What would you build if you had IM and programming skills?

44 replies
I notice a lot of IM advice here is directed towards either beginners or have developed an online marketing skillset.

I've spent 10 years+ building websites of all different types - pretty much anything I see I'd know how to go about doing it (not saying I'd have the time - but in theory).

Sometimes when learning IM I feel I'm neglecting these skills and if I could somehow combine what I've learnt in IM and my programming skills I'd be on to a winner.

Any ideas? Any guides for coders getting into IM? Any WSOs for developers?
#build #programming #skills
  • Profile picture of the author elexmedia
    Maybe you could:
    1. Find out the problem that you hate the most, and many people have same problem also...
    2. Research about how big the market that has the problem
    3. Find out the solution for the problem
    4. Build the solution of the problem. The solution could be Website, WP Plugin, Software, etc
    5. Use your IM knowledge to promote "the solution"

    I think a lot of people approach this simple steps, and build a multi-million business.
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  • Profile picture of the author LocoDice
    Yeah I've been thinking about doing keyword solution more so around software or an app i could build instead.

    Love to hear some experiences from folks who are actively doing this!
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  • Profile picture of the author SuzanneH
    With programming skills, you are so far ahead of the game because you don't have to spend money on programmers. IMHO, anyway. :-) (And I've heard it from a lot of people in IM...)

    My interest was in weight loss and fitness, so I built a weight loss related site with tons of tools, etc.

    My advice would be to pursue something that you're interested in -- because you're going to be working at it all hours -- and turn it into a *business*.

    Suzanne
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  • Profile picture of the author BestSEO
    I would build GOXBEE and in fact that is exactly what I did and am releasing in a month! LOL LOL LOL
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  • Profile picture of the author LocoDice
    good idea BestSEO - wish you the best of luck for it.
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  • Profile picture of the author hustlinsmoke
    I coded for many years starting out. Learned html way before anyone knew what the term was, learned php as soon as it came out. I DON'T LIKE TO CODE ANY LONGER! I do code but only to straighten out things. I use wordpress now and all the plugins that come with it. I would not even think anyone would want to do any differently except that there used to it. Yes you can code exactly how you want it to look, but you can use wordpress and compromise. Fast reliable and cheap. Time is money and I'm not cheap.
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  • Profile picture of the author LocoDice
    I agree so much can be done in Wordpress today. I look at all the things you can get a plugin for now and think how much we have available today compared to years ago.

    What the average person can get for really shelling out peanuts is truly amazing.

    However - I'd like to keep the thread on topic and talk about leveraging coding and IM skills. Obviously it's possible to succeed without coding skills - I'm just wondering if there is anyway I can make use of something I spent years learning!
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  • Profile picture of the author Chris Chicas
    I would say develop an awesome theme for squeze/sales pages. Something like an Optimizepress theme but with way more creativity and flexibility... and easier to use.

    A few design gurus develop some great looking pages but it can be quite costly. Maybe a theme with the same level of quality for a lot less.
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  • Profile picture of the author Ti
    Rule of thumb: Never mention a great idea you have in development here on the WF. The last thing you want is somebody with more resources to develop what you are looking to do yourself.
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  • Profile picture of the author LocoDice
    Know this is an old thread, but I'm definitely still thinking about this a lot. For instance, how would you go about doing niche research for something like what this guy has done? Can see a very healthy PR of 5, and providing a very useful service (one I use myself):

    Placehold.it - Quick and simple image placeholders
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  • Profile picture of the author OrangeBull
    I would build an MLM affiliate tracking and payment management system that uses it's own database and logic that easily integrated with Wordpress and allows new members to instantly become affiliates when they become members that allows for a popup video explaining the benefits of promoting the site through social media to encourage members to become active affiliates.

    As part of the companies offerings for its site licenses, I would offer tech support to shard both the WP and management database, and I would make sure the affiliate database automatically backed up to a second server as part of the original package, and provide a service that allowed for easy load balancing of any site using your backend.

    I would offer detailed instructions in both writing and videos of how to load balance, and provide a WP plugin that made provisioning of multiple web servers and multiple databases easy.

    I think clearly the backend management software should also ease this process.

    Most people are marketing to niches, create a system that allows and eases mass viral marketing and monetizes viral marketing and you have an industry changer potentially.
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  • Profile picture of the author LocoDice
    Hmm, definitely some interesting ideas there. I really think Wordpress plug-ins are an interesting opportunity.

    One of the issues I think a lot about is how to work out what people are after. When we do SEO research we have Google keyword tools, etc. But when it comes to taking a guess of what to build as a WP plug-in, I feel like I am throwing a dart with a blindfold on.

    I guess I could use some keyword analysis to see what people are searching for as far as plug-ins go as well.
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  • Profile picture of the author blackrabbit
    Hey LocoDice,

    When you can write your own scripts and have the resources to spend time developing these things the possibilities are endless. Just recently I have been producing a number of data analysis tools in rails that scrape various datasets and spot emerging trends and patterns.

    Using an example of a system that we don't actively maintain anymore - I wrote a clickbank tool that grabs the datafeed every morning, stores it and then runs some algorithms to pull out any programs that it thinks that we have a good chance of success with.

    When you can program and know IM then it allows you to have such a depth of knowledge that it really is like having an advantage over 90% of others.
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  • Profile picture of the author LocoDice
    Hey blackrabbit,

    Yes, definitely thought about writing some scrapers, etc. I guess I feel I have so many options - I don't know which line to take! Would be really interested to see some WSO's, etc aimed at coders, not sure if I'd be able to find something like this.
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  • Profile picture of the author blackrabbit
    I haven't come across too many WSOs aimed at coders - the money is in using your coding skills to sell solutions that can't be produced by none coders.
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  • Profile picture of the author LocoDice
    Yes I guess we won't see a WSO pitched at coders as it really would be only a smaller % of the audience that are developers, and you want to go after the numbers for something like a WSO.

    Wish I could find some formulas though for 'micro-startup' cash focused businesses. You look at startups like fiverrr, etc and they are killing it! (I'd say they are far away from a micro-startup by now though).
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  • Profile picture of the author paul nicholls
    if i was good enough i would create a tool which you can plug in to your site somehow and when ever you make a sale though amazon, clickbank, warriorplus, adsense, commission junction, ebay or any other affiliate program

    i would love to be able to make a tool that tells you the "exact keyword" that the buyer came from

    kind of like some of the tracking softwares but instead making it work with search engines and keywords

    that would be awsome

    but im pretty sure it would not be that easy

    paul
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    • Profile picture of the author RyanLester
      Originally Posted by paul nicholls View Post

      if i was good enough i would create a tool which you can plug in to your site somehow and when ever you make a sale though amazon, clickbank, warriorplus, adsense, commission junction, ebay or any other affiliate program

      i would love to be able to make a tool that tells you the "exact keyword" that the buyer came from

      kind of like some of the tracking softwares but instead making it work with search engines and keywords

      that would be awsome

      but im pretty sure it would not be that easy

      paul
      Paul, your listing-building squeeze page rocks! where did you get the template from?
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  • Profile picture of the author LocoDice
    Hey Paul,

    I've thought of this before, unfortunately not a lot of CPA deals give you real time tracking information for a successful sale. It's very difficult to marry up the actual visitor who purchased something with the actual order. Would be great to do something like that though!
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  • Profile picture of the author KeithSneed
    I have to agree with what others have said. You have a serious advantage with your experience and abilities. There have been many great ideas posted.
    I love the big picture ideas, the ones with huge potential, but they're going to be very hard to set up. Why not start with the smaller ideas and just build on them? Scale up to make one huge membership site, and you've got a one way ticket to awesome success. I know there can be times where you feel stuck, but most people here wish they had your expertise and experience.
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  • Profile picture of the author walksonthebeach
    Banned
    I would build an authority site on a competitive niche.

    Within 1 year, I should be able to make $xx,xxx if I had both skill sets. :p

    Well that's how I would do it.
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  • Profile picture of the author Neil Morgan
    As a developer of 30 years experience, my thing these days is coding to bring buyers and sellers together.

    If you can do it successfully, it's a win, win, win.

    Cheers,

    Neil
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  • Profile picture of the author mediagerms
    Some things you do need are
    (1) attention to detail,
    (2) stupidity,
    (3) good memory, and
    (4) an ability to think abstractly
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  • Profile picture of the author Randall Magwood
    I'd create a program that would rival Adobe Photoshop.
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  • Profile picture of the author jimmyab
    [DELETED]
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    • Profile picture of the author IronMike
      Originally Posted by paul nicholls View Post

      if i was good enough i would create a tool which you can plug in to your site somehow and when ever you make a sale though amazon, clickbank, warriorplus, adsense, commission junction, ebay or any other affiliate program

      i would love to be able to make a tool that tells you the "exact keyword" that the buyer came from

      kind of like some of the tracking softwares but instead making it work with search engines and keywords

      that would be awsome

      but im pretty sure it would not be that easy

      paul
      Originally Posted by LocoDice View Post

      Hey Paul,

      I've thought of this before, unfortunately not a lot of CPA deals give you real time tracking information for a successful sale. It's very difficult to marry up the actual visitor who purchased something with the actual order. Would be great to do something like that though!

      Good idea. You could get the keyword they came from via their referer, then use a unique sub id when they are clicking through to the merchant/offer(saving the kw info and sub id in a DB). Once you get a postback of a sale/conversion then you can look at the sub id and check which keywords they came from. Or even just use the keyword itself as the sub id and just store those as they come in from postbacks.
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      • Profile picture of the author brentb
        Originally Posted by IronMike View Post

        Good idea. You could get the keyword they came from via their referer, then use a unique sub id when they are clicking through to the merchant/offer(saving the kw info and sub id in a DB). Once you get a postback of a sale/conversion then you can look at the sub id and check which keywords they came from. Or even just use the keyword itself as the sub id and just store those as they come in from postbacks.
        So sorry but they already have this... Its built into almost every tracking system.
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        • Profile picture of the author IronMike
          Originally Posted by brentb View Post

          So sorry but they already have this... Its built into almost every tracking system.
          No need to be sorry I'm not bothered
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  • Profile picture of the author brentb
    Yeah, I recently have been coding the past two years and its soooo helpful! Everyone should learn HTML and php... or at least the basics.
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  • Profile picture of the author Jarvis Edwards
    Originally Posted by LocoDice View Post

    I notice a lot of IM advice here is directed towards either beginners or have developed an online marketing skillset.

    I've spent 10 years+ building websites of all different types - pretty much anything I see I'd know how to go about doing it (not saying I'd have the time - but in theory).

    Sometimes when learning IM I feel I'm neglecting these skills and if I could somehow combine what I've learnt in IM and my programming skills I'd be on to a winner.

    Any ideas? Any guides for coders getting into IM? Any WSOs for developers?
    For starters, here's an idea. How about teaming up with a good copywriter in your area? You'll then have (ideally):
    • Skills to build and manage a website
    • A good writer to create good content
    • A writer who understands marketing and selling to influence conversions/sales
    • Marketing/Coding talent merging to create a solid SEO strategy
    Then, you'd just have to figure out what to sell and get to work!
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  • Profile picture of the author LocoDice
    I guess I am really looking for formulas that take tech skills into account. I see lots of these in the form of WSO's, etc but of course they often take the approach that people with basic it/internet skills can do them.

    I spend a good chunk of my week moving forward on my ideas that leverage my coding skills in a marketing context, and each week I learn things that work and (mostly) don't work. It would be great to learn from other peoples successes and failures in this space.

    I love coding, I just want to be as effective as possible in what I do when I build my own apps, websites, plug-ins, etc from a marketing perspective.

    I guess I am also talking about going after 'micro-startup' concepts, a small version of what is today recognised as a startup run by just me and maybe a few VA's.

    There are plenty of guys doing this - I see it in the appspace. Developers who are hot with objective C, etc who get out there and make apps that hit a nerve with the market and start seeing the cash roll in each month.

    Just trying to see if there is anybody on the WarriorForum that know the kind of things I'm talking about and if I can find any more useful tips to sharpen my strategy!
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    • Profile picture of the author profitableblog
      Originally Posted by LocoDice View Post

      I guess I am really looking for formulas that take tech skills into account. I see lots of these in the form of WSO's, etc but of course they often take the approach that people with basic it/internet skills can do them.

      I spend a good chunk of my week moving forward on my ideas that leverage my coding skills in a marketing context, and each week I learn things that work and (mostly) don't work. It would be great to learn from other peoples successes and failures in this space.

      I love coding, I just want to be as effective as possible in what I do when I build my own apps, websites, plug-ins, etc from a marketing perspective.

      I guess I am also talking about going after 'micro-startup' concepts, a small version of what is today recognised as a startup run by just me and maybe a few VA's.

      There are plenty of guys doing this - I see it in the appspace. Developers who are hot with objective C, etc who get out there and make apps that hit a nerve with the market and start seeing the cash roll in each month.

      Just trying to see if there is anybody on the WarriorForum that know the kind of things I'm talking about and if I can find any more useful tips to sharpen my strategy!
      Loco - If you have app coding skills, meaning ability to create custom apps either for games or business like arenas, please PM me because I'm connected with a venture/incubator group that can always use custom app coding skills.
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  • Profile picture of the author sirtiman
    Create Coder Crash Course. Build your coder skills niche empire.
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  • Profile picture of the author therichb
    Woah, Great challenging business is IM.

    I would have done more than 1000 sites built on WP platform & used free themes / plugins, making it customized for the purpose of SEO for my business.

    My programming skills will enable me to develop sites with multi utility features & with dynamic functioning resulting in large variety of integration working simultaneously.
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    • Profile picture of the author LocoDice
      Originally Posted by therichb View Post

      Woah, Great challenging business is IM.

      I would have done more than 1000 sites built on WP platform & used free themes / plugins, making it customized for the purpose of SEO for my business.

      My programming skills will enable me to develop sites with multi utility features & with dynamic functioning resulting in large variety of integration working simultaneously.

      Hey, I'd love to hear more about your idea. How would you work out the 1000 sites you'd go about building?
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  • Profile picture of the author LocoDice
    Hey Guys,

    After quite a bit of research I feel I made quite a bit of progress today in a few things I discovered.

    Basically I learnt two new terms 'micropreneur' and 'mico-isv'

    Have a look at the following:
    Micro ISV - Wikipedia, the free encyclopedia
    Lessons Learned by a Solo Entrepreneur | Software by Rob
    The Micropreneur Academy - Startups For the Rest of Us...
    http://changethis.com/manifesto/80.0...rManifesto.pdf

    As a developer and somebody really interested in leveraging my skills, this is truly exciting for me.

    For the crossover with IM I really like this from the Micropreneur Manifesto (link above)

    #11 | Become a Black Belt Internet Marketer
    Cold calling doesn’t scale. In-person selling is too labor intensive. Direct mail is too expensive.
    You’re one person, which means you have to be everywhere at all times. You have to be the visionary,
    the technician, the marketer, and the manager.
    Becoming proficient at online marketing is the best thing you can do for your business now,
    and for every business you start for the rest of your life. It’s a skill that translates to any business.
    Any subject matter. Any niche.
    And it scales insanely well.


    Hope this helps anybody who has read this thread!
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  • Profile picture of the author superowid
    I would make my own Digital Marketplace like audible.com to sell audiobooks and videobooks from any authors who submit the product to my site and I will make a good commission without being to be an author myself.
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  • Profile picture of the author SteveSRS
    nice topic.. I myself come from a web programmer background and already have several websites with software products and other digital products..

    Just starting to get in to IM about 3 months ago (mostly reading) and about to launch my first product soon (smaller one just to experience the market) and have a 2nd product (big, huge potential) idea ready and working out the details. So I'm pretty busy however I still do have plenty of ideas if you want to contact me, I'm sure we can work something out

    If you want IM me for my MSN messenger or skype details to chat.
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  • Profile picture of the author nicholasb
    this answer is very simple, start programming company.

    Since you actually know how to program, I would find a few good programmer based off your own personal experience, then use your IM skills to keep them busy.

    Decide what type of stuff you are going to program, and build a a business around that, your time should be spent doing the IM and making sure the programmer stay busy and do a good job.
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  • I guess if you're pretty good with programming and you already have lots of experience making websites then one of the best options would probably be to build a website for a specific application or group of applications of the same genre at least. If your app is interesting, needed and useful enough then it will attract a lot of consumer traffic. Of course, where there is a lot of potential customers there will also be a lot of marketers there to take a piece of the pie. So then you can sell some ad spaces and other advertising stuff you can come up with your site and then the marketing goes on. Just make sure to update your apps regularly and listen to user demands to be able to correct issues. Keeping the apps in the site running smoothly is the recipe for your IM success so do it well. Just a suggestion. :-)

    Good Luck!

    By the way, many people have already done this strategy so maybe find a new way to spice it up a bit to be ahead of the competition.


    ~^_^~
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  • Profile picture of the author Thrasher66099
    Game Programmer and IMer here. I've created a game company and we are about to launch a kickstarter for the game to help fund it (kickstarter.com). We're hoping to the campaign brings in at least $150,000 but we'd like to see more in the area of $250,000.

    Use what you know and leverage it.
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    • Profile picture of the author LocoDice
      Originally Posted by Thrasher66099 View Post

      Game Programmer and IMer here. I've created a game company and we are about to launch a kickstarter for the game to help fund it (kickstarter.com). We're hoping to the campaign brings in at least $150,000 but we'd like to see more in the area of $250,000.

      Use what you know and leverage it.
      You're looking to raise 150k-250k? Sounds interesting - have you raised any cash from kickstarter before?
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  • Profile picture of the author Chris Silvey
    Well I wish I had good programming skills, but I don't. It's all a learning curve when I do.

    What I need is a program that will scan my received email headers for from name, subject, from email and IP address and throw it in a spread sheet.

    I hate having to dig through a ton of headers to dig up the IP address.

    If there is a program out there that does this, clue me in.
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