If You Had 500$, How Would You Promote an Info Product?

18 replies
Hi,

If you had 500$ in hand to promote your own info product in a highly competitive market (weight loss), what would you do?

The following assumptions are made
  1. You have already set up the sales page, squeeze page (free ebook offer), affiliates page (with banners, promo emails, etc)
  2. Your product is approved and live in clickbank

How would you go about using the 500$ to your advantage?

Thanks.
#500$ #info #product #promote
  • Profile picture of the author danlew
    If I had $500, I would rather spend this on private blog network services to boost my info product's rankings on Google, and to get traffic and possible revenue as well.
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  • Profile picture of the author Kal Sallam
    I love Media Buys and Solo Ads.

    Hint: banner ads in forums can do some wonders for you.
    There is nothing better than throwing your bait in a pond of hungry fish! :p
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  • Profile picture of the author smallbusinessguy
    I am not sure if I would like to go a private network route since any penalty can mean my site wont even show up for the brand name search (I know a few people who has been burned like this)
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  • Profile picture of the author seoaceindia
    I would like to spend in Banner Marketing in relevant Place
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  • Set aside a portion to do something different. For example, some people are having a lot of success printing flyers and driving traffic from offline. No worries about ranking anything.
    Signature
    Marketing is not a battle of products. It is a battle of perceptions.
    - Jack Trout
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    • Profile picture of the author ewenmack
      Get a membership to Directory Of Enzines
      and do solo mailings to the health ezines.

      Ask the directory owner for help as he
      is very knowledgeable and willing to help.

      Ewen
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      • Profile picture of the author smallbusinessguy
        Originally Posted by ewenmack View Post

        Get a membership to Directory Of Enzines
        and do solo mailings to the health ezines.

        Ask the directory owner for help as he
        is very knowledgeable and willing to help.

        Ewen
        Just had a look at Directory Of Enzines. Could you brief me your experience using them? I'd be interested to get it. (If you have an affiliate link let me know and I'll be happy to use it)
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        • Profile picture of the author ewenmack
          Originally Posted by smallbusinessguy View Post

          Just had a look at Directory Of Enzines. Could you brief me your experience using them? I'd be interested to get it. (If you have an affiliate link let me know and I'll be happy to use it)
          Can do even better, here's some training videos for you.

          Not mine.

          48hourautocash.com

          Best,
          Ewen
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          • Profile picture of the author smallbusinessguy
            Originally Posted by ewenmack View Post

            Can do even better, here's some training videos for you.

            Not mine.

            48hourautocash.com

            Best,
            Ewen
            Hi,

            Thanks for the link. I did watch the video and it seems pretty good.

            However my concerns are

            The video was just a walk-through of how the site work and not necessarily the effectiveness of the ezine advertising (No mention of click through or case study of how much he made or anything like that).

            So I find it hard to digest the video especially when someone puts up an affiliate link below the page and claims the program is simply the best (A case study or actual results would have worked wonders for my click through).

            I did a lot of research and everyone seems to be the opinion that it's currently outdated and that the support has promised site clean up (It has not been done yet).
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            • Profile picture of the author ewenmack
              In which case it may pay to find your own ezines in which to run solo mailings.

              The directory owner did send out an email recently expressing
              his thanks for all the kind messages he's had.

              It would seem there has been some disruption
              to his personal life which may have lead
              to the service standard drop.

              So well done in doing your research.

              Best,
              Ewen

              Originally Posted by smallbusinessguy View Post

              Hi,

              Thanks for the link. I did watch the video and it seems pretty good.

              However my concerns are

              The video was just a walk-through of how the site work and not necessarily the effectiveness of the ezine advertising (No mention of click through or case study of how much he made or anything like that).

              So I find it hard to digest the video especially when someone puts up an affiliate link below the page and claims the program is simply the best (A case study or actual results would have worked wonders for my click through).

              I did a lot of research and everyone seems to be the opinion that it's currently outdated and that the support has promised site clean up (It has not been done yet).
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              • Profile picture of the author smallbusinessguy
                Originally Posted by ewenmack View Post

                In which case it may pay to find your own ezines in which to run solo mailings.

                The directory owner did send out an email recently expressing
                his thanks for all the kind messages he's had.

                It would seem there has been some disruption
                to his personal life which may have lead
                to the service standard drop.

                So well done in doing your research.

                Best,
                Ewen
                I think I'd do some manual research right now and go with one or two of the top Ezines.

                Thank you.
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  • Profile picture of the author celente
    you could try a press release for $100 we get ours professionally writtern well ok, I have a friend who is a retired journalist, and his writing is killer, I swing him a bit of money to write ours.

    Press releases can have a very very big impact, and bring lots of traffic to your site and media attention. But ....and here is the key,....it must be high quality...and not look like an ad. You must make it newslworthy and what I call semi-viral to make it spread. You want your links inside the press releases to go around the web, so if your smart enough you could do this. Or use say $100 out of your $500 for this. Always good to test this sort of thing.

    Press releases are underrated ...so do NOT under estimate the true power of a good press release, especailly if you are a good news style writer.
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  • Profile picture of the author matus37
    I will preomote it on facebook,there is 700 milions peoples there and the traffic is free.
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  • Profile picture of the author Mike Hersh
    I would buy one Facebook promo code of $50 for $6 and start advertising free. If this goes well I would keep my ads running, if it doesn't, just turn the campaign off and keep on going to the next coupon/promo code.
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    • Profile picture of the author smallbusinessguy
      Originally Posted by Mike Hersh View Post

      I would buy one Facebook promo code of $50 for $6 and start advertising free. If this goes well I would keep my ads running, if it doesn't, just turn the campaign off and keep on going to the next coupon/promo code.
      From where do we keep buying the promo code? Any idea? (PM me if it's not supposed to be public)
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  • Profile picture of the author lotsofsnow
    I would launch it as a WSO. Get some momentum going and get some affiliates
    (in order to get lots of affiliates you should offer 100% commission).

    The same guys that can promote your WSO can help you on Clickbank too.
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  • Profile picture of the author Patrick_Kelly
    I would consider launching a WSO
    Signature

    Please do not use affiliate links in signatures

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    • Profile picture of the author smallbusinessguy
      Originally Posted by Patrick_Kelly View Post

      I would consider launching a WSO
      Does WSO work with niches outside of internet marketing?
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