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How do you track conversion?

by moneyblogger1
5 replies
Hey all,

Simple question: How do you track conversions of landing pages? I use Google Website Optimizer for split testing which is awesome but what can I use if I want to just track the conversion of 1 single page?

I know that I could just view the thank-you page loads through analytics but there must be some software that I can use to keep track of it all.

The perfect solution would be the same platform as website optimizer but not necessarily having to run a split test.

Thanks

Brandon
#conversion #track
  • Profile picture of the author Nathan2525
    Originally Posted by moneyblogger1 View Post

    Hey all,

    Simple question: How do you track conversions of landing pages? I use Google Website Optimizer for split testing which is awesome but what can I use if I want to just track the conversion of 1 single page?

    I know that I could just view the thank-you page loads through analytics but there must be some software that I can use to keep track of it all.

    The perfect solution would be the same platform as website optimizer but not necessarily having to run a split test.

    Thanks

    Brandon
    Hey Brandon,

    Which page shouldn't matter. You just specify the page and
    the conversion page and your good to go.

    Also, Check out Visual Website Optimizer.
    Definitely the best split test software out at the moment.

    Hope This Helps.
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    • Profile picture of the author JulianKane
      Originally Posted by Nathan2525 View Post

      Also, Check out Visual Website Optimizer.
      Definitely the best split test software out at the moment.
      I was going to suggest this as well, give it a spin- they have a 30 Day Free Trial.
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      • Profile picture of the author ningning
        I would set up goals in Google Analytics for this.
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  • Profile picture of the author mgreener
    Hi,

    You can setup Goals in Analytics to help track this better.
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  • Profile picture of the author Chris Thompson
    I agree - Google Analytics goals are an easy way to measure conversion.

    BUT - you should be split testing if the conversion is important to you. Visual Website Optimizer makes this incredibly easy.

    Here's a really good tutorial:

    http://OutsourceFactor.com/split
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