Showing Live Examples Of Content, What Would You Do

10 replies
Hey warriors...

Here's the thing.. as some of you may or may not know, I am in the middle of creating my first product in the IM niche.. very pumped about it.

In my quest to provide my workings in as much detail and in a way that is well received and actionable... I am looking to provide my customers with interactive "training", tutorials etc..

Here's my problem.

Tutorials are SO bland and boring that I want to spice up the process a little by showing real live examples of content working..

Articles and their rankings, squidoo lenses and rankings, video of stats, UStream etc...

In essence I will blow a whole niche open right for my customers..

I have a niggle in the back of my mind though, you see, as much as I have shared broad niches and markets about what I do.. I have never actually shown anyone (aside from my fiancee) the niches I work in. Most of my work is done in pen names in some form or another.

I feel that live examples is the ONLY way that I can help as many people as possible to "get" how I work and how they can do it with me.

Here's my problem.

Do I:

a) Use one of my current niches, already established, in profit and with good rankings and quality in the search engines.

The downside to this option is the potential to dilute my power in this niche, reveal one of my pen names and have the niche copied right across the board by many who want to save themselves the grunt work.

b) Find a new niche (I already have too many right now, to be honest) and set everything up as a disposable but working example of affiliate marketing in action...

The downside to this option is putting my product back by 4 weeks whilst I get some tangible results in a new niche so I have plenty of examples to showcase etc...

I appreciate that whatever way I choose will result in many people copying the work and niche, so I am prepared for that..

What would you do?...

Peace

Jay
#content #examples #live #showing
  • Profile picture of the author Mike Hersh
    I say don't hurry.

    Take the time to create this product powerful and find a new niche for this product. Don't let anyone get into your niche if it's profitable.

    Good luck with your product.

    Mike G Hersh
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  • Profile picture of the author John Taylor
    Jay,

    Unless you are a genius - and I don't rule out
    that as an extreme possibility - I'm sure you
    will be in a couple of niche markets that are
    not achieving the potential earnings levels you
    originally thought?

    My advice is to use low performing niche markets
    as examples. The worst case is that you ditch
    them after revealing them. The best case is that
    your efforts in showing the example boost your
    earnings.

    John
    Signature
    John's Internet Marketing News, Views & Reviews: John Taylor Online
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    • Profile picture of the author Mark McClure
      Jay,

      Keep your top performing niches to yourself - just as any self-respecting assassin protects their killing secrets ;-)

      Even if some of your students and other marketers muscle in on that market, you'd have the kudos (amongst other marketers at least) of being the guy who opened niche X with system Y.
      From such efforts are great brands born ;-)
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      • Profile picture of the author Martin Luxton
        Jay,

        As the product is internet marketing training why not make the niche 'internet marketing training'?

        Then, in stage 2, you can get your students to apply the training to a niche of their choosing in a 30 day challenge.

        Stage 3, (optional as they might not want to reveal the niche) the students produce their own product teaching people how to market in their niche.

        A lot of hard work, but very interactive.

        Martin
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        • Profile picture of the author JayXtreme
          Originally Posted by Martin Luxton View Post

          Jay,

          As the product is internet marketing training why not make the niche 'internet marketing training'?

          Then, in stage 2, you can get your students to apply the training to a niche of their choosing in a 30 day challenge.

          Stage 3, (optional as they might not want to reveal the niche) the students produce their own product teaching people how to market in their niche.

          A lot of hard work, but very interactive.

          Martin
          VERY intuitive of you Martin, I like that idea!...

          Some great minds here... really given me some scope to play with..

          Fantastic!!

          Peace

          Jay
          Signature

          Bare Murkage.........

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          • Profile picture of the author Nick Brighton
            Originally Posted by John Taylor View Post

            Jay,

            The worst case is that you ditch
            them after revealing them.

            John
            Or to make a bad case good, SELL them.

            I'd actually create sites from scratch in niches where I care not to stick around for the long haul (due to personal reasons/interests) and then before the material goes live, I'd sell the site and all of its' assets in an auction...

            Heck, you could even document THAT and turn it into a bonus "site flip" upsell or something...they seem to be popular these days.

            ...then take those profits and put it into funding advertising and launch material etc/or even further product development.

            Yes, I am smart. Bow to the master.
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            • Profile picture of the author ExRat
              Hi Jay,

              I'm not answering your question directly but if you are 'giving away the farm', then from my POV, no need for proof, videos, tutorials, walk-throughs etc.

              Just gimme the meat, ASAP, please name your price.
              Signature


              Roger Davis

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              • Profile picture of the author JayXtreme
                Originally Posted by ExRat View Post

                Hi Jay,

                I'm not answering your question directly but if you are 'giving away the farm', then from my POV, no need for proof, videos, tutorials, walk-throughs etc.

                Just gimme the meat, ASAP, please name your price.
                hmmm.. very interesting perspective, Roger.

                One that I had considered strongly... maybe I am second guessing myself too much..

                Maybe direct, specific, actionable guidance is better than an evaluation of an actual campaign after all...

                hmm..

                Many thanks Roger... just added more options to my thought page...the whiteboard is filling up here..lol

                Peace

                Jay
                Signature

                Bare Murkage.........

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                • Profile picture of the author ExRat
                  Hi Jay,

                  I probably should have elaborated - I'm not commenting on how you should market it to the masses, just pointing out that if you're going to 'spill', then I'm in the queue, cash waiting - and obviously, for me personally I don't require all of the other stuff, I'm just interested in the meat.

                  I'm always interested in seeing how other smart warriors do business, and I wanted to emphasize that you have nothing to prove to me, I'll take it regardless Hope that explains better.
                  Signature


                  Roger Davis

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    • Profile picture of the author JayXtreme
      Originally Posted by John Taylor View Post

      Jay,

      Unless you are a genius -
      Well, I didn't like to boast

      I'm sure you
      will be in a couple of niche markets that are
      not achieving the potential earnings levels you
      originally thought?
      For sure, and I think you might be onto something... gonna dig a little on that idea, thanks John.. I knew you were good.. don't believe what they say .

      Peace

      Jay
      Signature

      Bare Murkage.........

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