its a popular product, i didnt find out how many buyers there were but i know its a big demand.


      re list

      yes i will create 2 lists. the non buyers and buyers. thats very useful thank you. it seems i will have to make a name for myself in this area, probably promoting the blog and various offers staying in contact with them tweeting other peoples offers etc.

      - tweeting offers
      - facebook page
      - writing guest blog posts
      - going to forums

      does anyone know how to find high ranking blogs ?

      does anyone have any suggestions for the layout of the blog? I am thinking of lots of articles, products to be sold.

      re optin for blog

      for this i will create a free pdf to download from optin on my blog where i will promote the product separately.

      once i have got enough subscribers on my list from my blog i will then recommend my product to them which will redirect them to a salespage that also has an optin form, but im guessing they wont optin twice

      the optin on my blog will have list of YET TO BE BUYERS that i promote various products including my own

      the optin on my salespage will have list of YET TO BE BUYERS that land on the page from SEO and articles, promoting only my own product

      re autoresponders for blog

      i am sure i can buy a years worth of generic optins for my niche that i just stuff my autoresponder with and set and forget - does anyone have any opinions on this? or if i should be promoting other peoples products do i just go on clickbank and put a bitly link in my email every 4 days?

      re: SEO traffic for salespage

      i realise now that traffic for the seo should go towards my salespage, and that i should have a floating optin on top, and when i recommend people my product,

      re solo ads i will try thank you


      re page testing

      how do i test if people are viewing the page - the amount of traffic that comes to the page and where its coming from?

      re fiverr gigs

      re: SEO, for the pages that i am ranking,i did check and a page that i was ranking for page 1 has slipped back to page 8 for 1 keyword , however i will do what i can to try and juggle these balls - does anyone recommend using any specific fiver gigs - eg article marketing robot to keep it ranking or are there better ways - eg linkwheels etc?

      re: joint ventures

      i know i may not be ready, but how many subscribers should i have before i am ready to start approaching people on here?
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