Is It That Hard To Write Autoresponder Emails?

I suggest you to take a look at some PLR Autoresponder e-mails and then see what is the difference.... If you like any e-mail you are allowed to change that according to your needs.... Its the one of great feature of PLR Products......

Well, I write my own emails and I have found that what works for me in the 4 different niches I'm building lists for now is to just write the emails as if I was just writing like myself to just one person.

However, I think the main thing is to test out and see what works for you.

When I first started on this, people here would post, out it up, see what works and tweak it.

Well, I really didn't know what they meant by "weak it".

However, doing something even if wrong or not the best is really a great teacher.

So, I was getting traffic but not sign ups, so I tweak my squeeze page.

Then I was getting sign ups really high but no opens so I tweaked my subject lines.

Then I was getting opens but no clicks so I gave more value and more direction of what comes next and AFTER giving follow offered something more AND you have to have a call to action like Click here. I know it sounds simple but it made a difference.

Then I got clicks, I was getting more opt outs, so I tweaked them again and added more value and less emphasis on the clicking a link until the end and not in every email.

Once in a very short while I'll get an opt out with a weird message, oh well, I can't make everyone happy, so I ignor them, unless I would ever get a lot of the same thing.

Given what I've read here about sign up rates, opt in rates, open rates, click and sales rate, my stats show I'm doing way better than the average.

So again, my advise to you is to put into practice some things and see how they work.

Tweak them as needed. And remember, not everything that works for someone else will necessarily work for you.

Good luck.

BTW, I use aweber and they have great tutorials backed by several split tests that go over what works best in email marketing, so if you use aweber, check into that, or check your own auto responder if you use someone else and see if they have training backed by experience like that.

I usually get hold of a PLR email course and alter it until I'm happy with the quality. I then send the messages out to my list to add value and reduce the unsubscribe rate.

For affiliate promotions I take the swipe that's provided and tone down the hype before sending out.

You say "Here's what I've learned so far" as if it's not that much, but it's more than most of the people sending me autoresponder emails have learned!

I don't think so, really. It requires a very clear perception of what you're trying to do with them - that's about all. For someone like yourself who can write to start with, I mean, of course.

It is, in a sense, a specialized form of writing.

But it doesn't necessarily follow from that that you need someone's help with them.

There are no "established qualifications", really: it's like being an "artist" - you're an autoresponder series writer if you say you are.

Yes.

I just have it in my mind, really clearly, every time I write one, that "the purpose of this email is to make sure that they await, open and read the next one".

I always think that if you take care of that, you can't go too far wrong.

The points you've made are an excellent summary, I think.

I also agree with Shaun's well-worded observation above that there needs to be a balance between giving away good information and giving away the farm.

Two other tips (if you feel like them) ...

7. Try to have some "continuity of style/presentation" between what's brought them to your site in the first place (your articles, in your case), the site itself, the free report and the email contents.

8. Subscribe to plenty of lists in your niche, see how poor the general standard is, and then take care to avoid duplicating most of what you see. :p

I try and get into the mindset of my audience as I write it and I try to be casual, like I'm talking to another person. I don't have any trouble, but I don't put a whole lot of thought into it besides a lot of the points already mentioned.

One thing that helps is to subscribe to popular lists and read their emails. I subscribe to a lot of lists in my main niche to get inspiration.

As always, good replies here on WF.
However, I would like to add another point which I remembered just now.

9. Tell your list that they are not stuck with your forever. Idea take from here: Get Your Opt In Subscribers To Trust You Quickly

Later edit: I want to add Shaun OReilly's tip:

10. Don't give your list too much information, keep a balance, otherwise they might not want to buy your product since you've already provided everything they needed.

One (of many) tricks to building a responsive list is to build a relationship with your list is to write with your personality and no other person in the world can do that apart from you.

Point I'm getting at... Learn how to do it and master it yourself as your list will love you for being you.

James Scholes

That's a good list man! Make it simpler on yourself. All you have to do is to sell an emotion. If you get a lot of energy for what you are doing, if you put your heart into it, they'll notice it.

It does not have to be perfect, sleazy or tricky. Just be congruent with what you are saying keeping their interest in mind.

Your Ego has to be below theirs in order to make the whole thing work.

Cheers,
Chris D.

I like to keep my emails relatively short. Then i might direct them to my blog or website for more content information. Writing the email is easy. A bit of copywriting skills is necessary, but for the most part people just want valuable information. I wouldn't put too much effort and strain into it. And you don't need to hire someone to write them for you.

-Ray Edwards

What about word press Autoresponders?

I still have something to clarify regarding point 3.

Do you tell them when you're offering a product that you're not affiliate to?

I was thinking at something in the following lines:
"This product really helped me. <Description for about 2-3 rows>. If you want to find more about it or purchase it, visit the product's page at www.domain.com (not an affiliate link)."

What do you think?

Hey Canyon.. Is it hard to write auto-responder emails? Yes and no. Everything is hard when you don't know the right way to do it. I used to bang my head against the wall trying to get an even decent response rate. But today writing is easy because I learned from the best.

Here is a few tips to get you going.

- Be personal and speak from your heart. People like to buy and take advice from someone they know.
- Mostly give your subscribers value, but don't give away too much. Give enough value the first couple of emails that they know you know what you are talking about. Then from then on give advice that is useful, but incomplete so they want to click through to the offer.

When you have built a really good relationship with your list then you can send out emails from time to time that are purely promotional. If they trust and like you they WANT to buy your stuff so it's ok to make a hard direct sell maybe once a month.

Also I would be care full about following a system from a PLR product. Usually they are not very high quality or outdated. keep in mind that marketing constantly develops.
Remember the first few years of the internet?? when you got an email you were completely glued to the screen. And uptil about 5 years ago you could send out any ol' crap and people would respond really well - today you gotta be more on your toes and cutting edge so get some good training from someone who really knows what they are doing.

Good luck - Pat

Here is something else I want to add to the list:

11. Make a custom "thank you" page for the people who subscribe. Tell them once again what they will get because they signed up. The reason for this (it just crossed my mind) is that you sometimes make articles which you won't want to syndicate. They are usually meant for the already subscribed people, a way of getting them back to your site and finding something useful.

However, there might be people that when they land on your home page, which is designed to get them to opt in, won't read through all the page, and just navigate your website. They might start reading one of these non syndicated articles, and enjoy them.
At the bottom of each one of these non syndicated articles, as Annie Pot suggested and many others, you want to remind them to subscribe. However, they know nothing about what they'll going to receive, in other words : they'll have no expectations.

So why not tell them, even if it's after the signed up, what they'll get? this way you condition them expect something from you, and you can deliver that and make them happy.

Most important thing you can do here is BE REAL!

Don't sound like a sales person in your emails. Instead really focus on connecting with your readers and give them value as much as possible.

The real secret here is write like you talk.

Seriously, proper grammar is for english teachers. I make up my own words and curse like a sailor in some of my emails and my subscribers LOVE IT!

Dont be scared to be edgy man, that stuff can really separate you from the crowd and make people LISTEN to what you have to say.

Go find some old Rich Jerk emails and learn from those. Some of the best emails you will ever read.

To the top,
Matthew