The #1 Key to David Preston's Offline Cash Cow Method Is...

3 replies
hey,

I'm sure many of you are aware that the huge thread about how to do this offline marketing was removed, so I can't read through it from start to finish like I had planned.

I have a pretty good idea of what's involved, but I'm still left a bit unclear about what service you actually provide the client?

What I know so far is that what you can offer is:
  • build a website for them/remodel existing site for better conversions
  • set up and maintain PPC campaign
  • integrate autoresponder and help them build a list
  • add a blog, forum, live chat, web 2.0 stuff to existing site
  • create facebook profile and teach them how to use that
  • improve natural search rankings
  • create affiliate program
Now those are just a few things from the top of my head and I'm sure there's more you can do.

My question is what exactly was David Preston's method offering his clients?

Eg. when I meet someone and they tell me about their business, what should I offer them?
And just as I said that, I realized you need to be dynamic as it changes from client to client and you need to create a unique offer for each individual.

Also, does anybody know a website that does this stuff so I can see what prices are being charged for these services.

Thanks a million!
#cash #client #cow #david #method #offline #preston
  • Profile picture of the author Frank Bruno
    You should edcuate them on why building their buyers list will cut their advertising some serious coin and increase their sales at the same time.

    Offer them a mangement solution to help them build their clients list and market to their customer base.

    Then if they needed additional services like a website etc, then well......


    Frank Bruno
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    • Profile picture of the author AndrewCavanagh
      Well the Offline Cash Cow method recommended selling a simple optin form and emai autoresponder follow up to businesses that already have websites.

      But you can sell any service you can perform or outsource to a brick and mortar business.

      The real key is not so much to sell a service but to find out how the business makes its profits, what the business owner wants from his business and then suggest ideas to increase sales and profits based around the answers you get.

      The beauty of selling your internet marketing services to local brick and mortar businesses is that most methods work really well when combined with those businesses.

      So if you can do email follow up...that will work, SEO...that will work, article wrtiting or copywriting...they will work too.

      Think more along the lines of working out how the skills you have might help a brick and mortar business and you'll do well.

      Kindest regards,
      Andrew Cavanagh
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  • Profile picture of the author sashagilberg
    thanks a lot guys, that really makes a lot of sense to me now.

    Now it's time to go get some clients!
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    I'll help double your AARRR metrics 80% faster than you've projected.

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