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How do you track outbound clicks?

by lukedidit
3 replies
Hi All,

I have built two sites over the past month and I can see one of them is doing quite well climbing Google and is getting a little bit of organic traffic coming in. Its still young (domain is from Dec 12th 2011), so nothing big, but I am happy so far, just about to hit 500 unique's

I have noted that Amazon is recording about 5 to 10 clicks a day using my affiliate code and I have around 20 to 50 visits a day so the click through is good - I can see this by looking at Amazons click count.

So I am aware I need to start to capturing this information from my side where I can start to process the data and tweak things to maximise sales.

I have Google Analytics's and I also installed piwik - both are great for seeing user behaviour and I have set up goals to track, but I am interested in how some of you more experienced guys do this?

Are there any other good wp plugins which could do this (apart from pretty links as this conflicts with my amazon country redirect script).

How are you guys capturing and processing this data?

Thanks,
Luke
#clicks #outbound #track
  • Profile picture of the author Atryx
    As far as tracking outbound links, you simply post-process the entire page and run all <a> tags through your own outbound tracker script.

    e.g.

    Code:
    google.com
    becomes:
    Code:
    mywebsite.com/out/google.com
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  • Profile picture of the author lukedidit
    Hi Atryz, Do you have anymore details on what the script would do?

    First thoughts it may mess up my amzn aff id's as I have a script in place which changes the GEO IP based on the users location.
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  • Profile picture of the author Atryx
    I'd imagine it would just keep track of the referring page, and the number of times the target URL has been outbounded. Maybe even do some top-level domain tracking to see what domains are most popular to go outbound from your site.
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