What's the next step for my review site?

17 replies
I created a user based review site 6 months ago. I have handful of users submitting reviews and everydayreviews.net has gotten over 100,000 views, problem is, I'm not making too much off of Adsense.
I think key is to jump start the forum, been trying, but nothing, it's like talkin into a vacuum. any ideas?
#review #site #step
  • Profile picture of the author Damien Roche
    You're making a fatal mistake: you're reviews have no call to action. Why review something and then not provide a link for the visitor to purchase through? Usually, people looking for reviews are on the verge of buying. I'd advise you litter the reviews with links to buy, followed by a called to action section at the bottom.

    Because you have a system setup whereby other users can submit reviews, have you thought about introducing a kind of affiliate sharing program where a user can submit their affiliate link for a product, and you have a piece of code in the back that switches the affiliate link based on a percentage?

    Just a couple of ideas.
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    • Profile picture of the author jgant
      Originally Posted by Damien Roche View Post

      You're making a fatal mistake: you're reviews have no call to action. Why review something and then not provide a link for the visitor to purchase through? Usually, people looking for reviews are on the verge of buying. I'd advise you litter the reviews with links to buy, followed by a called to action section at the bottom.

      Because you have a system setup whereby other users can submit reviews, have you thought about introducing a kind of affiliate sharing program where a user can submit their affiliate link for a product, and you have a piece of code in the back that switches the affiliate link based on a percentage?

      Just a couple of ideas.
      Damien, great idea. Can you recommend such a script or plugin?
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  • Profile picture of the author luckystepho
    Damien's right, you should be concentrating on building affiliate revenue from the products you are promoting- this is likely to be far more lucrative than adsense.
    Sign up as an Amazon (or wherever) affiliate and start putting links to buy the product on your reviews; you have a potential goldmine there!
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    • Profile picture of the author everydayreviews
      Thanks guys, I have been trying linkshare for a while now. Only made like $12 in the 4 months I had it up, and it is too much work linking the product page to the linkshare page so that I get credit. I've put up affiliate banners depending on the product that was reviewed as well through link share, not much luck.

      is there any affiliate program out there that does banner ads through context? I don't like the inlink words because it is intrusive
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  • Profile picture of the author danlew
    Call-to-action is one of the most important things you have in a review blog. Your goal is to convince the customers in buying the product, and call-to-action is your answer. Try Amazon or any niche affiliate programs on the web, they're better than Adsense anyway.
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  • Profile picture of the author everydayreviews
    you guys have a good example of a call to action that is working?
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  • Profile picture of the author jgant
    Definitely add affiliate links. On my review sites, Adsense is a tiny fraction of the revenue compared to affiliate revenue.

    Call to action examples:

    Click here to learn more about product x
    Click here to visit the official website of product x
    Click here to buy product x

    You can create buttons (I see you use ElegantThemes so use the shortcodes for cusotm buttons) or simply use text links.

    Consider listing links to multiple merchants if it's sold on Amazon and a merchant site.

    Check out CJ.com, ShareASale, Amazon, AvantLink networds for affiliate links to various products.

    I like the affiliate share idea submitted by Damien Roche.
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  • Profile picture of the author hustlinsmoke
    If it was my site, I would completely ignore adsense and monetize it as a affiliate review site.
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  • Profile picture of the author SamuelUherek
    Get rid of AdSense. Find a plugin that would pull out different stores with the products and would include your affiliate link. I think Dan Brock had a WSO called something like Amazon Splesh? He included a great plugin that would do this for you. This way you don't need to go through each post to get your affiliate link for the product, and put it in the post.

    The plugin automatically takes the products with your affiliate link and role them below each post. So your visitors can decide where they want to buy it.

    Hope it helps
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    • Profile picture of the author everydayreviews
      Originally Posted by SamuelUherek View Post

      Get rid of AdSense. Find a plugin that would pull out different stores with the products and would include your affiliate link. I think Dan Brock had a WSO called something like Amazon Splesh? He included a great plugin that would do this for you. This way you don't need to go through each post to get your affiliate link for the product, and put it in the post.

      The plugin automatically takes the products with your affiliate link and role them below each post. So your visitors can decide where they want to buy it.

      Hope it helps
      sounds like the plugin I need! unfortunately, I live in Nc and can't have an amazon account :/
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  • Profile picture of the author zaco
    I will give u my affiliate ID and we share the profit lool just KIDDING, btw all these reviews are written by users or you? you have alot of content I see , just wondering how did u get them to write that much!
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    • Profile picture of the author everydayreviews
      Originally Posted by zaco View Post

      I will give u my affiliate ID and we share the profit lool just KIDDING, btw all these reviews are written by users or you? you have alot of content I see , just wondering how did u get them to write that much!
      yea i do have a lot of content and a lot of users. i have a points system where they earn points for reviews. points convert to cash
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      • Profile picture of the author Iriss
        Mistake #1:

        Choose expensive products only... you are on the internet broadcasting to an entire world! Do you want to make commissions off $5 products if you can make commissions from $5000 products? People do buy online, we are not in 1990s anymore.

        You are making another mistake.

        It is: reviewing everything!

        Focus on a niche. You will actually learn about a product / industry by focusing on one type of a product.

        Not trying to put you down... just change these things and I guarantee your affiliate commissions will skyrocket.

        You can still use AdSense... but you are not using the right type of a site for AdSense. You are making a review site -- you will have much greater success if you use a review site with affiliate programs, not PPC model....
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        • Profile picture of the author everydayreviews
          Originally Posted by Iriss View Post

          Mistake #1:

          Choose expensive products only... you are on the internet broadcasting to an entire world! Do you want to make commissions off $5 products if you can make commissions from $5000 products? People do buy online, we are not in 1990s anymore.

          You are making another mistake.

          It is: reviewing everything!

          Focus on a niche. You will actually learn about a product / industry by focusing on one type of a product.

          Not trying to put you down... just change these things and I guarantee your affiliate commissions will skyrocket.

          You can still use AdSense... but you are not using the right type of a site for AdSense. You are making a review site -- you will have much greater success if you use a review site with affiliate programs, not PPC model....
          It's hard because I have a lot of everyday users writing reviews on here, and that's another way I get traffic as well.
          But let's say I move on to review only expensive products, is there a way to review it without actually buying it and using it? I want an honest site with honest user reviews, just wondering if that's possible.
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  • Profile picture of the author zoomsixx
    I have a review site that focuses on selling affiliate products. The Panda update did a number on it. You need to have some reviews that are not set up just to sell products. Google can pick up on that quick. Review sites are hard. I have a plan for mine which I will unveil later. I don't want anyone stealing the idea.
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  • Profile picture of the author everydayreviews
    ok, I just wrote a review of an expensive product, linked a bunch of buy links, and did it without actually purchasing it. you guys think this would work?? SYX Ascent UG-10 Ultimate Gaming PC | Everyday Reviews
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  • Profile picture of the author johan_malmo
    I find adsense ads distracting + they really dont make you that much money... better to just have affiliate links with a really strong call to action. That should bring you more revenue. You have some good call to action examples in earlier posts.
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