How to Monetize a List of ClickBank Buyers

8 replies
I've got a list of several thousand ClickBank buyers on my hands. These are people who have purchased one of my products during the past year. Don't ask why I haven't monetized this list yet, because I have no good answer.

My question is, are there any best practices in terms of marketing specifically to a list of previous ClickBank buyers? I assume that I should introduce myself in a way that makes it clear where I got their email. Other than that, is it just like setting up any other sales funnel, or are there specific guidelines here?

Also, many of these emails are from months ago. Is there a certain length of time after which an email on my list is not likely to be worth contacting?

Jon
#buyers #clickbank #list #monetize
  • Profile picture of the author RLINKEN
    Originally Posted by Jon Patrick View Post

    I've got a list of several thousand ClickBank buyers on my hands. These are people who have purchased one of my products during the past year. Don't ask why I haven't monetized this list yet, because I have no good answer.

    My question is, are there any best practices in terms of marketing specifically to a list of previous ClickBank buyers? I assume that I should introduce myself in a way that makes it clear where I got their email. Other than that, is it just like setting up any other sales funnel, or are there specific guidelines here?

    Also, many of these emails are from months ago. Is there a certain length of time after which an email on my list is not likely to be worth contacting?

    Jon
    If they bought your product, then they should be comfortable with your mailing... Just reiterate who you are, and then think what the Next LOGICAL Step for them would be (dependent on your product you sold them) meaning... ok..

    they bought this from you, which benefits them HOW... now what would logically be the next step for them from that benefit, or what can you add to make that original benefit easier to obtain, or even better?

    As for the shelf life on your list... it depends on niche to niche.. like for me in basketball training, my shelf life is typically 2-4 years tops bc of the age factor, where other hobby/work related niches may be much longer

    Depending on your sales funnel style, I like to treat customers special.. A weekly no affiliate link "Newsletter" or Monthly webinar that just provides value... I'd set the AR up to hit every few days... and I give my customers a discount on all products once they are a member as well

    I'm soon to be testing a 7 day AR from well known copywriter, that will hit customers for 7 days straight with the "next logical step" then go into some discount promo to move units.

    We will see.
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    • Profile picture of the author myob
      You are sitting on a potential goldmine. As an affiliate marketer, this is how I build my own niche lists. Promote additional relevant Clickbank and Amazon products to these buyers. For any given niche, there are perhaps hundreds of products or more to offer.
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      • Profile picture of the author clixriches
        Where else can one get lists to mail to for affiliate offers?
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        • Profile picture of the author clixriches
          How big is your mailing list?
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  • Profile picture of the author Nathan2525
    Hey Jon,

    As you know a 7000+ buyers email list is a very valuable
    asset.

    This is your 'Golden Goose'.

    The result you get from your mailing will depend on how good
    your product was.

    If people are raving about it then most will take your recomendations
    if you play your cards right.

    However if tons of people refunded and the product was a bomb then
    no matter what you write, don't expect great results.

    The Market Samurai team have a great method for introducing new
    solutions.

    Find create a really valuable 3-part video series that talk about the next
    problem and then offer the solution at the end.

    All the best with this. Let us know how it goes. :-)
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  • Profile picture of the author Robert Michael
    Try adding some RAPBank products into your next broadcast.

    RAP Bank*Instant Commissions Vault

    They pay you instant commissions, directly to your PayPal. No waiting for payments.
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  • Profile picture of the author Alexa Smith
    Banned
    This is potentially a really valuable list.

    Originally Posted by Jon Patrick View Post

    I assume that I should introduce myself in a way that makes it clear where I got their email.
    Yes, definitely. Clearly, openly and in the first couple of sentences.

    Originally Posted by Jon Patrick View Post

    Other than that, is it just like setting up any other sales funnel, or are there specific guidelines here?
    I don't know about "guidelines", but one possible approach is to produce some sort of "free report" for them - more or less as you would if trying to build a list of "prospects" with an opt-in page, and then you can put it on a download page and write to say something like "To thank you for your recent purchase of <product-name> I'd like to offer you this free report (or whatever you call it) on <relevant-topic-name> which you can download here <link>". And mention that you'll be in touch with them from time to time with new information about <something relevant> and so on, so that they expect to hear from you again. (And don't forget also to give an "unsubscribe" link, and so on).

    Something like this can help with an "old list", but it obviously still depends on their opening the initial message. You can increase the chances, for that, with a suitable title-line, perhaps?

    Originally Posted by Jon Patrick View Post

    Is there a certain length of time after which an email on my list is not likely to be worth contacting?
    I don't think there's a specific cut-off point. Their responsiveness will just decline, overall, roughly in proportion to how long it is since they bought your product.
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  • Profile picture of the author Jon Patrick
    Just wanted to say thanks for the replies so far. Really great advice here. Of course, the thread is still open for anyone else who has advice to offer.
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